(Corrects third paragraph to remove incorrect suggestion that
Santander had listed a single Latin American business. Corrects
sixth paragraph to specify that Cade is Brazil's antitrust
regulator. Removes superfluous reference in seventh paragraph to
consumer benefits.)(The author is a Reuters Breakingviews
columnist. The opinions expressed are her own.)
By Sara Silver
NEW YORK, Oct 10 (Reuters Breakingviews) - Latin America's
foreign bank exodus risks entrenching the local heavyweights.
Global firms Citi C.N and HSBC HSBA.L are protecting their
shareholders and dividends by selling second-tier units in
Brazil and Argentina. But that's too bad for the markets they're
leaving as it leaves incumbents more dominant, meaning
competition suffers.
Citi, for example, on Sunday sold its retail division in
Argentina to Banco Santander Rio RIO.BA - the day after Itaú
Unibanco ITUB4.SA snapped up the U.S. bank's Brazilian
operations.
Citi's retreat marks the tail end of a big retreat by
once-ambitious global banks. Just six years ago, for example,
they accounted for half of Brazil's top 10 lenders. Now
Santander SAN.MC is the only one left. And even that could be
regarded as a stretch, as the Spanish parent listed a slug of
its Brazil business on the local stock exchange in 2009 - a
tactic it uses for many of its overseas operations.
That leaves the country's five main banks holding 85 percent
of loans, with state-controlled Banco do Brasil BBAS3.SA and
Caixa Economica Federal CEF.UL accounting for 45 percent of
the total. Similarly, Argentina's two biggest lenders are owned
by the state.
It's easy to understand why the likes of Citi and HSBC,
which finalized the $5.2 billion sale of its Brazilian unit to
Bradesco BBDC4.SA in August, are getting out of the region.
Both Brazil's and Argentina's economies have been struggling.
And in 2012, Brasilia instructed state banks to aggressively cut
borrowing costs, hurting the industry's overall profitability.
Cade, Brazil's antitrust regulator, is at least taking a
hard look at deals in the financial-services sector. Earlier
this year, for example, it imposed some restrictions on Itaú's
payments-processing joint venture with MasterCard MA.N after a
more than seven-month review determined it would reduce
competition.
A stronger economy may, of course, lure foreign lenders back
at some point. But that looks a long way off.
On Twitter https://twitter.com/SilverSara7
CONTEXT NEWS
- Citigroup on Oct. 8 announced it would sell its
retail-banking and credit-card business in Brazil to Itaú
Unibanco for 710 million reais ($220 million), transferring its
71 branches as well as about 35 billion reais in deposits and
assets under management in Brazil. Banco Santander agreed on
Oct. 9 to buy Citi's Argentina unit for an undisclosed amount.
- Citi, which derives most of its revenue its home U.S.
market, announced on Oct. 4 that it would expand its retail
operations in Mexico, investing $1 billion to update its
branches, technology, products, services and risk management, to
serve Mexico's growing middle class.
- The New York-based bank has been exiting consumer banking
across Latin America and other regions as it seeks to simplify
its operations and cut costs and risk. It has announced its
departure from other Latin American markets including Peru,
Costa Rica, and Colombia.
- For previous columns by the author, Reuters customers can
click on SILVER/
- SIGN UP FOR BREAKINGVIEWS EMAIL ALERTS http://bit.ly/BVsubscribe
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Itaú to pay $220 mln for Citigroup's Brazil assets
urn:newsml:reuters.com:*:nL2N1CE09H
Bradesco wins Brazil approval for $5.2 bln purchase of HSBC unit
urn:newsml:reuters.com:*:nL1N1901AF
BREAKINGVIEWS-U.S. companies pick Mexico's reality over Trump's
urn:newsml:reuters.com:*:nL2N1CB1NO
BREAKINGVIEWS-Santander sprawl contains more ladders than snakes
urn:newsml:reuters.com:*:nL4N1AD3GD
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(Editing by Antony Currie and Martin Langfield)
((sara.silver@thomsonreuters.com;)(Reuters
Messaging:)(sara.silver.thomsonreuters.com@reuters.net))
Keywords: CITIBANK BRASIL M&A/BREAKINGVIEWS