REG - AO World plc - Director/PDMR Shareholding

AO WorldAnnouncement

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RNS Number : 2673E  AO World plc  21 October 2025

21 October 2025

AO World plc (the "Company")

Director / PDMR Shareholding

AO World plc announces that on 21 October 2025 it received notification that
on 21 October 2025 John Roberts, Chief Executive Officer of the Company, sold
414,851 ordinary shares of 0.25p each ("Ordinary Shares") at a price of
£0.966212 per share.  The shares sold were acquired following the exercise
of options announced on 14 October 2025.  As a result of the transaction, Mr
Roberts holds a total of 93,051,926* Ordinary Shares in the Company,
representing 16.04% of the current issued share capital.

*The beneficial holding for John Roberts excludes 6,348 Ordinary Shares held
by Crystalcraft Limited, a company of which he is a director and shareholder,
and 3,547,115 Ordinary Shares held by the Jolly Foundation, of which he is a
director and trustee.

The Notification of Dealing Form provided in accordance with the requirements
of MAR in relation to the transaction listed above is set out below.

NOTIFICATION AND PUBLIC DISCLOSURE OF TRANSACTIONS BY PERSONS DISCHARGING
MANAGERIAL RESPONSIBILITIES AND PERSONS CLOSELY ASSOCIATED WITH THEM

 1   Details of the person discharging managerial responsibilities/person closely
     associated
 a)  Name                                                                         John Roberts
 2   Reason for the notification
 a)  Position/status                                                              Chief Executive Officer
 b)  Initial notification/Amendment                                               Initial Notification
 3   Details of the issuer, emission allowance market participant, auction
     platform, auctioneer or auction monitor
 a)  Name                                                                         AO World PLC
 b)  LEI                                                                          2138005FFOAJIUZY4375
 4   Details of the transaction(s): section to be repeated for (i) each type of
     instrument; (ii) each type of transaction; (iii) each date; and (iv) each
     place where transactions have been conducted
 a)  Description of the financial instrument, type of instrument, identification  Ordinary shares of 0.25p each
     code

                                                                                  GB00BJTNFH41
 b)  Nature of the transaction                                                    Sale of ordinary shares
 c)  Price(s) and volume(s)

Price(s)    Volume(s)
                                                                                  £0.966212   414,851
 d)  Aggregated information                                                       Not applicable - single transaction

     - Aggregated volume

     - Price
 e)  Date of the transaction                                                      21 October 2025
 f)  Place of the transaction                                                     London Stock Exchange

d)

Aggregated information

- Aggregated volume

- Price

Not applicable - single transaction

 

e)

Date of the transaction

21 October 2025

f)

Place of the transaction

London Stock Exchange

 

Enquiries:

AO World plc

Company Secretary

cosec@ao.com

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