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REG - AJ Bell PLC - Director/PDMR Shareholding

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RNS Number : 8700D  AJ Bell PLC  17 October 2025

AJ Bell plc

("AJ Bell" or the "Company")

Director/PDMR Transactions - Initial Notification

 

The Company announces that on 14 October 2025 Pete Birch, the Chief Financial
Officer and a person discharging managerial responsibility (PDMR) in the
Company:

(i)   acquired 38,133 ordinary shares of £0.000125 each in the Company
(Ordinary Shares) after exercising nominal cost options under the Company's
Executive Incentive Plan (EIP); and then sold 17,924 of those Ordinary Shares
at a price of £5.422082 pence per Ordinary Share in order to pay associated
income tax and national insurance contribution liabilities.

 

(ii)   sold 20,000 Ordinary Shares at a price of £5.4375 pence per Ordinary
Share.

Following the above transaction, the number of Ordinary Shares in which Pete
Birch has an interest is 14,856 Ordinary Shares, which represents 0.004% of
the issued share capital.

This announcement, including the notification below, is made in accordance
with the requirements of the UK Market Abuse Regulation.

Notification and public disclosure of transactions by persons discharging
managerial responsibilities and persons closely associated with them

 

 1   Details of the person discharging managerial responsibilities/person closely
     associated
 a)  Name                                                         Pete Birch
 2   Reason for the notification
 a)  Position/status                                              Chief Financial Officer /PDMR
 b)  Initial notification /Amendment                              Initial Notification
 3   Details of the issuer, emission allowance market participant, auction
     platform, auctioneer or auction monitor
 a)  Name                                                         AJ Bell plc
 b)  Legal Entity Identifier                                      213800VNKA7DPWXWJJ36
 4   Details of the transaction(s): section to be repeated for (i) each type of
     instrument; (ii) each type of transaction; (iii) each date; and (iv) each
     place where transactions have been conducted
 a)  Description of the financial instrument, type of instrument  Ordinary shares of £0.000125 each

     Identification code

                                                                   GB00BFZNLB60
 b)  Nature of the transaction                                    Exercise of FY24 ASA options under EIP
 c)  Currency                                                     GBP
 d)  Price(s) and volume(s)                                       Price(s)                    Volume(s)
     £0.000125                                                                                38,133
 e)  Aggregated information                                       N/A single transaction

     - Aggregated volume

     - Price

     - Aggregated total
 f)  Date of the transaction                                      14 October 2025
 g)  Place of the transaction                                     Outside a trading venue

 

 1   Details of the person discharging managerial responsibilities/person closely
     associated
 a)  Name                                                         Peter Birch
 2   Reason for the notification
 a)  Position/status                                              Chief Financial Officer /PDMR
 b)  Initial notification /Amendment                              Initial Notification
 3   Details of the issuer, emission allowance market participant, auction
     platform, auctioneer or auction monitor
 a)  Name                                                         AJ Bell plc
 b)  Legal Entity Identifier                                      213800VNKA7DPWXWJJ36
 4   Details of the transaction(s): section to be repeated for (i) each type of
     instrument; (ii) each type of transaction; (iii) each date; and (iv) each
     place where transactions have been conducted
 a)  Description of the financial instrument, type of instrument  Ordinary shares of £0.000125 each

     Identification code

                                                                   GB00BFZNLB60
 b)  Nature of the transaction                                    Sale of Ordinary Shares
 c)  Currency                                                     GBP
 d)  Price(s) and volume(s)                                       Price(s)                    Volume(s)
     (i) £5.422082                                                                            17,924
     (ii) £5.4375                                                                             20,000
 e)  Aggregated information

     - Aggregated volume                                          37,924

     - Price                                                      5.43

     - Aggregated total                                           205,935.40
 f)  Date of the transaction                                      14 October 2025
 g)  Place of the transaction                                     London Stock Exchange

 

Name of officer of issuer responsible for making notification: Kina Sinclair
(Company Secretary)

Date of notification: 17 October 2025

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