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RNS Number : 6562Y XLMedia PLC 09 May 2023
9 May 2023
XLMedia PLC
("XLMedia" or the "Group" or the "Company")
XLMedia Signs First Revenue Share Contract in North America with Major Client
XLMedia and bet365 extend commercial relationship to include new hybrid
agreement in North America
XLMedia PLC (AIM: XLM) the global digital media company that manages a
portfolio of premium brands with an emphasis on Sports and Gaming in regulated
markets, is pleased to announce that, in line with its strategic objective to
diversify revenue, it has signed a hybrid revenue agreement with bet365.
The agreement, which combines customer acquisition with longer term retention,
forms the basis of a multi-year partnership between the two brands and deepens
the commitment both XLMedia and bet365 have made to North American expansion.
The agreement will also have responsible gambling at its core. The ability
to drive education and engagement, through collaborative content, will ensure
that all players have the knowledge and tools to gamble responsibly with
bet365.
David King, Chief Executive Officer, XLMedia
"We are pleased to expand our global relationship with bet365. In line with
the stated strategy, this hybrid agreement is the start of XLMedia building a
new, sustainable revenue stream in North America."
For further information, please contact:
XLMedia plc
David King, Chief Executive Officer ir@xlmedia.com (mailto:ir@xlmedia.com)
Caroline Ackroyd, Chief Financial Officer via Vigo Consulting
www.xlmedia.com (http://www.xlmedia.com/)
Vigo Consulting Tel: 020 7390 0233
Jeremy Garcia / Kendall Hill
www.vigoconsulting.com (http://www.vigoconsulting.com/)
Cenkos Securities plc (Nomad and Broker) Tel: 020 7397 8900
Giles Balleny / Max Gould
www.cenkos.com (http://www.cenkos.com/)
About XLMedia:
XLMedia (https://www.xlmedia.com/) (AIM: XLM) is a leading global digital
media company that creates compelling content for highly engaged audiences and
connects them to relevant advertisers.
The Group manages a portfolio of premium brands with a primary emphasis on
Sports and Gaming in regulated markets. XLMedia brands are designed to reach
passionate people with the right content at the right time.
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