WRAP Retail Offer
RNS Number : 0362O
Sundae Bar PLC
23 June 2025
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THIS ANNOUNCEMENT AMOUNTS TO A FINANCIAL PROMOTION FOR THE PURPOSES OF SECTION 21 OF THE FINANCIAL SERVICES AND MARKETS ACT 2000 ("FSMA") AND HAS BEEN APPROVED BY WINTERFLOOD SECURITIES LIMITED WHICH IS AUTHORISED AND REGULATED BY THE FINANCIAL CONDUCT AUTHORITY (FRN 141455).
23 June 2025
Sundae Bar Plc
("sundae_bar" or the "Company")
WRAP Retail Offer for approx. £500K
Sundae Bar Plc (AIM: SBAR), a company creating a marketplace for AI Agents, is pleased to announce a retail offer via the Winterflood Retail Access Platform ("WRAP") to raise approx. £500K (the "WRAP Retail Offer") through the issue of new ordinary shares of 0.1p each in the capital of the Company ("Ordinary Shares"). Under the WRAP Retail Offer approx. 4,545,454 new Ordinary Shares (the "WRAP Retail Offer Shares") will be made available at a price of £0.11 per share ("Minimum Subscription") and that amount may be increased at the Board's discretion to meet demand.
Background and use of funds - adoption of Bitcoin Treasury Reserve Policy
The WRAP Retail Offer is in response to strong retail investor interest in the Company. Following the Company's recent admission to AIM and associated £2 million fundraising, which provides working capital for the Company's operational and development requirements for at least 12 months from Admission, the Board of the Company has decided to take the opportunity to build a cash buffer against possible future needs and at the same time to put in place a Bitcoin treasury reserve policy. It is intended that, subject to assessing working capital requirements, a significant portion of the market-driven fundraise will be utilised for Bitcoin treasury acquisition in accordance with the Bitcoin treasury reserve policy the Company is adopting. This approach reflects the Board's belief that digital assets can serve as an effective store of value and inflation hedge. As the Company pursues its growth objectives for the sundae_bar platform, preserving capital value becomes increasingly critical.
Jill Kenney, CEO of sundae_bar, commented: "Having secured operational and product development funding through fundraising conducted in connection with our recent AIM admission, and in light of the strong investor interest, we consider it prudent to raise additional funds to enhance the development of our product and give us additional security for the future. Given that the funds will not be needed immediately, and experience of the Board within this sector, we have decided to adopt a Bitcoin treasury reserve policy as a means of seeking an enhanced return on such surplus funds."
"We remain 100% focused on executing our core business plan as an AI marketplace platform connecting developers with businesses."
The beta version of sundae_bar's AI agent marketplace launched immediately following AIM admission on 3 June 2025, with the Company focusing on onboarding early adopters, expanding the agent directory and refining monetisation tools and offerings. As AI agents emerge as a transformative force in the AI landscape, the platform version 1.0 launch is targeted for Q3 2025.
The Bitcoin treasury reserve policy the Company is putting in place represents a financial strategy decision and complements, but does not alter, the Company's core business operations as an AI marketplace platform connecting AI Agent developers with businesses. The adoption of a Bitcoin treasury policy, details of which will shortly be announced, is not intended to result in the Company becoming or being seen as an investing company.
The WRAP Retail Offer is conditional on it achieving the Minimum Subscription and on the WRAP Retail Offer Shares being admitted to trading on AIM ("Admission"). Subject to achieving the Minimum Subscription it is anticipated that Admission will become effective and that dealings in the WRAP Retail Offer Shares will commence on AIM at 8 a.m. on or around 2 July 2025. A further announcement will be made upon conclusion of the WRAP Retail Offer detailing its results.
WRAP Retail Offer
The Company values its retail shareholder base and believes that it is appropriate to provide both new and existing retail shareholders in the United Kingdom the opportunity to participate in the WRAP Retail Offer.
Therefore, the Company is making the WRAP Retail Offer open to eligible investors in the United Kingdom, being new or existing shareholders of sundae_bar following the release of this announcement and through certain financial intermediaries.
A number of retail platforms are able to access the WRAP Retail Offer. Non-holders or existing shareholders wishing to subscribe for Retail Offer Shares should contact their broker or wealth manager who will confirm if they are participating in the Retail Offer.
Retail brokers wishing to participate in the Retail Offer on behalf of eligible retail investors, should contact WRAP@winterflood.com.
The Retail Offer is expected to close at 4:30pm on 26 June 2025. Eligible retail investors should note that financial intermediaries may have earlier closing times. The result of the Retail Offer is expected to be announced by the Company on or around 27 June 2025.
To be eligible to participate in the Retail Offer, applicants must be a customer of a participating intermediary including individuals aged 18 years or over, companies and other bodies corporate, partnerships, trusts, associations and other unincorporated organisations.
There is a minimum subscription of £100 per investor under the Retail Offer. The terms and conditions on which investors subscribe will be provided by the relevant financial intermediaries including relevant commission or fee charges.
The Company reserves the right to amend the size of the retail offer at its discretion. The Company reserves the right to scale back any order and to reject any application for subscription under the WRAP Retail Offer without giving any reason for such rejection.
It is vital to note that once an application for Retail Offer Shares has been made and accepted via an intermediary, it cannot be withdrawn.
The Retail Offer Shares will, when issued, be credited as fully paid, and have the right to receive all dividends and other distributions declared, made or paid after their date of issue.
It is a term of the Retail Offer that the total value of the Retail Offer Shares available for subscription at the Issue Price does not exceed EUR 8 million (or the equivalent amount in GBP, calculated in accordance with the Prospectus Rules Regulations Sourcebook of the Financial Conduct Authority (the "FCA").
Investors should make their own investigations into the merits of an investment in the Company. Nothing in this announcement amounts to a recommendation to invest in the Company or amounts to investment, taxation or legal advice.
It should be noted that a subscription for Ordinary Shares and investment in the Company carries a number of risks, including the risk that investors may lose their entire investment. Investors should take independent advice from a person experienced in advising on investment in securities such as the Ordinary Shares if they are in any doubt.
An investment in the Company will place capital at risk. The value of investments, and any income, can go down as well as up, so investors could get back less than the amount invested.
Neither past performance nor any forecasts should be considered a reliable indicator of future results.
The Retail Offer is offered in the United Kingdom under the exemption from the requirement to publish a prospectus in sections 86(1)(e) and 86(4) of FSMA. As such, there is no need for publication of a prospectus pursuant to the United Kingdom version of Regulation (EU) 2017/1129 as it forms part of United Kingdom law by virtue of the European Union (Withdrawal) Act 2018 (as amended), or for approval of the same by the FCA. The Retail Offer is not being made into any jurisdiction other than the United Kingdom.
Instructions For AJ Bell Clients
Existing shareholders via AJ Bell will receive an email when the offer launches to let them know how to place orders. Clients that don't currently hold the stock already can call through to the dealing team on 0345 54 32 600 to subscribe.
Instructions for Interactive Investor Clients
Existing shareholders via Interactive Investor will receive an email and be able to subscribe for new shares via the Corporate Actions section of the website. Clients that don't currently hold the stock already can call through to the international dealing team on 0345 607 6001 to subscribe.
Instructions For Other Platforms & Brokers
You should contact your platform / broker and ask for instructions to take part. Retail brokers wishing to participate in the WRAP Retail Offer on behalf of eligible retail investors, should contact WRAP@winterflood.com.
For further information please contact:
| Sundae Bar Plc | Jill Kenney | +44 (0) 20 3004 9512 |
| Beaumont Cornish Limited (Nominated Adviser) | Roland Cornish & Asia Szusciak | +44 (0) 20 7628 3369 |
| Clear Capital Markets Limited (Broker) | Bob Roberts | +44 (0) 20 3869 6080 |
| Yellow Jersey PR Limited (Financial PR) | Charles Goodwin & Annabelle Wills | +44 (0) 20 3004 9512 |
| Winterflood Retail Access Platform | Sophia Bechev, Kaitlan Billings | WRAP@winterflood.com +44(0) 20 3100 0214 |