Twitter-funded social media project Bluesky adds Jack Dorsey to board

Bluesky Digital Assets

08/02/2022 24:02

By Sheila Dang
    Feb 7 (Reuters) - Bluesky, a Twitter Inc-funded  TWTR.N 
project that is seeking to rebuild how social media companies
operate, said on Monday Twitter co-founder and former chief
executive Jack Dorsey will join the company's board.
    Bluesky is working to build a technology that would allow
different social media companies to operate on the same
standard, which would enable developers to build apps that work
across platforms and users to easily switch between the
services. Dorsey first announced Bluesky in 2019, saying the
effort would take years to build.
    The vision to build a "decentralized" https://www.reuters.com/markets/currencies/metaverse-daos-guide-2021s-tech-buzzwords-2021-12-20
 standard for social media comes as industries, including
finance and tech are seeing a growing movement to transfer power
or operations from central authorities like companies and
governments to users.
    Jay Graber, chief executive of Bluesky, said in a blog post
on Monday that the organization will build and release "a
prototype that illustrates our approach."
    The Bluesky board also includes developer Jeremie Miller,
who invented the technology that instant messaging services use
to operate, Graber said. 

    

 (Reporting by Sheila Dang in Dallas; Editing by Aurora Ellis)
 ((Sheila.Dang@thomsonreuters.com; +1 646-983-0894))