REG - World Chess PLC - World Chess signs partnership with ITcom Domains

World ChessAnnouncement

30/06/2023 07:00

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RNS Number : 4263E  World Chess PLC  30 June 2023

30 June 2023

 

World Chess Plc

("World Chess" or the "Company" or the "Group")

World Chess announces 3-year partnership with ITcom Domains

World Chess plc (LSE: CHSS), a leading chess organisation seeking to promote
the mass market appeal of chess globally through the offering of different
chess-related activities, is pleased to announce that it has signed a
three-year partnership agreement (the "Agreement") with ITcom Domains LTD
('it.com') for its Armageddon Series. World Chess will receive more than
€1.2 million over the course of the Agreement, aimed at opening the world of
chess to wider audiences and supporting the chess community.

 

it.com is an international domain name registry, offering third-level domain
names under the it.com zone. It will become the official sponsor of
Armageddon, World Chess' fresh new twist to the traditional and timeless game,
whereby players compete in a global chess series under immense time pressure.
The series has daily matches consisting of two blitz games (three minutes plus
a two-second move increment) and, if necessary, an Armageddon game (five
minutes for White, four for Black). The 2023 Armageddon series is currently
underway and being broadcasted on 17 television channels worldwide, with the
Grand Finale week set to commence on 14 September 2023 at the World Chess Club
Berlin.

As part of the partnership, it.com will receive logo placement in the playing
zone of the series as well as on the players' uniforms. It will also gain
access to broadcasting and video content and be included in digital
integration. Furthermore, it.com and World Chess plan to jointly develop
services for both physical and online chess clubs that will be introduced
later this year, to help popularise the game.

Ilya Merenzon, Chief Executive Officer of World Chess, said:

"We are delighted to partner with it.com Domains and are proud to name them as
our official sponsor of the Armageddon Series. This collaboration brings
together two innovative and forward-thinking organisations with the shared
goal of expanding the mass market appeal of chess globally.

 

"We are excited to continue revolutionising the chess landscape alongside
it.com over the coming years, who through this partnership will not only
contribute to the development of World Chess but also create a truly unique
experience for world chess customers through its impressive international
domain registry."

 

Andrew Insarov, Chief Executive Officer of it.com, said:

 

"Chess has been hugely popular among the IT community and we are happy to
support the sport, especially the Armageddon Championship Series as it's one
of the most entertaining formats out there. This partnership allows us to
raise awareness of it.com domains whilst enjoying chess, the game we love so
much!"

 

For more information, please visit https://worldchess.com/investors
(https://worldchess.com/investors) or contact:

 World Chess                       Via Yellow Jersey PR

 Ilya Merenzon, CEO
 Novum Securities Limited          +44 (0) 20 7399 9400

 David Coffman / George Duxberry
 Yellow Jersey PR                  +44 (0) 774 778 8221

 Charles Goodwin                   +44 (0) 777 519 4357

 Annabelle Wills

 

Notes to Editors

About World Chess Plc

World Chess (LSE: CHSS) is a London-based chess gaming and entertainment
company and Fédération Internationale des Échecs ('FIDE') official
commercial partner. World Chess organized the FIDE Championship Matches in the
USA, and the UK, and revolutionized the sport by signing the biggest media
partnerships in history. World Chess develops Armageddon, the chess league for
prime-time television. World Chess also runs FIDE Online Arena, the exclusive
official chess gaming platform. More at worldchess.com
(https://worldchess.com/) .

 

About it.com Domains

 

The company, it.com Domains, is a domain registry, offering the domains
*.it.com e.g. yourname.it.com. It is the intelligent alternative to .com.
It.com is a subsidiary of UK-based Intis Telecom, which acquired the it.com
domain in 2021 for $3.8 million, the biggest domain sale of the year.

 

Intis Telecom is a global company that has been operating in areas of
telecommunications and technology for over 14 years, with access to over 180
countries. In addition to it.com, the company has a cloud-based business
messaging platform and also offers a free link shortening service called
Cli.co. Intis Telecom is a member of the GSMA, the Mobile Ecosystem Forum
(MEF), RIPE and has ICANN accreditation.

 

 

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