REG - Vodafone Group Plc - Vodafone Business CEO Appointed

VodafoneAnnouncement

16/04/2024 07:00

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RNS Number : 7728K  Vodafone Group Plc  16 April 2024

16 April 2024

MARIKA AURAMO APPOINTED CEO OF VODAFONE BUSINESS

Vodafone today announced that Marika Auramo has been appointed CEO of Vodafone
Business, with effect from 1 July 2024. She will also become a member of
Vodafone's Executive Committee from the same date. Marika is a highly
respected business leader and has more than 25 years' experience in the global
IT industry.

 

She joins from SAP, the global enterprise company, where she was Chief
Business Officer for the EMEA region. In this role, Marika was responsible for
driving the go-to-market strategy for SAP's product portfolio across 89
countries and for managing 14,000 employees.

 

Marika joined SAP in 1999 and has held a diverse set of leadership roles since
then, including COO EMEA North, Managing Director for the Nordic and Baltic
region, Global COO of SAP Database and Data Management in the US, and Interim
President of the EMEA region.

 

Margherita Della Valle, CEO of Vodafone Group, said: "I am delighted that
Marika will be joining Vodafone to lead our Business division, a key growth
driver. She brings extensive B2B experience from the IT industry, and I look
forward to welcoming her as a member of our Executive Committee."

 

Marika Auramo said: "I am looking forward to working with Margherita and the
management team and to engaging with Vodafone's customers and partners.
Vodafone Business has strong growth opportunities ahead - as large corporates,
SMEs and the public sector look to adopt more digital tools to enhance growth
and productivity - and I will be working alongside my new colleagues to
capture this."

 

Marika will take over from Giorgio Migliarina, who has successfully led
Vodafone Business as interim CEO. Vodafone Business reported service revenue
growth of 5% at the Group's third quarter trading update. Vodafone Business is
growing across all segments due to strong public sector demand and increasing
customer adoption of new digital services, such as Cloud, Security and IoT.

 

-ends-

 

For further information, please contact:

Investor Relations
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Relations

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vodafone.com/news/contact-us (https://www.vodafone.com/news/contact-us)

ir@vodafone.co.uk (mailto:ir@vodafone.co.uk)
 
GroupMedia@vodafone.com (mailto:GroupMedia@vodafone.com)

 

About Vodafone

Vodafone is the largest pan-European and African telecoms company. We
provide mobile and fixed services to over 300 million customers in 17
countries, partner with mobile networks in 43 more and have one of the world's
largest IoT platforms. In Africa, our financial technology businesses serve
more than 76 million customers across eight countries - managing more
transactions than any other provider.

Our purpose is to connect for a better future by using technology to improve
lives, businesses and help progress inclusive sustainable societies. We are
committed to reducing our environmental impact to reach net zero emissions by
2040.

For more information, please visit www.vodafone.com
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