** Shares of online travel booking company Expedia EXPE.O
falls 2% to $145.4
** Brokerage Barclays downgrades stock to "equal-weight"
from "over-weight"
** However, Barclays raises PT to $150 from $136
** Brokerage says potential bookings and revenue growth to
decelerate across sector as outlook for travel softens
** Brokerage has also downgraded peer Airbnb ABNB.O
** Barclays says there's a myriad of competitive programs to
compete with co's 'One Key' loyalty program
** Brokerage says travel patterns are cyclical by region,
and adds that it is cautious over co's over-indexing in North
America
** Brokerage also notes peer Booking.com BKNG.N has a
marketing efficiency edge over EXPE
** Stock is up 66% YTD
(Reporting by Pranav Kashyap in Bengaluru)