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RCS - Global Tech Distrbtn - Report Reveals Keys to Distribution Onboarding

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RNS Number : 2361T  Global Technology Distrbtn. Council  30 July 2025

New Report Reveals Key Considerations For Successful Distribution Onboarding

NASHVILLE, TN / ACCESS Newswire (https://www.accessnewswire.com/)  / July
30, 2025 / The Global Technology Distribution Council (GTDC) released its
collaborative research report (https://pr.report/cr3i)  titled "The
Distribution Onramp: A Quick-Start Guide for Established and Emerging
Technology Vendors" during the GTIA ChannelCon event this week. The engaging
new study provides valuable best practices for initiating and developing
strong and mutually beneficial relationships between technology suppliers and
distributors.

In today's fast-paced technology landscape, IT vendors are under immense
pressure to scale their sales, technical support and other operations quickly
and efficiently to meet market demands and stay ahead of the competition.
GTDC's latest report illustrates how a well-designed channel program can
create an accelerated path to achieving these goals, particularly if the
organization leverages two-tier distribution to cost-effectively expand their
reach, enhance customer engagement and drive net new sales. This valuable
industry resource emphasizes the importance of initial engagements. The
investments vendors make and the best practices they put into place prior to
beginning the onboarding process with new distributors are both crucial to the
success of these vital partnerships. Aligning sales, marketing and
channel-related resources helps reduce the learning curve and creates a
stronger and more optimized ecosystem for vendors, distributors, solution
providers and the organizations and individual users they support.

"Successful navigation of the distribution onboarding process increases the
value of these relationships across the channel, ensuring quicker and higher
returns on investments for vendors and their partner communities," says Frank
Vitagliano (https://pr.report/cr3j) , CEO of GTDC. "These mission-critical
alliances benefit greatly from a solid foundation and continual nurturing, and
early adoption of these industry best practices minimizes the chances of
making costly mistakes or, worse, failing to capitalize on major business
opportunities."

The onboarding process is critical for technology vendors looking to establish
new relationships with distributors and gain the most leverage from the IT
channel. The report highlights several critical steps for ensuring suppliers'
success through this journey, including:

1.   Complete a market coverage evaluation to identify gaps and
opportunities for expansion.

2.   Optimize products and services for channel partners/distribution.

3.   Align sales and technical competencies to ensure the respective teams
can collaborate and help manage lead generation, pipelines and partner
support.

4.   Establish clear rules of engagement to avoid misunderstandings and
partner conflicts.

5.   Ensure offerings are "channel-ready" to speed adoption and simplify
partner management.

6.   Invest in marketing resources and programs to better engage the channel
community.

7.   Provide technical resources to train and support distributor teams and
integration projects.

8.   Create clearly defined goals and metrics to track future progress.

9.   Fully commit to prospective distribution partners and provide
needed/valued resources.

IT distribution offers technology vendors an accelerated path to the channel
ecosystem and also provides the tools, expertise, and networks to expand their
reach up and downstream, enhance partner engagement and generate incremental
sales. Successful navigation of the onboarding process increases the value of
these relationships across the ecosystem.

To access the complete report, visit the GTDC Knowledge Hub
(https://pr.report/cr3k) .

About the GTDC

The Global Technology Distribution Council (https://pr.report/cr3l)  is the
industry consortium representing the world's leading tech distributors. GTDC
members drive an estimated $170 billion in annual worldwide sales of products,
services and solutions through diverse business channels. GTDC conferences
support the development and expansion of strategic supply-chain partnerships
that continually address the fast-changing marketplace needs of vendors, end
customers and distributors. GTDC members include AB S.A (WSE: ABPL), Arrow
Electronics (NYSE: ARW), CMS Distribution, Computer Gross Italia (MI: SES),
D&H Distributing, ELKO, Esprinet (PRT.MI), Exclusive Networks (EPA: EXN),
Exertis, Infinigate, Ingram Micro (NYSE: INGM), Intcomex, Logicom (CSE: LOG),
Mindware, Redington Limited (BSE/NSE: Redington), Siewert & Kau, SiS
Technologies (HKSE:0529), Tarsus, TD SYNNEX (NYSE: SNX), TIM AG, VSTECS
Holdings and Westcon-Comstor.

# # #

GTDC MEDIA CONTACT:

Brian Sherman (814) 882-4432
bsherman@commcentric.com (mailto:bsherman@commcentric.com)

SOURCE: Global Technology Distribution Council

 

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