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REG - Brandshield Systems - Half year results for 6 months ended 30 June 2023

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RNS Number : 9709M  Brandshield Systems PLC  19 September 2023

 

 19 September 2023

BrandShield Systems plc

 

("BrandShield," the "Company," or the "Group")

 

Half year results for the six months ended 30 June 2023

 

Annualised Recurring Revenue, up 45% in H1 2023, continues to underpin
operational progress

 

BrandShield Systems plc (AIM: BRSD), a leading provider of cybersecurity
solutions for brand oriented digital risk protection ("DRP"), announces its
results for the six months ended 30 June 2023 ('H1 2023').

 

Financial highlights

 

·      H1 2023 Annualised Recurring Revenue(1) ("ARR") up 46% to $9.71m
(H1 2022: $6.67m)

·    Positive momentum continued with the August 2023 ARR figure reaching
$9.85m, up 36% vs. $7.26m in August 2022.

·      Delivered revenue growth of 56.3% to $4.42m in H1 2023 (H1 2022:
$2.83m)

·    Loss for the period decreased by 53% to $2.05m in H1 2023 (H1 2022:
$4.37m)

·    As part of operational improvements Gross profit increased from 48%
in H1 2022 and 54% in December 2022 to 68% in H1 2023

·    Cash of $1.35m at period end (31 Dec 2022: $2.60m)

 

(1)Annualised Recurring Revenue is a non-GAAP measure and an industry specific
measure

 

Operational highlights

 

·    Strong new business momentum achieved in the first half of 2023, with
the Company securing 45 new customer wins in the period to take its total
number of customers to 209. This growth continued post-period end, and as at
end of August 2023, BrandShield services 214 customers

 

·      Ongoing sales and marketing initiatives continues to support the
growth in the Company's customer footprint, expanding the Group's presence
across in key growth sectors such as pharmaceutical, retail, ecommerce and
finance

 

·    BrandShield consolidated its position as one of the leading Digital
Risk Protection ("DRP") Provider

 

o  BrandShield named the third best DRP service provider globally in a 2022
review by Frost & Sullivan ("F&S") the global business consultancy
group.

o  BrandShield recognised with the 2023 Global Digital Risk Protection New
Product Innovation and Best Practices Award by F&S

 

Post period-end and Outlook

 

·    The Company has made a solid start to H2 2023 and looks forward to
reporting another period of both operational and financial progress

 

·    Recent focus on reducing cash burn is having a marked impact on gross
margins as the Company continues to grow towards becoming cash flow positive

 

Yoav Keren, Chief Executive Officer of BrandShield, commented:

 

"I am pleased to report another solid six months of trading from BrandShield,
in which we continue to deliver record levels of ARR, up 46% to $9.7 million
p.a., underpinning our confidence in the business.

 

Our ongoing sales and marketing efforts, alongside the growing reputation that
BrandShield continues to build across the industry for innovation and product
excellence, as highlighted by Frost & Sullivan earlier in the year,
continues to drive customer growth.

 

We have made a solid start to H2 2023 and look forward to reporting another
period of both operational and financial progress."

 

 

Enquiries:

 

 BrandShield Systems plc                                             +44 (0)20 3143 8300

 Yoav Keren, CEO

 Spark Advisory Partners Limited (Nominated Adviser)                 +44 (0)20 3368 3554

 Neil Baldwin / Andrew Emmott / James Keeshan

 Shore Capital (Broker)                                              +44 (0)20 7408 4090

 Toby Gibbs / James Thomas / Rachel Goldstein (Corporate Advisory)

 Henry Willcocks (Corporate Broking)

 Vigo Consulting (Financial Public Relations)                        +44 (0)20 7390 0237

 Jeremy Garcia / Kendall Hill / Peter Jacob

 brandshield@vigoconsulting.com

 

About BrandShield

 

Brandshield is a provider of cybersecurity solutions from brand protection to
online threat hunting. BrandShield detects online threats and takes them down.
The Company's client base is a growing list of organisations including Fortune
500 and FTSE100 companies. By utilising AI and big-data analysis, BrandShield
monitors, detects, and removes online threats facing companies. These threats
include social phishing, executive impersonation, fraud, brand abuse, and
counterfeits.

 

Chief Executive Officer's Review

 

Introduction

 

Given that the Company continues to grow quickly, the focus for the first half
of 2023 remained on continuing the rapid expansion of BrandShield's offering
worldwide.  The Company's Annualised Recurring Revenue ("ARR") grew to
$9.71m, representing a 15% increase relative to December 2022, and 46% higher
than the same period in the prior year. ARR is the key performance indicator
("KPI") for the Group, however there has been a concurrent effort to reduce
cash burn which has increased gross profits markedly and continues to propel
the BrandShield towards becoming cash flow positive. Consequently, Gross
profit increased from 48% in H1 2022 and 54% in December 2022 to 68% in H1
2023, and Loss for the period decreased by 53% to $2.05m in H1 2023 (H1 2022:
$4.37m).

 

As in previous periods, the Company's growth was underpinned by the conversion
of clients across a broad range of sectors and the ongoing investment in and
expansion of the Company's marketing and sales functions. It is anticipated
this will continue to impact strong growth in client capture in H2 of 2023
which traditionally shows the highest increases in new business.

 

Revenues for the six months ended 30 June 2023 increased 56.3% to $4.42m (H1
2022: $2.83m). As at 30 June 2023, the Group had cash of $1.35 million (31 Dec
2022: $2.60m).

 

As at 30 June 2023, the loss includes Share Based Payments of $0.81m; the
Company recognised the expense in the income statement according to the fair
value of the share options and warrants determined using the Black-Scholes
valuation model.

 

BrandShield's unique proposition

 

BrandShield's technology is well-placed to lead the ongoing transition to a
more digitised economy as enterprises continue to recognise the importance of
increasing their online protection by securing comprehensive DRP solutions
from external providers to complement internal cybersecurity operations. Frost
and Sullivan ("F&S") recognised the strong performance and dynamic
capabilities of BrandShield's solutions in its 2022 Digital Risk Protection
Services Report in which it awarded the Company 3(rd) place globally. F&S
highlighted BrandShield's innovation, growth and its ease of use for clients,
whilst commending the Company for its extensive brand protection capabilities
and effectiveness in detecting and eliminating a wide range of cyberthreats
from phishing to brand impersonation.

 

F&S expects the DRP market to reach $917.7m in 2026, expanding at a
compound growth rate of 39.7%, and BrandShield is uniquely placed to exploit
this significant market size expansion through leveraging the following key
strengths:

 

·    A mature product, creating higher barriers to entry

·    Ongoing investment in R&D to ensure market leadership is
maintained

·    AI/ML powered technology

·    Strong threat network detection capabilities

·    Unique image recognition and Optical Character Recognition ("OCR") -
focusing on detection of emerging threats on social media and ecommerce
marketplaces

·    Big data investigation tools with multi-brand and platform
capabilities

·    Strong takedown capabilities across all digital threats

·    Multi-layered approach to detection and successful takedown of online
threats

·    BrandShield 3.0 user interface which F&S described as enabling
legal, marketing and cyber-security teams to collaborate more efficiently and
mitigate threats on all fronts

Strategy

 

The Company remains in a strong growth phase in which the focus continues to
be on client conversion and driving ARR but set within the context of driving
gross margins through a reduction in cash burn. The growth to 209 clients at
the end of H1 2023 is strong evidence of the Company's ability to convert new
clients whilst retaining, and also delivering upsells to, existing clients who
have remained with BrandShield for several years. Retention of existing
clients is an ever-increasing focus of the team and an area of strategic
importance for the Company given the well-publicised global financial
headwinds and macroeconomic pressures facing corporates.

 

Product innovation is a key pillar of the Company's overarching growth
strategy, as evidenced by the launch of 'BrandShield 3.0' in 2022 which has
helped elevate BrandShield's DRP offering, increase its operational efficiency
and improve gross margins. The Company invests considerably in R&D,
boasting a highly experienced team dedicated to developing cutting-edge
products and innovative add-on features, as well as creating ongoing
automations to improve efficiencies. This has not only helped the Company
generate significant cross-sell and upsell opportunities but continues to
underpin new customer engagement. Concurrently, BrandShield continues to
monitor the evolution of AI technology, ensuring it responds rapidly to
industry trends, so its solutions remain at the forefront of market
innovation.

 

Although BrandShield is primarily focused on its core US and European client
base, it is becoming increasingly recognised as a leading global player in DRP
across Asia. The business is set up to scale on a global basis and is able to
service brands across all geographies without the requirement to incur
additional operating expenses in those regions.

 

 

Outlook

 

The Company has executed on its plan to reinforce sales and marketing teams
across the globe and at the same time re-structured a number of operational
functions to increase gross margin. These initiatives have laid the foundation
for continued expansion into a rapidly growing market and the transition to
becoming cash flow generative. The opportunity to seize market share in a
fast-growing sector remains the overriding focus and the Board looks forward
to reporting on full year trading after what it believes will be a strong H2
2023 performance.

 

 

 

Yoav Keren

Chief Executive Officer

20 September 2023

 

UNAUDITED CONDENSED CONSOLIDATED INTERIM FINANCIAL INFORMATION ON BRANDSHIELD
SYSTEMS PLC FOR THE 6 MONTH PERIOD ENDED 30 JUNE 2023

 

 

CONSOLIDATED INCOME STATEMENT

For the periods ended 30 June

 

                                                Unaudited Period ended 30 June 2023    Unaudited Period ended 30 June 2022
                                          Note  $                                      $

 Revenue                                  2     4,420,266                              2,828,073

 Cost of sales                                  (1,400,761)                            (1,469,009)

 Gross profit                                   3,019,505                              1,359,064

 Research and Development expenses        3

                                                (1,512,988)                            (1,648,081)
 Sales and Marketing expenses             3     (2,506,113)                            (1,810,787)
 Operating expenses                       3     (1,497,047)                            (2,044,349)
                                                (5,516,148)                            (5,503,217)

 Loss from operations                           (2,496,643)                            (4,144,153)

 Net finance income (expense)                   351,634                                30,376

 Loss before tax                                (2,848,277)                            (4,113,777)

 Tax expense                                    -                                      -

 Loss for the period                            (2,848,277)                            (4,113,777)

 Basic and diluted loss per share (cent)  4

                                                (0.017)                                (0.032)

 

 

 

 

 

 

 

CONSOLIDATED STATEMENT OF COMPREHENSIVE INCOME

For the periods ended 30 June

 

                                                              Unaudited Period ended 30 June 2023    Unaudited Period ended 30 June 2022
                                                              $                                      $

 Loss for the period                                          (2,848,288)                            (4,113,777)
 Other comprehensive income:
 Items that will or may be reclassified to profit or loss:
 Other comprehensive(loss) / income

                                                              799,615                                (222,714)
 Total comprehensive loss                                     (2,048,673)                            (4,336,491)

 

 

CONSOLIDATED STATEMENT OF FINANCIAL POSITION

As at 30 June

 

                                                              Unaudited Period ended 30 June 2023      Audited Year ended December 31, 2022
                                                        Note  $                                        $

 Non-current assets
 Property, plant and equipment                                176,843                                  180,777
 Right of use asset-office lease                              904,515                                  1,080,599
 Financial assets at fair value through profit or loss  12

                                                              3,840,920                                3,663,072
                                                              4,922,278                                4,924,448

 Current assets
 Trade and other receivables                            5     2,170,011                                2,791,518
 Financial assets at fair value through profit or loss

                                                              19,180                                   18,220
 Other financial assets                                       15,148                                   14,447
 Cash and cash equivalents                              6     1,352,922                                2,605,605
 Restricted cash                                              425,471                                  372,707
 Assets classified as held for sale                           266,356                                  254,023
                                                              4,249,088                                6,056,520

 Total assets                                                 9,171,366                                10,980,968

 Current liabilities
 Short term loan and bank overdraft                     7     2,166,560                                2,278,645
 Trade and other payables                               8     5,721,156                                5,969,822
 Lease liability- current                                     314,758                                  321,727
                                                              8,202,474                                8,570,194
 Non-current liabilities
 Lease liability - non-current                                596,250                                  795,557
 Other payables                                               28,560                                   30,079
                                                              624,850                                  825,636
 Total liabilities                                            8,827,324                                9,395,830

 Net assets                                                   344,042                                  1,585,138

 Equity attributable to owners of the parent
 Share capital                                          11    9,929,842                                9,929,842
 Share premium                                          11    32,060,989                               32,060,989
 Reverse acquisition reserve                                  (20,653,597)                             (20,653,597)
 Other reserves                                               6,292,217                                4,685,025
 Retained earnings                                            (27,285,409)                             (24,437,121)
 Total equity                                                 344,042                                  1,585,138

 

 

 

CONSOLIDATED STATEMENT OF CHANGES IN EQUITY

Unaudited

 

                                                                                                                         Share capital                  Reverse acquisition reserve                   Retained earnings  Total

                                                                                                                                        Share premium                                Other reserves
                                                                                                                         $              $                                            $                $                  $
 Balance as at 1 January 2022                                                                                            9,299,228                                                                    (18,393,526)       2,279,168

                                                                                                                                        27,686,289      (20,653,597)                 4,340,744

 Prior year adjustment                                                                                                   -              -               -                            (1,125,999)      1,125,999          -
 Loss for the period ended 30 June 2022                                                                                  -                                                                            (4,113,777)        (4,113,777)

                                                                                                                                        -               -                            -
 Share based payments                                                                                                    -              -               -                            1,202,546        -                  1,202,546
 Issue of share capital                                                                                                  300,803        2,976,840       -                            -                -                  3,277,642
 Exchange differences on translation                                                                                     -                                                                            -                  (222,714)

                                                                                                                                        -               -                            (222,714)
 Balance as at 30 June 2022                                                                                              9,600,031      30,663,129      (20,653,597)                 4,194,607        (21,381,304)       2,422,866

                                                                                                                         Share capital                  Reverse acquisition reserve                   Retained earnings  Total

                                                                                                                                        Share premium                                Other reserves
                                                                                                                         $              $               $                            $                $                  $
 Balance as at 1 January 2023                                                                                            9,929,842      32,060,989      (20,653,597)                 4,685,025        (24,437,121)       1,585,138

 Loss for the period ended 30 June 2023                                                                                  -                                                                            (2,848,288)        (2,848,288)

                                                                                                                                        -
 Issue of share capital                                                                                                  -              -                                                             -
 Share based payments                                                                                                    -              -                                            807,577          -                  807,577
 Exchange differences on translation                                                                                     -                                                                            -                  799,615

                                                                                                                                        -                                            799,615
 Balance as at 30 June 2023                                                                                              9,929,842      32,060,989      (20,653,597)                 6,292,217        (27,285,409)       344,042

UNAUDITED CONSOLIDATED CASH FLOW STATEMENTS

For the periods ended 30 June

 

                                                           Unaudited Period ended 30 June 2023      Unaudited Period ended 30 June 2022
                                                           $                                        $
 Cash flows from operating activities
 Loss for the year                                         (2,848,288)                              (4,113,777)
 Adjustments for:
 Depreciation                                              13,513                                   15,615
 Depreciation of the right of use                          176,084                                  -
 Share based payment expense                               807,577                                  1,202,546
 Foreign exchange on operations                            503,711                                  245,090
 Decrease (Increase) in trade and other receivables

                                                           620,806                                  (751,202)
 Increase in other financial assets                        -                                        (120,128)
 Increase in restricted cash                               (52,764)                                 (178,631)
 Increase (Decrease) in trade and other payables

                                                           (248,665)                                1,229,390
 Net cash flows from operating activities                  (1,028,026)                              (2,471,097)

 Investing activities
 Purchase of property, plant and equipment                 (18,382)                                 (199,607)
 Net cash used in investing activities                     (18,382)                                 (199,607)

 Financing activities
 Proceeds from loans and borrowings                        -                                        377,136
 Repayment of right of use lease obligation                (206,275)                                -
 Proceeds from issue of ordinary shares                    -                                        3,277,642
 Net cash (used in)/generated from financing activities    (206,275)                                3,654,778

 Net (decrease) / increase in cash and cash equivalents

                                                           (1,252,683)                              984,074
 Cash and cash equivalents at beginning of period          2,605,605                                1,194,275
 Foreign exchange differences on cash                      -                                        -
 Cash and cash equivalents at end of period

                                                           1,352,922                                2,178,349

 

Non-cash transactions

 

The Company operates an equity-settled, share-based scheme under which the
Company receives services from employees as consideration for equity
instruments (options) of the Company. The value of the employee services
received is expensed in the Income Statement and its value is determined by
reference to the fair value of the options granted, calculated using the
Black-Scholes model.

NOTES TO THE FINANCIAL INFORMATION

 

1.      General information and basis of preparation

 

The principal activity of BrandShield Systems plc (the 'Company') is the
development of a digital risk protection solution to prevent, detect and
remove online threats, through its research and development centre in Israel.

 

Basis of preparation

 

The condensed consolidated interim financial statements ("Interim Financial
Statements") of the Group have been prepared in accordance with the AIM Rules
for Companies and UK adopted international accounting standards and the
Companies Act 2006. They have been prepared under the assumption that the
Group operates on a going concern basis. As permitted, the Group has chosen
not to fully adopt IAS 34 in preparing the Interim Financial Statements. The
Interim Financial Statements have been prepared under the historical cost
convention, as modified by the revaluation of financial assets at fair value
through profit or loss.

 

The Interim Financial Information has been prepared under the same basis of
preparation and accounting policies as adopted in the audited annual financial
statements for the period to 31 December 2022, which were authorised by the
Board on 2 July 2023. The Interim Financial Statements should be read in
conjunction with these annual financial statements.

 

The interim financial information is presented in US Dollars.

 

Going concern

 

The financial statements have been prepared on the assumption that the group
will continue as going concern. Under the going concern assumption, an entity
is ordinarily viewed as continuing in business for the foreseeable future with
neither the intention nor the necessity of liquidation, ceasing trading or
seeking protection from creditors pursuant to laws or regulations.

The wording included in the going concern policy and relevant disclosures
within the Annual Report for the year ended 31 December 2022 is still
applicable to the group as at 30 June 2023.

 

Critical accounting estimates

 

The preparation of Interim Financial Statements in conformity with IFRS
requires the use of certain critical accounting estimates. It also requires
management to exercise its judgement in the process of applying the Company's
accounting policies. The key assumptions used in preparation of the Interim
Financial Information are in conformity with the assumptions used in the
annual financial statements unless otherwise stated.

 

Accounting policies

 

The same accounting policies, presentation and methods of computation have
been followed in the Interim Financial Statements as were applied in the
Company's audited annual financial statements.

The company started implementing IFRS 16 for a new leasing agreement (starting
FY2022 reports).

There are no new standards issued but not yet effective that have been early
adopted or are expected to have a material impact on the Company.

 

2.      Revenue

 

Revenue is generated from the sale of Digital Risk Protection solutions. In
the period ended 30 June 2023, 93% of sales were made overseas (The period
ended 30 June 2022: 96%). The majority of overseas sales are made in the USA.

 

3.      Research and Development expenses

 

                      Unaudited Period ended 30 June 2023    Unaudited Period ended 30 June 2022
                      $                                      $
 Salaries             (854,478)                              (817,191)
 Share based payment  (322,210)                              (488,592)
 Other expenses       (336,300)                              (342,298)
                      (1,512,988)                            (1,648,081)

 

Sales and marketing expenses

                            Unaudited Period ended 30 June 2023    Unaudited Period ended 30 June 2022
                            $                                      $
 Salaries                   (1,348,390)                            (658,121)
 Advertising and Marketing  (1,008,436)                            (950,831)
 Share based payment        (149,287)                              (201,835)
                            (2,506,113)                            (1,810,787)

 

Operation expenses

                                   Unaudited Period ended 30 June 2023    Unaudited Period ended 30 June 2022
                                   $                                      $
 Salaries                          (513,128)                              (523,567)
 Share based payment               (320,170)                              (493,692)
 Rent and utilities                -                                      (258,891)
 Depreciation of the right of use  (176,084)                              -
 Other expenses                    (487,665)                              (768,199)
                                   (1,497,047)                            (2,044,349)

 

 

 

 

 

 

 

 

 

 

 

 

 

4.      Loss per share

 

Basic loss per share is calculated by dividing the profit attributable to
equity holders of the Company by the weighted average number of ordinary
shares in issue during the year.

 

 

                                                     Unaudited Period ended 30 June 2023    Unaudited Period ended 30 June 2022
                                                     $                                      $
 Loss attributable to equity holders of the Company  2,848,288                              4,113,777
 Weighted average number of shares                   170,331,874                            129,171,159
 Loss per share (cents)                              (0.017)                                (0.032)

 

Since the Company is loss making, the share options, warrants and convertible
loans currently in issue are non-dilutive.

 

 

5.      Trade and other receivables

 

                                         Unaudited                     Audited Year ended 31 December 2022

                                         Period ended 30 June 2023
                                         $                             $
 Trade receivables                       2,092,412                     2,607,551
 Other receivables and prepaid expenses  77,599                        183,967
                                         2,170,011                     2,791,518

 

 

6.      Cash and cash equivalents

 

                            Unaudited Period ended 30 June 2023    Audited Year ended 31 December 2022
                            $                                      $
 Cash and cash equivalents  1,325,922                              2,605,605
                            1,325,922                              2,605,605

 

 

 

7.      Short term loan and bank overdraft

 

BrandShield Ltd has an agreement with Leumi Bank to provide a revolving credit
line facility of up to 8 million NIS (c. $2.2 million) for 24 months, ending
on 26 September 2023, the renewal of which is in the process of being
negotiated by the Company. The credit line bears a competitive interest rate.
The facility allows drawdown of up to four times Monthly Revenue (net of
churn) and includes covenants of a type typical of such an agreement.

 

 

8.      Trade and other payables

 

 

                               Unaudited Period ended 30 June 2023    Audited Year ended 31 December 2022
                               $                                      $
 Trade payables                837,713                                671,657
 Salaries, accruals and taxes  907,697                                1,068,291
 Royalties Payable             394,030                                426,706
 Deferred revenue              3,581,716                              3,581,903
                               5,721,156                              5,969,822

 

 

 

9.    Related party transactions

 

BrandShield Limited is connected to its predecessor Domain the Net
Technologies Limited (the "Related Party"), a company registered in Israel.
BrandShield Limited demerged from the Related Party in 2013 and has directors
in common. Furthermore, the two parties share several operational costs,
including sharing rental costs. There is a formal agreement between the
Company and its related party (signed 17 May 2020).

 

BrandShield Limited is connected to its parent company BrandShield Systems
plc. There is a formal service agreement between the two companies (signed 25
July 2021).

 

BrandShield Limited is connected to its subsidiary BrandShield Inc.

 

 

10.  Share based payments

 

The Company operates an equity-settled, share-based scheme under which the
Company receives services from employees as consideration for equity
instruments (options and warrants) of the Company. The fair value of the
third-party suppliers' services received in exchange for the grant of the
options is recognised as an expense in the Income Statement or charged to
equity depending on the nature of the service provided. The value of the
employee services received is expensed in the Income Statement and its value
is determined by reference to the fair value of the options granted:

 

·          including any market performance conditions.

·          excluding the impact of any service and non-market
performance vesting conditions (for example, profitability or sales growth
targets, or remaining an employee of the entity over a specified time period);
and

·          including the impact of any non-vesting conditions (for
example, the requirement for employees to save).

 

The fair value of the share options and warrants are determined using the
Black-Scholes valuation model at the date of grant.

 

Non-market vesting conditions are included in assumptions about the number of
options that are expected to vest. The total expense or charge is recognised
over the vesting period, which is the period over which all of the specified
vesting conditions are to be satisfied. At the end of each reporting period,
the entity revises its estimates of the number of options that are expected to
vest based on the non-market vesting conditions. It recognises the impact of
the revision to original estimates, if any, in the Income Statement or equity
as appropriate, with a corresponding adjustment to a separate reserve in
equity.

 

When the options are exercised, the Company issues new shares. The proceeds
received, net of any directly attributable transaction costs, are credited to
share capital (nominal value) and share premium when the options are
exercised.

 

 

11.  Share capital and share premium

 

Ordinary shares are classified as equity. Incremental costs directly
attributable to the issue of new ordinary shares or options are shown in
equity as a deduction, net of tax, from the proceeds.

 

                       Number of Ordinary shares  Number of Deferred shares  Share                      Total

                                                                             capital

                                                                                        Share premium
                                                                             $          $               $
 As at 1 January 2022  117,950,921                32,385,056                 9,299,228  27,686,289      36,985,517
 Issue of shares       23,214,286                 -                          300,803    2,976,839       3,277,642
 As at 30 June 2022    141,165,207                32,385,056                 9,600,031  30,663,128      40,263,159

 As at 1 January 2023  170,331,874                32,385,056                 9,929,842  32,060,989      41,990,831
 Issue of shares       -                          -                          -          -               -
 As at 30 June 2023    170,331,874                32,385,056                 9,929,842  32,060,989      41,990,831

 

 

12. Financial assets at fair value through profit and loss

 

The Company reviews the fair value of its unquoted equity instruments at each
Statement of Financial Position date. This requires management to make an
estimate of the value of the unquoted securities in the absence of an active
market.

 

The Company follows the guidance of IFRS 9 to determine when an investment at
fair value through profit or loss is impaired. This determination requires
significant judgement. In making this judgement, the Company evaluates, among
other factors, the duration and extent to which the fair value of an
investment is less than its cost; and the financial health of the short-term
business outlook for the investee, including factors such as industry and
sector performance and operational and financing cash flow. Management also
considers external indicators such as technological advances and trends,
commodity prices, investment performance and demand for the underlying
commodity. Financial assets held at fair value through profit or loss are
assessed individually.

                   Unaudited Period ended 30 June 2023    Audited Year ended 31 December 2022
                   $                                      $
 Opening balance   3,663,072                              4,112,107
 Foreign exchange  177,848                                (449,035)
 Closing balance   3,840,920                              3,663,072

 

 

Financial assets include the following:

 

 Unlisted securities  Unaudited Period ended 30 June 2023    Audited Year ended 31 December 2022
                      $                                      $
 UK                   3,840,920                              3,663,072
                      3,840,920                              3,663,072

 

At 30 June 2023, the Directors' view of fair value of the Company's investment
in WeShop Ltd is $3,840,920 ($3,663,072 at 31 December 2022). This remains in
line with the aggregate cost of investment. While WeShop remains pre-revenue,
the Directors continue to believe that social commerce represents an exciting
and authentic digital shopping opportunity, particularly post Covid-19 which
has driven more traffic online and away from the high street. While the
Directors are hopeful of a deliverable transaction at an attractive valuation,
they consider it prudent to continue to fair value the asset at cost.

 

13. Subsequent events

 

No subsequent events were identified between the reporting period and issue of
the interim financial information.

 

14.Availability of Interim Report

 

The interim report is available on www.brandshield.com
(http://www.brandshield.com)

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