REG - Applied Nutrition - H1 FY25 Trading Update

Applied NutritionAnnouncement

13/02/2025 07:00

For best results when printing this announcement, please click on link below:
https://newsfile.refinitiv.com/getnewsfile/v1/story?guid=urn:newsml:reuters.com:20250213:nRSM9242Wa&default-theme=true

RNS Number : 9242W  Applied Nutrition PLC  13 February 2025

The information contained within this announcement is deemed by the Group to
constitute inside information as stipulated under the Market Abuse Regulation
(EU) No. 596/2014 as amended by The Market Abuse (Amendment) (EU Exit)
Regulations 2019. Upon the publication of this announcement via the Regulatory
Information Service, this inside information is now considered to be in the
public domain.

13 February 2025

Applied Nutrition plc

(the "Group")

H1 FY25 Trading Update

Financial performance ahead of IPO guidance with good strategic progress

Applied Nutrition plc, a leading sports nutrition, health and wellness brand,
today announces an update on trading for the six months ended 31 January 2025
("H1 FY25").

The Group has made good progress in the first half of the financial year,
delivering revenue of £47.6 million, comfortably ahead of guidance provided
at the time of the IPO of £46 million, representing a strong underpin for the
full year guidance of £100 million. The Group continues to achieve a robust
Adjusted EBITDA margin and cash conversion, both in line with market
expectations.

Within the period, the Group delivered significant progress towards its growth
strategy, including:

·      Leveraging New Product Development (NPD) to drive increased shelf
space with new and existing customers, and to increase distribution end points
across all channels:

o  Coleen Rooney wellness supplements added to the 'Applied Nutrition' range
and will be stocked nationwide in Holland and Barrett from March, targeting a
new demographic of customer for the Group

o  Product innovations such as Sparkling Protein Water, Creaflow, Blackstak,
and Creatine Gummies added to the 'Applied Nutrition' range

o  'Endurance' range launched its unique collaboration with Vimto and is set
to be listed in at least two national chains

 

·      Continued rollout to new markets, customers and channels:

o  New product launches in Canada across major speciality retail chains

o  Further penetration in South America across six new countries

o  First orders dispatched to a new Asian partner, initially selling in
Singapore

o  In the US, launched a range of products under the 'AN Performance' range
with The Vitamin Shoppe across over 700 stores nationwide in addition to
launching a collaboration with global fruit brand Chiquita

 

·      Highly effective marketing strategy continues to go from strength
to strength:

o  Signed Daniel Dubois as a brand ambassador

o  First TV advert for the Group was broadcast across January and February in
conjunction with launch of Coleen range

o  Attended five expo events in the Middle East and UK since IPO with further
expos in United Arab Emirates, Columbia, and USA over the next three weeks

 

·      Completion of a manufacturing extension which increases capacity
to allow the Group to grow revenues to approximately £160 million

Interim Results

The Group will announce its Interim Results for the six months ended 31
January 2025 on 8 April 2025.

 

Thomas Ryder, CEO of Applied Nutrition, said:

"Our successful IPO in October has had the positive impact we hoped for on the
profile of Applied Nutrition and our industry recognition. I am pleased to
report we have made strong progress in the first half, delivering performance
ahead of our IPO guidance. Our growing global customer base highlights our
appeal to a wide range of consumers, from everyday health-conscious
individuals to professional athletes who rely on trusted sports nutrition
products to fuel their performance.

Our focus is on delivering the growth strategy outlined at IPO of taking our
brand to an increasing number of customers globally. This is underpinned by
our in-house NPD engine and supported by our strong partnerships. We are
running into the second half of the year with confidence and remain committed
to delivering our vision of being the world's most trusted and innovative
sports nutrition, health and wellness brand."

For further information please contact:

 Applied Nutrition plc                                                            Via Alma

 Thomas Ryder, Chief Executive Officer

Steven Granite, Chief Operating Officer

Joe Pollard, Chief Financial Officer
 Alma Strategic Communications (Public Relations adviser to Applied Nutrition)    +44 (0) 203 405 0205

 Rebecca Sanders-Hewett, Josh Royston, Sam Modlin, Joe Pederzolli, Sarah Peters   appliednutrition@almastrategic.com

Notes to editors

Applied Nutrition plc (LSE: APN) is a leading sports nutrition, health and
wellness brand, which formulates and creates nutrition products with a stated
aim of being the world's most trusted and innovative brand in the market.

Headquartered in the UK, the Group sells products in over 85 countries
worldwide and has a diverse product range, targeting elite athletes, gym goers
and health-conscious consumers. Applied Nutrition has developed and launched
four ranges under the umbrella of the Applied Nutrition brand - Applied
Nutrition, ABE, BodyFuel, and Endurance. Across the four ranges, the Group
sells approximately 100 different products.

The Group's success has been built on an exceptional product range developed
in-house in Knowsley, Liverpool, by a team of experts, allowing products to be
developed efficiently delivering new innovation to the market, keeping
existing products up to date, and introducing products aligned with latest
trends.

The Group largely operates a global business-to-business (B2B) model, which
has facilitated a low risk, highly cost-effective go-to-market strategy and
has enabled strong, profitable growth in the UK, Europe and other
international geographies. The business model and strategy has enabled the
Group to become a fast-growing, highly profitable and cash generative global
supplier in the sports nutrition, health and wellness market.

For further information, please visit www.appliednutritionplc.com
(http://www.appliednutritionplc.com/)

This information is provided by RNS, the news service of the London Stock Exchange. RNS is approved by the Financial Conduct Authority to act as a Primary Information Provider in the United Kingdom. Terms and conditions relating to the use and distribution of this information may apply. For further information, please contact
rns@lseg.com (mailto:rns@lseg.com)
 or visit
www.rns.com (http://www.rns.com/)
.

RNS may use your IP address to confirm compliance with the terms and conditions, to analyse how you engage with the information contained in this communication, and to share such analysis on an anonymised basis with others as part of our commercial services. For further information about how RNS and the London Stock Exchange use the personal data you provide us, please see our
Privacy Policy (https://www.lseg.com/privacy-and-cookie-policy)
.   END  TSTEANAAFDPSEFA