Rob Woodward of Scottish media group STV talks to Stockopedia

Wednesday, Sep 01 2010 by
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Rob Woodward CEO of STV plc
Rob Woodward, CEO of STV plc

When Rob Woodward took the helm as chief executive of Scottish media group Stv Group (LON:STVG) in early 2007 he instigated a sell off of poorly performing assets, sharpened the group’s digital strategy and began eyeing the opportunity of delivering local services across Scotland. In the three years that followed, STV has concentrated on building a brand based on quality content and services whilst expanding its audience and advertiser base and keeping a close eye on costs.

Before joining STV, Woodward was commercial director of Channel 4 Television and formerly CEO of 4Ventures. He previously spent time in the City as an MD of UBS Warburg and global COO of corporate finance in media and communications after joining from Deloitte, where he was managing partner of the firm’s European telecoms, media and technology business and UK strategy consulting practice. STV is part of the Itv (LON:ITV) Network, which also includes Utv Media Plc (LON:UTV) in Northern Ireland and Channel Television and which compete directly with the likes of the BBC and British Sky Broadcasting Group (LON:BSY) .

Last week Woodward delivered STV’s results for the first half of 2010, which saw sales from continuing operations increase by 20% to £50m and group pre-tax profits before exceptionals rise by £5m to £6m. The improved performance came on the back of an airtime market recovery combined with continuing cost controls that helped to boost broadcasting margins. In May, the latest in a string of asset sales saw the group sell loss-making cinema adverising business Pearl & Dean. The group is now pressing ahead with its efforts to integrate new digital platforms and partnerships and roll out its community-based STV Local service across Scotland.

Rob Woodward spoke to Stockopedia about STV’s progress during the last three years and how he is seeking to broaden the group’s presence on both a local and international level.

Rob, you have been responsible for STV’s restructuring over the last three years. What has been going on during that time?

It was an ailing company which needed complete restructuring, it was a turnaround situation. Basically we refocused the company around the core asset, which is its Scottish broadcasting business STV, and along the way we sold off the non-core assets. The first to be sold was a company called Primesight, which…

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STV Group plc is a United Kingdom-based company which is engaged in the production and broadcasting of television programs, Internet services and the sale of advertising airtime and space in these media. The Company is focused on its television and digital media business. The Company's segments include Consumer and Productions. Its Consumer segment delivers content to attract mass audiences which are sold to advertisers to generate revenues. The content is delivered across multiple platforms, including digital, terrestrial, cable and satellite, online and through connected devices, such as games consoles and Smart televisions (TVs). Its Productions segment produces content for broadcast networks in the United Kingdom and overseas. Its subsidiaries include STV Central Limited, STV North Limited, STV Productions Limited, Solutions.tv Limited, Ginger Television Productions Limited and STV Glasgow Limited. more »

LSE Price
391.5p
Change
 
Mkt Cap (£m)
154.8
P/E (fwd)
8.9
Yield (fwd)
3.2

ITV plc (ITV) is a United Kingdom-based integrated producer broadcaster. The Company creates, owns and distributes content on multiple platforms. The Company operates through segments: Broadcast & Online and ITV Studios. The Company operates the commercial family of channels in the United Kingdom and delivers content through traditional television broadcasting. In addition to linear broadcast, the Company delivers its content either through ITV Player, which is available on the platforms, including ITV's Website and pay platforms, or through direct content deals. ITV Studios is the Company's international content business, creating and producing programs and formats that return and travel, including drama, entertainment and factual entertainment. The Company produces programming across a range of genres for ITV's own channels. ITV Studios also operates in the United States, Germany, France, Australia and the Nordics, producing content for local broadcasters in these regions. more »

LSE Price
225.2p
Change
 
Mkt Cap (£m)
9,065
P/E (fwd)
12.3
Yield (fwd)
4.3

The Wireless Group PLC, formerly UTV Media plc, is a media company. The Company is engaged in broadcasting and digital media business, and focuses on radio division. It operates in Radio GB, Radio Ireland and Digital divisions. Its Radio GB division operates talkSPORT, a sports radio station; Sport magazine, a sports magazine; approximately 10 independent local radio stations, including Pulse 1, Pulse 2, Signal 1, Signal 2 and 96.4 The Wave, among others, in England and Wales, as well as a digital radio multiplexes throughout Great Britain. Its Radio Ireland division is a local radio operator in Ireland with around seven stations broadcasting from Belfast, Cork, Limerick, Dublin and Drogheda, and an advertising sales house based in Dublin. It owns over two digital businesses offering services in digital, Web design, development, secure hosting and content delivery. Its Digital business includes Tibus, which provides Hosting Service, and Simply Zesty, which is a digital agency. more »

LSE Price
181p
Change
 
Mkt Cap (£m)
174
P/E (fwd)
13.0
Yield (fwd)
4.6



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About Ben Hobson

Ben Hobson

Strategies Editor at Stockopedia. My goal is to help private investors learn and invest with confidence through the articles, ebooks and other resources we publish on site. I also occasionally bunk off to interview famous investors at expensive restaurants. I studied History at Aberystwyth University, trained as a journalist and covered business news and corporate finance before settling in as one of the first staff members at Stockopedia.  Away from Stockopedia I'm a mountain bike junkie. more »

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