REG - Yooma Wellness Inc. - MYO launches in Boots across the UK

Yooma WellnessAnnouncement

17/01/2022 07:05

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RNS Number : 5463Y  Yooma Wellness Inc.  17 January 2022

17 January 2022

 

Yooma Wellness Inc.

('Yooma' or the 'Company' or the 'Group')

 

MYO Plant Nutrition launches in Boots across the UK

Products available in up to 838 stores across the UK

 

Yooma Wellness Inc. (CSE:YOOM; AQSE:YOOM), a global vertically integrated
wellness platform that develops and markets a portfolio of CBD and wellness
brands, is pleased to announce that Boots, the UK's leading health and beauty
retailer, will stock MYO Plant Nutrition ('MYO') products.

 

The listing includes MYO's Plant Proteins in 838 stores, branched-chain amino
acids (BCAA) and essential amino acids (EAA) in up to 574 stores, and
functional sprays in 522 stores.

 

Launching with Boots accelerates the momentum MYO has already seen in 2021,
with products now available in Holland & Barrett, Selfridges, Lloyds
Pharmacy and Amazon, amongst others.

 

MYO products are 100%-plant-based, use clean and innovative ingredients, and
focus on the growing area of full-body plant-based wellness, which includes
nutrition, the gut, brain, immunity and other key elements of wellness.
 Furthermore, MYO holds a leading position with regards to sustainability by
using recycled and recyclable outer packaging as well as biodegradable scoops
and pouches.

 

James Lawson Baker, Founder of MYO Plant Nutrition, commented: "This is a
major milestone for MYO and we are absolutely delighted to be partnering with
Boots, the leading health and beauty retailer in the UK.  A listing of this
size gives the brand enormous national exposure and deepens our footprint
within mainstream UK retail.  The listing will support MYO in making
plant-based active nutrition and wellness products mainstream and accessible.
 The partnership is a testament to the high-quality product and brand
offering that we have built over the past year.  We look forward to building
our credibility amongst Boots' customers going forward."

 

Jordan Greenberg, CEO of Yooma, said: "MYO Plant Nutrition is an exceptional
example of how Yooma's buy-and-build strategy creates shareholder value.  MYO
continues to surpass expectations with its increased availability in UK's most
reputable retailers and it has the honour of being known as one of the few
brands to have passed the FSA's validation assessment."

 

Yooma acquired MYO in March 2021, due to the growing market demand for
plant-based protein supplements, with a global market size estimated at US$4.3
billion in 2020, projected to grow at a CAGR of 7.2% during a forecast period
2021-2026. 1  (#_ftn1)

 

About MYO Plant Nutrition

MYO Plant Nutrition is a UK-based plant nutrition business with a mission to
help people improve their full-body wellness. With a comprehensive product
portfolio, MYO helps address the key areas of wellness including nutrition,
performance, immunity, cognitive health and gut health.  MYO is one of the
few brands whose CBD products have passed the UK Food Standard Agency's
("FSA") rigorous validation assessment and a number of products are included
on the FSA's public list.  The brand is stocked in Boots, Holland &
Barrett and Lloyds Pharmacy amongst others.  For further information visit
www.myoplantnutrition.com (http://www.myoplantnutrition.com) .

 

About Yooma Wellness Inc.

Yooma's mission is to build a vertically-integrated global leader in the
manufacturing, marketing, distribution, and sale of wellness products
including hemp seed oil and hemp-derived and cannabinoid (CBD) ingredients.
 The Company leverages strategically curated sales channels and ecommerce
networks to deliver a diverse mix of wellness products through operating
subsidiaries in the United States, United Kingdom, France and Japan.  Learn
more at www.yooma.ca (http://www.yooma.ca) .

 

- Ends -

 

The directors of the company accept responsibility for the contents of this
announcement.

 For further information, please contact:

 Yooma Wellness Inc.                        Via Buchanan

 Jordan Greenberg

 MYO Plant Nutrition                        hq@myoplantnutrition.com (mailto:hq@myoplantnutrition.com)

 James Lawson Baker

 AQSE Corporate Adviser:

 Peterhouse Capital Limited                 Tel: +44 (0) 20 7469 0930

 Guy Miller / Mark Anwyl                    Tel: +44 (0) 7990 139 093

 Media Enquiries                            Tel: +44 (0) 20 7466 5000

 Buchanan                                   yooma@buchanan.uk.com (mailto:yooma@buchanan.uk.com)

 Henry Harrison-Topham / Jamie Hooper

 Ariadna Peretz / George Beale

 

 

 1  (#_ftnref1)
(https://www.industryarc.com/Research/Plant-Based-Protein-Supplements-Market-Research-508437?utm_source=ABnewswire&utm_medium=Pressrelease&utm_campaign=Paidpressrelease
(https://www.industryarc.com/Research/Plant-Based-Protein-Supplements-Market-Research-508437?utm_source=ABnewswire&utm_medium=Pressrelease&utm_campaign=Paidpressrelease)
)(  )

 

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