RCS - Bidstack Group PLC - Bidstack Scores Third Title From Inlogic

BidstackAnnouncement

14/09/2021 07:00

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RNS Number : 6419L  Bidstack Group PLC  14 September 2021

REACH ANNOUNCEMENT

14 September 2021

Bidstack Group Plc

("Bidstack" or the "Company")

Bidstack Scores Third Title From Inlogic

 

Bidstack Group Plc (AIM: BIDS), the native in-game advertising group, is
pleased to announce the addition of a further game to its roster, Football
Kicks, which is Bidstack's third title from Slovakian mobile games studio
Inlogic.

 

Football Kicks is available on Android and according to App Annie its key
markets are Europe, the Middle East and the US. The game is multiplayer which
offers challenges across two modes: target or free kick. The gamer can build
and customise their team as well as train to become a free-kick star.

 

Bidstack first partnered with Inlogic on Soccer Cup in May 2020 and most
recently with Tennis World Open in July 2021. This expansion of the Company's
portfolio is a testament to the quality of Bidstack's value proposition and
seamless integrated solution to drive monetisation from a roster of premium
advertisers operating in sectors including apparel, fast food, online food
delivery, technology, luxury, packaged foods and travel.

 

Jan Kalafut, CEO at Inlogic Games, said:

"Our partnership with Bidstack has been a great one for us, as it allowed us
to enhance our player's experience through immersive advertising that feels
authentic to our game's world. We are thrilled to expand our cooperation with
our latest game: Football Kicks. It is always exciting to see what new brand
collaborations their team has to offer us across our games portfolio."

 

Antoine Jullemier, Head of Supply at Bidstack, said:

"Our relationship with Inlogic continues to grow from strength to strength
with the addition of Football Kicks to our portfolio. This is a solid
endorsement from an innovative publisher that is monetising its leading titles
through non-intrusive in-game ads that elevate the gaming experience. We are
excited to continue working side by side on Inlogic's ambitious growth plans."

 

-ENDS-

Contacts

 Bidstack Group Plc

 James Draper, CEO                                            via Buchanan
 SPARK Advisory Partners Limited (Nomad)                      +44 (0) 203 368 3550

 Mark Brady / Neil Baldwin / James Keeshan
 Stifel Nicolaus Europe Limited (Broker)

 Fred Walsh                                                   +44 (0) 20 7710 7600
 Buchanan Communications Limited

 Chris Lane / Stephanie Watson / Kim van Beeck                +44 (0) 20 7466 5000

 bidstack@buchanan.uk.com (mailto:bidstack@buchanan.uk.com)

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Notes to editors

About Bidstack

Bidstack is an advertising technology company which provides dynamic, targeted
and automated native in-game advertising for the global video games industry
across multiple platforms. Its proprietary technology is capable of inserting
advertisements within video games.  Bidstack's customers are games publishers
and developers (on the supply side), and advertising agencies, brands and
media-buying platforms (on the demand side).

About Inlogic Software

 

Inlogic Software is a development studio specialising in Android and HTML5
games for mobile phones. It distributes its apps through a global network
reaching 150+ countries across five continents. Inlogic cooperates with more
than 200 companies. Operators including Orange, T-Mobile, Vodafone, Telefonica
O2, Movistar, gaming studios including Walt Disney and EA Mobile and other
well-known aggregators such as Gameloft, Zed or Opera are both positive
references and proof of the company's position on the mobile entertainment
market.

 

 

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