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REG-O'KEY Group S.A. O'KEY GROUP ANNOUNCES OPERATING RESULTS FOR Q4 AND 12M 2019

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   O'KEY Group S.A. (OKEY)
   O'KEY GROUP ANNOUNCES OPERATING RESULTS FOR Q4 AND 12M 2019

   30-Jan-2020 / 10:43 CET/CEST
   Dissemination of a Regulatory Announcement that contains inside
   information according to REGULATION (EU) No 596/2014 (MAR), transmitted by
   EQS Group.
   The issuer is solely responsible for the content of this announcement.

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   Press release

   30 January 2020
    

          O'KEY GROUP ANNOUNCES OPERATING RESULTS FOR Q4 AND 12M 2019

    

   O'KEY  Group S.A. (LSE:  OKEY,  the   'Group')  announces  its   unaudited
   operating results for the fourth quarter and twelve months of 2019.

   All materials  published  by  the  Group  are  available  on  its  website
    1 www.okeygroup.lu.

    

   12M 2019 operating highlights

     • Underlying Group  net  retail revenue,  excluding  the effect  of  the
       supermarket business sale, increased by 3.0% YoY to RUB 163,154 mln.
     • Underlying  net   retail  revenue   generated  by   O'KEY hypermarkets
       increased by 0.3% YoY to RUB 145,298 mln in 12M 2019.
     • Net  retail   revenue  generated   by  DA!   grew  by   31.7% YoY   to
       RUB 17,856 mln in 12M 2019,  supported by a  steady growth in  traffic
       (up 24.5% YoY) and the average ticket (up 5.8% YoY).
     • Like-for-like (LFL) net  retail  revenue  of the  Group  increased  by
       0.9% YoY in 12M 2019  due to  a 0.9% YoY increase  in the  LFL average
       ticket.
     • Like-for-like (LFL) net retail revenue generated by O'KEY hypermarkets
       decreased by 0.4% YoY in  12M 2019, driven by  a 1.8% YoY decrease  in
       LFL traffic and a 1.4% YoY increase in the LFL average ticket.
     • Like-for-like (LFL) net retail revenue  generated by DA! increased  by
       14.9% YoY in 12M 2019, driven  by a 8.6%  YoY increase in  LFL traffic
       and a 5.8% YoY growth in the LFL average ticket.
     • 19 discounters were opened in 12M 2019.

    

    

   Q4 2019 operating highlights

     • Group net retail revenue increased by 1.1% YoY to RUB 46,152 mln.
     • Underlying  net   retail  revenue   generated  by   O'KEY hypermarkets
       decreased by  1.4% YoY to  RUB 41,136 mln in  Q4 2019 as  a result  of
       lower basket size  due to  weaker performance in  December, which  was
       triggered by short-term  factors such as  abnormal weather  conditions
       influencing  customer  sentiment  towards  seasonal  categories,   and
       one-off events such as the renovation of one of our shopping malls, to
       be completed  in  Q2. If  we  exclude one-off  factors,  increases  in
       top-line metrics in December would have  been in line with the  trends
       we observed  in  October  and  November. We  have  also  noticed  that
       December saw a deflation in prices.
     • Net retail revenue generated by DA! grew by 26.8% YoY to RUB 5,016 mln
       in Q4 2019, supported by a steady growth in traffic (up 22.4% YoY) and
       the average ticket (up 3.7% YoY).
     • Like-for-like (LFL) net  retail  revenue  of the  Group  decreased  by
       0.3% YoY in Q4 2019, driven by a 1.6% YoY increase in LFL traffic  and
       a 1.8% YoY decrease in the LFL average ticket.
     • Like-for-like (LFL) net retail revenue generated by O'KEY hypermarkets
       decreased by 1.4% YoY  in Q4 2019,  driven by a  0.4% YoY increase  in
       LFL traffic and a 1.7% YoY decrease in the LFL average ticket.
     • Like-for-like (LFL) net retail revenue  generated by DA! increased  by
       11.4% YoY in Q4 2019, driven by a 7.5% YoY increase in LFL traffic and
       a 3.7% YoY growth in the  LFL average ticket. The Group's  discounters
       saw continued gradual improvements in LFL traffic.
     • 14 discounters were opened in Q4 2019.

    

   Stores development of the Group

               Indicator             Q4 2019 Q4 2018 Net change Change (%)
   Number of stores                    178     160       18       11.3%
   Number of net store openings        14      10        4        40.0%
   Total selling space (sq. m)       598,308 584,914   13,394      2.3%
   Total selling space added (sq. m)  9,634   6,485    3,149      48.6%

    

   Group key operating indicators for 12M 2019

                         12M 2019                        12M 2018
    Segment   Net retail  Traffic   Average    Net retail  Traffic  Average
               revenue              ticket      revenue              ticket
   Group         2.4%      2.1%      0.3%        (8.6%)    (12.9%)    5.0%
   Group LFL     0.9%      0.0%      0.9%        (3.3%)    (2.6%)    (0.6%)

    
   Group key operating indicators for the quarter

                         Q4 2019                          Q4 2018
    Segment   Net retail  Traffic   Average    Net retail  Traffic  Average
               revenue              ticket      revenue              ticket
   Group         1.0%      4.2%     (3.0%)       (6.6%)    (12.9%)    7.3%
   Group LFL    (0.3%)     1.6%     (1.8%)       (2.7%)    (3.4%)     0.8%

   Underlying Group net retail revenue dynamics by quarter, YoY

               Indicator             Q1 2019 Q2 2019 Q3 2019 Q4 2019 12M 2019
   Underlying Group net retail        0.9%    6.1%    4.5%    1.1%     3.0%
   revenue

    

   Key operating indicators by month

         Indicator        October November December
   Net retail revenue      1.9%     3.3%    (1.1%)
   LFL net retail revenue  0.6%     1.9%    (2.2%)
   Customer traffic        3.0%     4.2%     5.1%
   LFL customer traffic    0.5%     1.5%     2.7%
   Average ticket         (1.1%)   (0.9%)   (5.9%)
   LFL average ticket      0.1%     0.4%    (4.8%)

   Underlying Group net retail revenue dynamics by month

                Indicator              October November December
   Underlying Group net retail revenue  2.0%     3.3%    (1.1%)

     

   O'KEY: Operating review

   Stores development

               Indicator             Q4 2019 Q4 2018 Net change Change (%)
   Number of stores                    78      78        -          -
   Number of net store openings         -      (1)       1       (100.0%)
   Total selling space (sq. m)       529,055 528,124    931        0.2%
   Total selling space added (sq. m)    -    (1,272)   1,272     (100.0%)

    

   In Q4 2019, O'KEY  did not open  any new hypermarkets.  As at  31 December
   2019, the total number of stores was  78, with the total selling space  at
   529,055 sq. m.

   Key operating indicators for 12M 2019

                         12M 2019                        12M 2018
    Segment   Net retail  Traffic   Average    Net retail  Traffic  Average
               revenue              ticket      revenue              ticket
   O'KEY        (0.4%)    (2.5%)     2.1%       (11.1%)    (18.2%)    8.6%
   O'KEY LFL    (0.4%)    (1.8%)     1.4%        (4.3%)    (4.8%)     0.4%

    

   Key operating indicators for the quarter

                         Q4 2019                          Q4 2018
    Segment   Net retail  Traffic   Average    Net retail  Traffic  Average
               revenue              ticket      revenue              ticket
   O'KEY        (1.4%)     0.3%     (1.7%)       (8.9%)    (17.9%)   11.0%
   O'KEY LFL    (1.4%)     0.4%     (1.7%)       (3.7%)    (5.6%)     2.0%

   Underlying O'KEY net retail revenue dynamics by quarter, YoY

               Parameter             Q1 2019 Q2 2019 Q3 2019 Q4 2019 12M 2019
   Underlying O'KEY net retail       (2.0%)   3.0%    2.0%   (1.4%)    0.3%
   revenue

   Key operating indicators by month

         Indicator        October November December
   Net retail revenue     (0.8%)    0.7%    (3.3%)
   LFL net retail revenue (0.6%)    0.7%    (3.2%)
   Customer traffic       (1.1%)    0.2%     1.4%
   LFL customer traffic   (0.8%)    0.2%     1.4%
   Average ticket          0.3%     0.5%    (4.6%)
   LFL average ticket      0.2%     0.5%    (4.6%)

    

   Underlying O'KEY net retail revenue dynamics by month

                Parameter              October November December
   Underlying O'KEY net retail revenue (0.6%)    0.7%    (3.3%)

    

   In Q4 2019, in line with  the previously announced assortment  improvement
   strategy, the Company significantly increased direct imports of fruit  and
   vegetables, expanded the  ranges of  fresh and  ultra-fresh products,  and
   also continued  its  private  label development  programme.  We  grew  our
   private label ranges across  different price categories, including  That's
   What  You  Need,  O'KEY  and   Selection  of  O'KEY,  by  494 SKUs   while
   significantly expanding the range of seasonal products. We also  rebranded
   a number of private labels to  reflect our new design concept. The  fourth
   quarter was marked by a significant increase in LFL turnover - by 26%  for
   the O'KEY and O'KEY Selection private labels.

   In Q4 2019,  O'KEY's own  production showed  strong positive  dynamics  in
   LFL growth - up by 0.5%. During the reporting period, several new  product
   ranges were launched in our own  production at the federal level, and  the
   Hot Bread project was started within  the O'KEY Bakery segment to  provide
   our customers with freshly baked bread three times a day.

   We note that weaker-than-expected LFL performance during the Q4 was mainly
   driven by lower LFL  in December, which was  triggered by several  one-off
   factors, namely  the  renovation of  one  of  our shopping  malls,  to  be
   completed  in   Q2,   and   abnormal  weather   conditions,   leading   to
   weaker-than-expected sales in seasonal categories. Excluding these one-off
   factors, sales  in December  would have  been in  line with  the  positive
   trends we observed in October and  November. It is also worth noting  that
   we observed  trends of  price  deflation in  December, driven  by  slowing
   inflation.

    

   DA!: Operating review

   Stores development

               Indicator             Q4 2019 Q4 2018 Net change Change (%)
   Number of stores                    100     82        18       22.0%
   Number of net store openings        14      11        3        27.3%
   Total selling space (sq. m)       69,253  56,790    12,463     21.9%
   Total selling space added (sq. m)  9,634   7,757    1,877      24.2%

    

   In Q4 2019,  in line  with  the previously  announced plans,  the  Company
   opened 14 new discounter stores in Moscow, Yaroslavl, Klin, Tver,  Kaluga,
   Tula,  and  Ryazan  Regions,  increasing   the  total  selling  space   by
   9,634 sq. m to 69,253 sq. m as at 31 December 2019.

    

   Key operating indicators for 12M 2019

                              12M 2019                      12M 2018
       Segment       Net retail    Traffic Average Net retail Traffic Average
                       revenue             ticket   revenue           ticket
   Discounters          31.7%       24.5%   5.8%     31.9%     27.8%   3.3%
   LFL discounters      14.9%       8.6%    5.8%     12.7%     9.5%    1.2%

    

   Key operating indicators for the quarter

                               Q4 2019                      Q4 2018
       Segment       Net retail    Traffic Average Net retail Traffic Average
                       revenue             ticket   revenue           ticket
   Discounters          26.8%       22.4%   3.7%     28.7%     22.1%   5.4%
   LFL discounters      11.4%       7.5%    3.7%     12.2%     9.5%    2.5%

    

   Key operating indicators by month

         Indicator        October November December
   Net retail revenue      26.8%   30.1%    24.4%
   LFL net retail revenue  11.4%   13.7%     9.7%
   Customer traffic        20.9%   22.4%    23.7%
   LFL customer traffic    6.0%     7.2%     9.2%
   Average ticket          4.9%     6.3%     0.6%
   LFL average ticket      5.1%     6.1%     0.4%

    

   The Company demonstrated an increase in LFL revenue for Q4 2019, driven by
   average ticket gains, and a  continued growth in LFL traffic. In  Q4 2019,
   the Company  continued  improving  its value  proposition  for  customers,
   enhanced the quality of goods and customer service in stores.

   In Q4 2019, the  Company rebranded several  existing private label  brands
   and introduced new  private label  SKUs, expanded the  range of  products,
   including seasonal ones.

    

   OVERVIEW

   O'KEY Group  S.A.  (LSE: OKEY,  RAEX -  'ruA-') operates  under  two  main
   formats: hypermarkets under the O'KEY brand and discounters under the  DA!
   brand.

   As at 31 December  2019, the Group operates  178 stores across Russia  (78
   hypermarkets and 100 discounters). The Group opened its first  hypermarket
   in St. Petersburg in  2002 and has  since demonstrated continuous  growth.
   O'KEY is the  first among Russian  food retailers to  launch and  actively
   develop e-commerce  operations in  St. Petersburg and  Moscow, offering  a
   full range of hypermarket products  for home delivery. The Group  operates
   six e-commerce pick-up points in Moscow and six e-commerce pick-up  points
   in St. Petersburg. The Group operates four distribution centres across the
   Russian Federation -  two  in Moscow  and  two in  St. Petersburg.  As  at
   31 December 2019 the Group employs more than 20,000 people.

   For the full year  2018, revenue totaled RUB 161,303,411 thousand,  EBITDA
   reached RUB 8,644,008 thousand, and  net loss for  the period amounted  to
   RUB 599,755 thousand.

   The O'KEY shareholder  structure is as  follows: NISEMAX Co Ltd -  44.79%,
   GSU Ltd - 29.52%, free float - 25.69%.

    

   DISCLAIMER

   These materials contain  statements about future  events and  expectations
   that are forward-looking  statements. These  statements typically  contain
   words such as 'expects' and 'anticipates' and words of similar import. Any
   statement in these materials that is not a statement of historical fact is
   a  forward-looking  statement  that  involves  known  and  unknown  risks,
   uncertainties and  other  factors  which may  cause  our  actual  results,
   performance or achievements  to be  materially different  from any  future
   results,  performance  or  achievements  expressed  or  implied  by   such
   forward-looking statements.

   None of the  future projections, expectations,  estimates or prospects  in
   this announcement should be taken as forecasts or promises nor should they
   be taken  as implying  any  indication, assurance  or guarantee  that  the
   assumptions on which such  future projections, expectations, estimates  or
   prospects have been prepared are correct or exhaustive or, in the case  of
   the  assumptions,  fully  stated  in  this  announcement.  We  assume   no
   obligations to update the  forward-looking statements contained herein  to
   reflect actual  results,  changes in  assumptions  or changes  in  factors
   affecting these statements.

    

   For further information please contact:
    

   Anton Farlenkov

   Corporate Development Director

   +7 919 777 0220

    2 Anton.farlenkov@okmarket.ru

    3 www.okeygroup.lu

    

   Alla Golovatenko

   Public Relations Manager

   +7 926 169 9117

    4 alla.golovatenko@okmarket.ru

    5 www.okeygroup.lu

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   ISIN:          US6708662019
   Category Code: MSCH
   TIDM:          OKEY
   LEI Code:      213800133YYU23T4L791
   Sequence No.:  43596
   EQS News ID:   964127


    
   End of Announcement EQS News Service

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