Brief: Dada Group and PepsiCo Deepen Strategic Partnership and Launch "Bring Happiness Home" Campaign for Chinese Spring Festival
Dec 24 (Reuters) - Dada Nexus Ltd DADA.O :
* DADA GROUP - CO, PEPSICO ANNOUNCED A NEW STRATEGIC
PARTNERSHIP
* DADA - PARTNERSHIP WILL FOCUS ON INCREASING PEPSICO'S
MARKET
SHARE IN THE CARBONATED BEVERAGE CATEGORY
* DADA - TO COLLABORATE ON "FLAGSHIP" CARBONATED BEVERAGE
BRAND
BASED ON REFINED USER OPERATION, ONLINE PRODUCT SUPPLY,
TRILATERAL MARKETING INNOVATION
Source text for Eikon: ID:nPn8Dx9lFa
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((Reuters.Briefs@thomsonreuters.com;))
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