How to hunt for shares pulling off the biggest earnings surprises
The equity strategist James Montier, once observed that an enormous amount of evidence suggests that investors are generally hopeless at forecasting. He warned that using forecasts as an integral part of the investment process was like tying one hand behind your back before you start.
While many will agree with Montier’s view, there are still ways of taking advantage of company earnings forecasts. One of them is to look for those companies that are actually beating these kinds of performance expectations.
Stockopedia’s modelling of a strategy that tracks the biggest sales and earnings surprises in the market has been on a strong run in almost every geographical region over the past year. Stocks tracked in the UK portfolio - which is refreshed every quarter - have contributed to a near 53 percent return over that time.

Worldwide, the strategy has also been paying off handsomely across Europe and in the United States and Canada. It’s actually underperformed in Australasia, but has bounced back noticeably over the past three months.

So what is it that makes this strategy tick?
Why the market loves nice surprises
In many respects, earnings surprises are a holy grail in the stock market. For a start, they make companies and their analysts look good. For investors, they can cause an immediate spike in a share price, and that positive price momentum can carry on for many months.
This rosy picture is supported by academic evidence. Over the past 20 years, research has found that earnings surprises do lead prices to drift upwards over time. It’s caused by investors being slow to react to unexpected good news. But as more investors get to grips with the full meaning of an earnings surprise, share price momentum takes over.
Unsurprisingly, there is evidence that companies have cottoned onto this phenomenon. Some suspect that management are cautious in their guidance to analysts to make sure they beat expectations on result day. That may be true for larger companies, but a flick through the research suggests that it’s in smaller, cheaper and less predictable stocks where earnings surprises have the greatest positive impact on share prices.
Among those that have used these rules in their trading strategies are well known students of the market, such as Josef Lakonishok, David Dreman and Richard Driehaus. To varying degrees, all of them have adopted earnings surprises as an indicator of improving sentiment towards a stock. Some years later, Narasimhan Jegadeesh and Joshua Livnat took it further. Their research found that a more useful indicator in surprises was firms that were beating both their earnings and sales forecasts.
Screening the market for earnings surprises
So how can you get started with screening for earnings surprises? Stockopedia’s ready rolled Earnings Surprise screen is a useful start - but the fixed rules prioritise smaller companies. For more flexibility, this duplicate of the screen has a market cap minimum of £25 million.

In line with the research, it looks for the strongest surprises in both earnings and sales from the most recent financial results. As an example, we’ve highlighted the biggest recent surprises from both the FTSE 350 and the FTSE SmallCap & FTSE AIM All Share. Here are the top results in each case...
Largest sales and earning surprises in the FTSE 350:
Name | Sales £m | EPS Surprise %, Last Interim | Sales Surprise %, Last Interim | EPS Surprise % Last Yr | Exchange |
41,662 | 294 | 101.2 | 10.0 | LSE Main | |
6,857 | 147.7 | 5.99 | 22.3 | LSE Main | |
3,924 | 56.5 | 24.7 | 56.5 | LSE Main | |
242.2 | 47.0 | 11.2 | 21.0 | LSE Main | |
175.2 | 46.2 | 45.1 | 46.2 | LSE Main | |
625.1 | 43.1 | 251.5 | 13.8 | LSE Main | |
16,059 | 35.3 | 17.0 | 9.16 | LSE Main | |
818.2 | 32.4 | 9.89 | 5.58 | LSE Main | |
13,952 | 32.0 | 5.11 | 48.8 | LSE Main | |
783.1 | 27.0 | 7.12 | 9.61 | LSE Main |
Largest sales and earning surprises in the FTSE SmallCap and AIM All Share:
Name | Sales £m | EPS Surprise %, Last Interim | Sales Surprise %, Last Interim | EPS Surprise % Last Yr | Exchange |
39.2 | 126.4 | 16.8 | 61.7 | AIM | |
87.8 | 30.7 | 19.0 | 30.7 | AIM | |
248.4 | 26.2 | 8.26 | 26.2 | AIM | |
80.1 | 23.3 | 7.52 | 23.3 | AIM | |
51.5 | 22.6 | 8.73 | 10.6 | LSE Main | |
54.4 | 20.0 | 47.0 | 20.0 | LSE Main | |
41.8 | 15.7 | 17.6 | 15.7 | AIM | |
1,899 | 14.0 | 12.0 | 14.0 | AIM | |
39.2 | 12.3 | 6.65 | 12.3 | AIM | |
1,574 | 10.4 | 7.50 | 10.4 | LSE Main |
Making sense of earnings surprises
While earnings forecasts attract suspicion from some investors, it’s undeniable that earnings surprises regularly catch the attention of the market. As part of a strategy, they’re a useful pointer to firms that are either recovering from a setback or are consistently advancing ahead. In economic conditions where company earnings trends are under the spotlight, it appears that those beating expectations are being rewarded.
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2 comments
The UK perf on the chart was flat for 3 years, which makes it a very tough proposition: in practice this would make most people quit, or equivalently not start the strategy at the optimal point -- it would have been a hard sell to start doing this before mid-2016 when backtesting told you that the strategy had apparently stopped working. Now it looks interesting after it had a very good run...
Besides the criteria as set seems unlikely to be practical over the cycle: if it catches only 20-odd stocks in major regions during a bull run, it's going to have too few hits in downturns to be able to build a diversified portfolio. That's probably fixable though (by widening the criteria, or with a cash rule for lean times).
Ben,
I am surprised that there is not more comment on your article. I suspect that it may be because their is more interest in Earning Surprises in the US market. I believe that it was originally commercially promoted by Zacks Investment Reasearch.
My positive Earning Surprise notes below from "Mitch Zacks, The Little Books of Stockmarket Profits" - Easy read and excellent on Audible download :
I personally like the the concept and use it periodically with small caps. Ian