Trading Update & Change of Nomad
30/06/2022 07:00
For best results when printing this announcement, please click on link below:
http://newsfile.refinitiv.com/getnewsfile/v1/story?guid=urn:newsml:reuters.com:20220630:nRSd7200Qa&default-theme=true
RNS Number : 7200Q Unbound Group PLC 30 June 2022
Unbound Group plc ("Company" or "Group")
Curated multi-brand platform announces initial partner brands
Trading update & Change of Nominated Adviser & Broker
30 June 2022
Unbound Group plc today announces the launch of its curated multi-brand
platform to offer a broader range of new partner brands and complementary
own-brand products for its core 55+ customer demographic. The Group is
initially launching its partner brand offering within apparel and specialist
footwear categories. Starting from 28(th) July 2022 through to October 2022,
the Group will onboard 14 partner brands which will be sold on its new
platform. These will be followed in due course by expansion into other areas
including wellness and its own Unbound Group brands.
First Partner Brands for Platform Launch
The Group is delighted to announce the following 14 brands, across apparel and
specialist footwear categories:
· Apparel
- Rohan, Asquith of London, Boody, Noa Noa, Part Two, Kaffe, Soaked
in Luxury, Cream, and Lakeland Leather
· Footwear
- Birkenstock, Muck Boots, Geox, Sketchers and Hush Puppies
The launch of the aforementioned brands will be phased on the Unbound platform
from July through to October.
Building on the digital strengths, customer loyalty and growing (currently
4.6m) customer database, which represents some 30% of the UK 55+ female
population, each brand has been curated to meet the needs of our customers,
based on relevancy, desirability, specialism and sustainability criteria,
following a careful selection process and data-driven insights. It is
therefore expected that the introduction of these brands to Unbound Group will
benefit from greater engagement and an uplift in cross and up-sell
opportunities.
Unbound Group is currently exploring a number of opportunities which will
further evolve and accelerate its growth strategy. As a result of insights
gained from Hotter and the specific 55+ customer demographic that the business
serves, the Board believes that there is a significant opportunity to drive
increased customer activity and loyalty from its current subscriber base.
Hotter Shoes - Trading Update and new Garden Centre Concessions
Following the Q1 trading update issued on 22 May 2022, the Company confirms
that Hotter continues to trade in line with the Board's expectations for the
year ending 5 February 2023.
During the course of June, the business has opened two new garden centre
concessions within the Notcutts chain at Rivendell, Cheshire and Garden Pride,
East Sussex. This remains a key channel as a low cost and flexible retail
format ideally situated for our target demographic within garden centre
locations that will increasingly play a key role in connecting us with our
customers.
Ian Watson, Chief Executive Officer of Unbound Group plc, commented:
"It's great to see our team's effort coming to fruition as we prepare for the
launch of the Unbound platform. Over the past months we have carefully
selected a number of brands that we are pleased to announce today, who we look
to build a long-term partnership with and who will be part of our initial
platform launch from 28(th) July. We look forward to developing more
partnership opportunities over the coming months as we expand our curated
offer."
Change of Nominated Adviser and Broker
The Board of Directors today announces the appointment of Singer Capital
Markets as the Company's Nominated Advisor and Sole Broker, effective
immediately.
ENDS
Enquiries
Unbound Group plc
Dan Lampard / Jenna Shillcock
020 3874 8300
Singer Capital Markets
Peter Steel / Tom Salvesen / Alaina Wong / Kailey Aliyar
020 7496 3000
Vico Partners
Sofia Newitt
020 3957 5045
Notes to Editors
Unbound Group plc
Unbound Group plc is the parent company for a group selling a range of brands
focused on the 55+ demographic. Unbound Group will build on the solid
foundation of Hotter Shoes, its current main business, to grow value through
its curated, multi-brand retail platform supporting the active lifestyles of
the 55+ demographic with a range of products and services. Unbound Group's
platform will be powered by Mirakl's leading marketplace technology to enable
the Group to partner seamlessly with selected third-party brands. Unbound
Group's expanded offering beyond footwear will feature a broad range of active
lifestyle products and services, with third-party complementary brands
featuring alongside new Unbound Group brands, as well as Hotter.
Hotter Shoes
Hotter Shoes, an Unbound Group plc company, is one of the UK's leading
specialist footwear brands, selling over 1.4 million pairs of shoes per year.
Hotter's footwear has an uncompromising focus on 'customised comfort' and
perfect fit through the use of its differentiating technology, including its
e-commerce platform, 3D foot scanner and augmented reality app which enables
the consumer to try products virtually from home. Hotter has been transformed
from a retail to a digitally led, omni-channel business over the past 3 years,
selling its footwear to over 4 million customers via online, its direct mail
order channel and its targeted 17 Technology Centres and 8 garden centre
concessions in the UK. With its clearly defined, large and growing target
demographic, Hotter now reaches some 30% of the female population in the UK
over the age of 55. Digital partnerships have recently been established with
several online retailers including Next, John Lewis, The Very Group and
M&S.
This information is provided by RNS, the news service of the London Stock Exchange. RNS is approved by the Financial Conduct Authority to act as a Primary Information Provider in the United Kingdom. Terms and conditions relating to the use and distribution of this information may apply. For further information, please contact
rns@lseg.com (mailto:rns@lseg.com)
or visit
www.rns.com (http://www.rns.com/)
.
RNS may use your IP address to confirm compliance with the terms and conditions, to analyse how you engage with the information contained in this communication, and to share such analysis on an anonymised basis with others as part of our commercial services. For further information about how RNS and the London Stock Exchange use the personal data you provide us, please see our
Privacy Policy (https://www.lseg.com/privacy-and-cookie-policy)
. END TSTEAXKNASPAEFA