Executive Summary
Accident Exchange is a prestige vehicle replacement specialist that provides support services to the retail motor industry and ABI (Association of British Insurers) approved car hire on credit to motorists involved in non-fault accidents. The Company was founded by Steve Evans in 2001 and currently employs over 600 full-time staff at its headquarters near Birmingham and distribution centres in Glasgow and Warrington. Accident Exchange operates a fleet of almost 6,000 executive and prestige vehicles to cater for customers of franchised dealers, contract hire companies and insurers representing, amongst others, Audi, BMW, Jaguar, Land Rover, Lexus, Lotus, Mercedes Benz and Porsche.
With an average repair cost of £1,800, handling accident claims is serious business for vehicle repairers. It also presents an opportunity for dealers to interact and build valuable dialogue with customers at a time when support is needed most. Delivering a positive and differentiated experience to position both businesses high in the minds of the consumer is vital.
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In collaboration with vehicle manufacturers, franchised motor dealers, body repairers and motor insurers it provides prestige vehicle rental together with bespoke marketing and support systems and technology solutions.
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The firm’s marketing policy has focused on building long-term consumer centric partnerships allowing each referral source to specify and build the basis of the commercial and trading relationship.
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