REG - Sosandar PLC - Director/PDMR Dealing

SosandarAnnouncement

03/03/2023 08:15

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RNS Number : 8373R  Sosandar PLC  03 March 2023

3 March 2023

 

Sosandar plc

 

("Sosandar" or the "Company")

 

Director/PDMR Dealing

 

 

Sosandar PLC (AIM: SOS), one of the fastest growing fashion brands in the UK,
creating quality, trend-led products for women of all ages, announces that
Lesley Watt, Non-Executive Director, purchased 43,184 ordinary shares of 0.1
pence each in the capital of the Company ("Ordinary Shares") at a price of 23
pence per Ordinary Share. Following this purchase which took place on 02 March
2023, Lesley Watt's total beneficial interest is in 43,184 Ordinary Shares,
equal to approximately 0.02 per cent. of the Company's issued share capital.

 

Further details of the purchase can be found in the Notification of Dealing
Form below.

 

 

Enquiries

 

 Sosandar plc                                             www.sosandar.com (http://www.sosandar.com)
 Julie Lavington / Ali Hall, Joint CEOs                   c/o Alma PR

 Steve Dilks, CFO

 Singer Capital Markets (Nominated Adviser & Broker)      +44 (0) 20 7496 3000

 Peter Steel / Tom Salvesen / Alaina Wong / Alex Emslie

 Alma PR Limited (Financial PR)                           +44 (0) 20 3405 0205
 Sam Modlin / Matthew Young                               sosandar@almapr.co.uk (mailto:sosandar@almapr.co.uk)

 

Notification and public disclosure of transactions by persons discharging
managerial responsibilities and persons closely associated with them.

 

 1    Details of the person discharging managerial responsibilities / person closely

    associated

 a)   Name                                                         Lesley Watt
 2    Reason for the notification
 a)   Position/status                                              Non-Executive Director
 b)   Initial notification /Amendment                              Initial Notification
 3    Details of the issuer, emission allowance market participant, auction
      platform, auctioneer or auction monitor
 a)   Name                                                         Sosandar PLC

 b)   LEI                                                          2138004313MO7RXAVA37

 4    Details of the transaction(s): section to be repeated for (i) each type of

    instrument; (ii) each type of transaction; (iii) each date; and (iv) each
      place where transactions have been conducted
 a)   Description of the financial instrument, type of instrument  Ordinary Shares of 0.1p each

      Identification code
 b)   Nature of the transaction                                    Purchase of Ordinary Shares

 c)   Price(s) and volume(s)

Price(s)  Volume(s)
                                                                   23 pence  43,184

 

 d)   Aggregated information                                       n/a - single transaction

      - Aggregated volume

      - Price

 e)   Date of the transaction                                      2 March 2023

 f)   Place of the transaction                                     London Stock Exchange, XLON

 

 

d)

 

Aggregated information

- Aggregated volume

- Price

 

n/a - single transaction

e)

 

Date of the transaction

2 March 2023

f)

 

Place of the transaction

London Stock Exchange, XLON

 

 

 

About Sosandar PLC

Sosandar is one of the fastest growing women's fashion brands in the UK
targeting style conscious women who have graduated from price-led
alternatives. The Company offers this underserved audience fashion-forward,
affordable, quality clothing to make them feel sexy, feminine, and chic. The
business sells predominantly own-label exclusive product designed in-house.

Sosandar's product range is diverse, providing its customers with an array of
choice for all occasions across all women's fashion categories. The company
sells through Sosandar.com and has brand partnerships in place with Next, John
Lewis, Marks & Spencer, The Very Group, JD Williams and J Sainsbury.

Sosandar's strategy is to continue growing brand awareness and expand its
customer database, whilst also further driving its high levels of customer
retention. This is achieved through its exceptional products, seamless
customer experience and impactful, lifestyle marketing activities all of which
is underpinned by combining innovation with data analysis.

Sosandar was founded in 2016 and listed on AIM in 2017. More information is
available at www.sosandar-ir.com

 

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