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Search engine IPO depends on Tencent for results

(The author is a Reuters Breakingviews columnist. The opinions 
expressed are his own.) 
    By Alec Macfarlane 
    HONG KONG, Aug 2 (Reuters Breakingviews) - China's Sogou is 
planning a U.S. listing valuing it at up to $5 bln. The firm is 
a distant second in mobile search behind Baidu. Sogou, or 
"search dog", will have to work like one to convince investors 
its relationship with part-owner Tencent can justify that 
valuation. 
          
    Full view will be published shortly. 
    On Twitter https://twitter.com/AlecMac11 
 
     
    CONTEXT NEWS 
    - Sogou, the Chinese search engine, plans an initial public 
offering in the United States.  
    - In a statement on July 31, Sohu.com, the Nasdaq-listed 
internet company that controls Sogou, said the unit plans to 
submit a confidential, draft registration statement for a 
possible IPO to the U.S. Securities and Exchange Commission.  
    - In mobile, which accounts for the bulk of Sogou's search 
business by revenue, it had a 7.9 percent market share in China 
in the first quarter, according to China Internet Watch. This 
ranks the company second after Baidu, with 78.2 percent.  
    - As of Dec. 31, Sohu held roughly 36 percent of Sogou's 
outstanding, fully diluted equity and more than half the voting 
rights. Tencent held a 45 percent stake in Sogou Information, 
the company's so-called "variable interest entity" on the 
mainland. 
     - For previous columns by the author, Reuters customers can 
click on  MAC/  
    - SIGN UP FOR BREAKINGVIEWS EMAIL ALERTS: http://bit.ly/BVsubscribe 
  
 
    <^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^ 
Baidu competitor says to focus on AI as it plans US IPO    
 urn:newsml:reuters.com:*:nL4N1KN27Q 
Sohu statement    http://www.prnewswire.com/news-releases/sohucoms-subsidiary-sogou-inc-plans-for-confidential-submission-of-draft-registration-statement-for-ipo-300496405.html 
BREAKINGVIEWS - Baidu rebound buys time for reinvention    
 urn:newsml:reuters.com:*:nL3N1KJ17K 
BREAKINGVIEWS - China's search dinosaur struggles to find new 
life     urn:newsml:reuters.com:*:nL4N1EU1HC 
BREAKINGVIEWS - Baidu's AI reboot is overdue and welcome    
 urn:newsml:reuters.com:*:nL1N1G702T 
    ^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^> 
 (Editing by Quentin Webb and Katrina Hamlin) 
 ((alec.macfarlane@thomsonreuters.com; Reuters Messaging: 
alec.macfarlane.thomsonreuters.com@reuters.net)) 
 
Keywords: SOGOU IPO/BREAKINGVIEWS

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