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AO. — AO World News Story

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UK's AO World rises on raising annual profit outlook

** Shares of British online electrical retailer AO World
 AO.L  up 2.7% at 112.60p
    ** Co raises FY adj profit before tax forecast to 39-44 mln
pounds (~$49-$55 mln) from previous view of up to 41 mln pounds 
    ** Richard Hunter, head of markets at Interactive Investor,
says AO World's decisions to streamline business and focus on
profit and cash generation are beginning to wash through
    ** Posts 30% jump in HY adj PBT to 17 mln pounds, with rev
rising to 514 mln pounds from 482 mln pounds 
    ** AO CEO says well into peak trading and customers are
responding positively to Black Friday period deals
    ** As of last close, stock up ~12.5% YTD

 (Reporting by Ankita Bora in Bengaluru)
 ((Ankita.Bora@thomsonreuters.com))

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