Consumer Defensives Sector Insights

Imperial Brands: should this FTSE 100 dividend-payer be in your ISA?

When the going gets tough, dividends get cut. Given today's volatile market conditions, mature economic cycle, and historically high dividend yields that are often inadequately covered by earnings, it pays to be diligent. One of the quic

Imperial Brands: should this FTSE 100 dividend-payer be in your ISA?

When the going gets tough, dividends get cut. Given today's volatile market conditions, mature economic cycle, and historically high dividend yields that are often inadequately covered by earnings, it pays to be diligent. One of the quic

Is Morrison's (LON:MRW) a high quality investment?

A company with a high Quality Rank has strong cash-generation, consistent profits, high rates of return on investment, high margins and robust financial health. Quality companies are good at reinvesting at high returns, which allows earn

The British American Tobacco share price at 2,972p: momentum set to improve?

Momentum is sticky and persists for longer than investors tend to anticipate. The downside of this is that stocks with recent negative momentum are likely to continue heading down. This holds true on average, although there are, of cours

Is the Diageo share price too expensive?

It has long been understood that cheap stocks have a tendency to outperform expensive stocks in the stock market. While this is not true every single year, over almost every 3-year cycle in the stock market, cheap (or value) stocks outpe

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