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REG - AT & T Inc. - 1st Quarter Results 2017 <Origin Href="QuoteRef">T.N</Origin> - Part 3

- Part 3: For the preceding part double click  ID:nRSW0123Gb 

         2017                     2016                      
 (in 000s)                                                                                                                                                                                                                                                                                               Percent Change                                          
                                                                                                                                                                                                                                                                                                                                                                                         
 Business Wireless Net Additions 1, 4                                                                                                                                                                                                                                                                                                                                                    
 Postpaid/Branded                                                                                                                                                                                                                                                                                                                       (125   )          133               -      %             
 Reseller                                                                                                                                                                                                                                                                                                                               6                 (22    )          -                    
 Connected devices 2                                                                                                                                                                                                                                                                                                                    2,553             1,578             61.8                 
 Business Wireless Net Subscriber Additions                                                                                                                                                                                                                                                                                             2,434             1,689             44.1                 
                                                                                                                                                                                                                                                                                                                                                                                                 
 Business Wireless Postpaid Churn1, 3, 4                                                                                                                                                                                                                                                                                                1.07   %          1.02   %  5 BP                     
                                                                                                                                                                                                                                                                                                                                                                                                 
 Business IP Broadband Net Additions                                                                                                                                                                                                                                                                                                    4                 17                (76.5  )%            
 1 Excludes migrations between AT&T segments and/or subscriber categories and acquisition-related additions during the period.                                                                                                                                                                                                                    
 2 Includes data-centric devices such as session-based tablets, monitoring devices and automobile systems. Excludes postpaid tablets.                                                                                                                                                                                                                   
 3 Calculated by dividing the aggregate number of wireless subscribers who canceled service during a period divided by the total number of wireless subscribers at the beginning of that period. The churn rate for the period is equal to the average of the churn rate for each month of that period.                                           
 4 2017 excludes the impact of the 2G shutdown, which was reflected in beginning of period subscribers.                                                                                                                                                                                                                                                 
 
 
Operating Revenues decreased $761, or 4.3%, in the first quarter of 2017. Revenue declines reflect technological shifts
away from legacy products, as well as decreasing wireless equipment revenues resulting from changes in customer buying
habits. Our second-quarter 2016 sale of certain hosting operations also negatively impacted revenue comparability. These
decreases were partially offset by continued growth in wireless services and fixed strategic services, which represent 40%
of non-wireless revenues. 
 
Wireless service revenues increased $74, or 0.9%, in the first quarter of 2017. The revenue increase is primarily due to
the migration of customers from our Consumer Mobility segment. 
 
At March 31, 2017, we served 82.4 million subscribers, an increase of 8.7% from the prior year. Postpaid subscribers
increased 4.1% from the prior year reflecting the addition of new customers as well as migrations from our Consumer
Mobility segment, partially offset by continuing competitive pressures in the industry. Connected devices, which have lower
average revenue per average subscriber (ARPU) and churn, increased 17.0% from the prior year reflecting growth in our
connected car business and other data centric devices that utilize the network to connect and control physical devices
using embedded computing systems and/or software, commonly called the Internet of Things (IoT). 
 
24 
 
AT&T INC. 
 
MARCH 31, 2017 
 
Item 2.  Management's Discussion and Analysis of Financial Condition and Results of Operations - Continued 
 
Dollars in millions except per share and per subscriber amounts 
 
The effective management of subscriber churn is critical to our ability to maximize revenue growth and to maintain and
improve margins. In the first quarter, business wireless postpaid churn increased to 1.07% in 2017 from 1.02% in 2016. 
 
Fixed strategic services revenues increased $223, or 8.1%, in the first quarter of 2017. Our revenues increased in the
first quarter of 2017 primarily due to: Ethernet of $73; Dedicated Internet services of $59; IP Broadband, Voice, and Video
of $44; and VoIP of $43. 
 
Legacy wired voice and data service revenues decreased $743, or 17.0%, in the first quarter of 2017. Legacy voice billings
in the first quarter of 2017 decreased $402 and traditional data billings decreased $341. The decreases were primarily due
to lower demand, as customers continue to shift to our more advanced IP-based offerings or to competitors, and the sale of
certain hosting operations in 2016. 
 
Wireless equipment revenues decreased $273, or 15.4%, in the first quarter of 2017. The decrease in the first quarter was
primarily due to decreases in handset upgrades. 
 
Operations and support expenses decreased $626, or 5.8%, in the first quarter of 2017. Operations and support expenses
consist of costs incurred to provide our products and services, including costs of operating and maintaining our networks
and personnel costs, such as compensation and benefits. 
 
Decreased operations and support expenses in the first quarter were primarily due to lower wireless equipment sales and
upgrade transactions, which decreased equipment costs $248, and efforts to automate and digitize our support activities,
which improved results approximately $170. Expense reductions also reflect lower USF rates, contributing to a $77 reduction
in USF fees, and fewer traffic compensation and wireless interconnect costs, resulting in a $51 decline in access and
interconnect costs. 
 
Depreciation expense decreased $196, or 7.8%, in the first quarter of 2017. The decreases were primarily due to our
fourth-quarter 2016 change in estimated useful lives and salvage value of certain network assets. Also contributing to
lower depreciation expenses were network assets becoming fully depreciated, partially offset by ongoing capital spending
for network upgrades and expansion. 
 
Operating income increased $61, or 1.4%, in the first quarter of 2017. Our Business Solutions segment operating income
margin in the first quarter increased from 24.4% in 2016 to 25.9% in 2017. Our Business Solutions EBITDA margin in the
first quarter increased from 38.7% in 2016 to 39.6% in 2017. 
 
25 
 
AT&T INC. 
 
MARCH 31, 2017 
 
Item 2.  Management's Discussion and Analysis of Financial Condition and Results of Operations - Continued 
 
Dollars in millions except per share and per subscriber amounts 
 
 Entertainment Group                          
 Segment Results                                                                                           
                                              First Quarter          
                                              2017                      2016             Percent Change    
                                            
 Segment operating revenues                 
                                                                                                         
 Video entertainment                          $              9,020            $  8,904                       1.3    %  
 High-speed internet                                         1,941               1,803                       7.7       
 Legacy voice and data services                              1,056               1,313                       (19.6  )  
 Other service and equipment                                 606                 638                         (5.0   )  
 Total Segment Operating Revenues                            12,623              12,658                      (0.3   )  
                                                                                                                       
 Segment operating expenses                                                                                            
 Operations and support                                      9,601               9,578                       0.2       
 Depreciation and amortization                               1,419               1,488                       (4.6   )  
 Total Segment Operating Expenses                            11,020              11,066                      (0.4   )  
 Segment Operating Income                                    1,603               1,592                       0.7       
 Equity in Net Income (Loss) of Affiliates                   (6      )           3                           -         
 Segment Contribution                         $              1,597            $  1,595                       0.1    %  
 
 
The following tables highlight other key measures of performance for the Entertainment Group segment: 
 
                                            March 31,                    
 (in 000s)                                  2017                 2016            Percent Change    
 Linear Video Connections                                                                          
 Satellite                                             21,012            20,112                      4.5    %   
 U-verse                                               4,020             5,232                       (23.2  )   
 Total Linear Video Connections                        25,032            25,344                      (1.2   )   
                                                                                                                
 Broadband Connections                                                                                          
 IP                                                    13,130            12,542                      4.7        
 DSL                                                   1,164             1,749                       (33.4  )   
 Total Broadband Connections                           14,294            14,291                      -          
                                                                                                                
 Retail Consumer Switched Access Lines                 5,533             6,888                       (19.7  )   
 U-verse Consumer VoIP Connections                     5,470             5,225                       4.7        
 Total Retail Consumer Voice Connections               11,003            12,113                      (9.2   )%  
 
 
26 
 
AT&T INC. 
 
MARCH 31, 2017 
 
Item 2.  Management's Discussion and Analysis of Financial Condition and Results of Operations - Continued 
 
Dollars in millions except per share and per subscriber amounts 
 
                                                                          First Quarter        
                                                                          2017                    2016          Percent Change    
 (in 000s)                                                              
 Linear Video Net Additions 1                                           
                                                                                                                                
 Satellite                                                                               -                328                       -     %  
 U-verse                                                                                 (233  )          (382  )                   39.0     
 Linear Net Video Additions                                                              (233  )          (54   )                   -        
                                                                                                                                             
 Broadband Net Additions                                                                                                                     
 IP                                                                                      242              186                       30.1     
 DSL                                                                                     (127  )          (181  )                   29.8     
 Net Broadband Additions                                                                 115              5                         -     %  
 1 Includes disconnections for customers that migrated to DIRECTV NOW.  
 
 
Operating revenues decreased $35, or 0.3%, in the first quarter of 2017, largely due to lower revenues from legacy voice
and data products, substantially offset by growth in revenues from consumer IP broadband and satellite video services. 
 
As consumers continue to demand more mobile access to video, we provide streaming access to our subscribers, including
mobile access for existing satellite and U-verse subscribers. In November 2016, we launched DIRECTV NOW, our newest video
streaming option that does not require either satellite or U-verse service (commonly called over-the-top video service). 
 
Video entertainment revenues increased $116, or 1.3%, in the first quarter of 2017, primarily due to a 1.8% increase in
average revenue per linear video connection. Our continued focus on satellite service and the lower marginal content costs
associated with those subscribers contributed to increased video revenue. However, this strategy contributed to lower
U-verse video revenue and connections. More than 80% of our linear video subscribers are on the DIRECTV platform. Our
decline in linear video connections for the first quarter of 2017 reflects, in part, the migration of satellite customers
to DIRECTV NOW. Churn rose for subscribers with linear video only service, partially reflecting annual content cost
increases. 
 
High-speed internet revenues increased $138, or 7.7%, in the first quarter of 2017. When compared to 2016, IP broadband
subscribers increased 4.7%, to 13.1 million subscribers at March 31, 2017, reflecting higher IP broadband net additions.
Also contributing to higher revenues was a 3.3% increase in average revenue per IP broadband connection. 
 
To compete more effectively against other broadband providers, we continued to deploy our all-fiber, high-speed wireline
network, which has improved customer retention rates in those areas. 
 
Legacy voice and data service revenues decreased $257, or 19.6%, in the first quarter of 2017. For the quarter ended March
31, 2017, legacy voice and data services represented approximately 8% of our total Entertainment Group revenue compared to
10% at March 31, 2016, and reflect decreases of $174 in local voice and long-distance, and $83 in traditional data
billings. The decreases reflect the continued migration of customers to our more advanced IP-based offerings or to
competitors. At March 31, 2017, approximately 8% of our broadband connections were DSL compared to 12% at March 31, 2016. 
 
Operations and support expenses increased $23, or 0.2%, in the first quarter of 2017. Operations and support expenses
consist of costs associated with providing video content, and expenses incurred to provide our products and services, which
include costs of operating and maintaining our networks, as well as personnel charges for compensation and benefits. 
 
Increased operations and support expenses were primarily due to annual content cost increases and the impact of storms and
flooding on the West Coast in 2017. Partially offsetting these increases was the impact of our ongoing focus on cost
efficiencies and merger synergies, lower employee-related expenses resulting from workforce reductions and lower
advertising costs. 
 
27 
 
AT&T INC. 
 
MARCH 31, 2017 
 
Item 2.  Management's Discussion and Analysis of Financial Condition and Results of Operations - Continued 
 
Dollars in millions except per share and per subscriber amounts 
 
Depreciation expense decreased $69, or 4.6%, in the first quarter of 2017. The decrease was primarily due to our
fourth-quarter 2016 change in estimated useful lives and salvage value of certain assets. Also contributing to lower
depreciation expenses were network assets becoming fully depreciated assets. These decreases were offset by ongoing capital
spending for network upgrades and expansion. 
 
Operating income increased $11, or 0.7%, in the first quarter of 2017. Our Entertainment Group segment operating income
margin in the first quarter increased from 12.6% in 2016 to 12.7% in 2017. Our Entertainment Group segment EBITDA margin in
the first quarter decreased from 24.3% in 2016 to 23.9% in 2017. 
 
 Consumer Mobility                                                                               
 Segment Results                                                                                 
                                       First Quarter         
                                       2017                    2016            Percent Change    
                                     
 Segment operating revenues          
                                                                                               
 Service                               $              6,609          $  6,943                      (4.8   )%  
 Equipment                                            1,131             1,385                      (18.3  )   
 Total Segment Operating Revenues                     7,740             8,328                      (7.1   )   
                                                                                                              
 Segment operating expenses                                                                                   
 Operations and support                               4,528             4,912                      (7.8   )   
 Depreciation and amortization                        873               922                        (5.3   )   
 Total Segment Operating Expenses                     5,401             5,834                      (7.4   )   
 Segment Operating Income                             2,339             2,494                      (6.2   )   
 Equity in Net Income of Affiliates                   -                 -                          -          
 Segment Contribution                  $              2,339          $  2,494                      (6.2   )%  
 
 
 The following tables highlight other key measures of performance for the Consumer Mobility segment:                                     
                                                                                                                                                                                                  
                                                                                                                                         March 31,                    
 (in 000s)                                                                                                                               2017                 2016            Percent Change      
 Consumer Mobility Subscribers                                                                                                                                                                    
 Postpaid                                                                                                                                           26,510            28,294                      (6.3   )%    
 Prepaid                                                                                                                                            13,844            12,171                      13.7         
 Branded                                                                                                                                            40,354            40,465                      (0.3   )     
 Reseller                                                                                                                                           10,549            13,313                      (20.8  )     
 Connected devices 1                                                                                                                                961               896                         7.3          
 Total Consumer Mobility Subscribers                                                                                                                51,864            54,674                      (5.1   )%    
 1 Includes data-centric devices such as session-based tablets, monitoring devices and automobile systems. Excludes postpaid tablets.  
 
 
28 
 
AT&T INC. 
 
MARCH 31, 2017 
 
Item 2.  Management's Discussion and Analysis of Financial Condition and Results of Operations - Continued 
 
Dollars in millions except per share and per subscriber amounts 
 
                                                                                                                                                                                                                                                                                                          First Quarter        
                                                                                                                                                                                                                                                                                                          2017                    2016    Percent Change     
 (in 000s)                                                                                                                                                                                                                                                                                              
 Consumer Mobility Net Additions 1, 4                                                                                                                                                                                                                                                                   
                                                                                                                                                                                                                                                                                                                                                          
 Postpaid                                                                                                                                                                                                                                                                                                                (66   )          (4              )            -      %  
 Prepaid                                                                                                                                                                                                                                                                                                                 282              500                          (43.6  )  
 Branded Net Additions                                                                                                                                                                                                                                                                                                   216              496                          (56.5  )  
 Reseller                                                                                                                                                                                                                                                                                                                (588  )          (378            )            (55.6  )  
 Connected devices 2                                                                                                                                                                                                                                                                                                     19               (26             )            -         
 Consumer Mobility Net Subscriber Additions                                                                                                                                                                                                                                                                              (353  )          92                           -      %  
                                                                                                                                                                                                                                                                                                                                                                                 
 Total Churn 1, 3, 4                                                                                                                                                                                                                                                                                                     2.42  %          2.11            %  31 BP     
 Postpaid Churn 1, 3, 4                                                                                                                                                                                                                                                                                                  1.22  %          1.24            %  (2) BP    
 1 Excludes migrations between AT&T segments and/or subscriber categories and acquisition-related additions during the period.                                                                                                                                                                            
 2 Includes data-centric devices such as session-based tablets, monitoring devices and automobile systems. Excludes postpaid tablets.                                                                                                                                                                     
 3 Calculated by dividing the aggregate number of wireless subscribers who canceled service during a month divided by the total number of wireless subscribers at the beginning of that month. The churn rate for the period is equal to the average of the churn rate  for each month of that period.    
 4 2017 excludes the impact of the 2G shutdown and a true-up to the reseller subscriber base, which were reflected in beginning of period subscribers.                                                                                                                                                    
 
 
Operating Revenues decreased $588, or 7.1%, in the first quarter of 2017. Decreased revenues reflect declines in postpaid
service revenues due to customers migrating to our Business Solutions segment and choosing unlimited and Mobile Share
plans, partially offset by higher prepaid service revenues. Our business wireless offerings allow for individual
subscribers to purchase wireless services through employer-sponsored plans for a reduced price. The migration of these
subscribers to the Business Solutions segment negatively impacted our consumer postpaid subscriber total and service
revenue growth. 
 
Service revenue decreased $334, or 4.8%, in the first quarter of 2017. The decrease was largely due to the migration of
subscribers to Business Solutions and postpaid customers continuing to shift to discounted monthly service charges under
our unlimited and Mobile Share plans. Revenues from postpaid customers declined $507, or 9.9%, in the first quarter of
2017. Without the migration of customers to Business Solutions, postpaid wireless revenues would have decreased
approximately 5.4%. The decreases were partially offset by higher prepaid service revenues of $239, or 18.4%, primarily
from growth in Cricket subscribers. 
 
Equipment revenue decreased $254, or 18.3%, in the first quarter of 2017. The decrease in equipment revenues resulted from
lower handset sales and upgrades. As previously discussed, equipment revenue is becoming increasingly unpredictable as
customers are choosing to upgrade devices less frequently or bring their own. 
 
Operations and support expenses decreased $384, or 7.8%, in the first quarter of 2017. Operations and support expenses
consist of costs incurred to provide our products and services, including costs of operating and maintaining our networks
and personnel expenses, such as compensation and benefits. 
 
Decreased operations and support expenses were primarily due to lower volumes of wireless equipment sales and upgrades,
which decreased equipment costs $257. Also contributing to the declines were increased operational efficiencies and lower
marketing and advertising costs resulting from the timing of scheduled ad campaigns and integrated advertising. 
 
Depreciation expense decreased $49, or 5.3%, in the first quarter of 2017. The decrease was primarily due to fully
depreciated assets, partially offset by ongoing capital spending for network upgrades and expansion. 
 
Operating income decreased $155, or 6.2%, in the first quarter of 2017. Our Consumer Mobility segment operating income
margin in the first quarter increased from 29.9% in 2016 to 30.2% in 2017. Our Consumer Mobility EBITDA margin in the first
quarter increased from 41.0% in 2016 to 41.5% in 2017. 
 
29 
 
AT&T INC. 
 
MARCH 31, 2017 
 
Item 2.  Management's Discussion and Analysis of Financial Condition and Results of Operations - Continued 
 
Dollars in millions except per share and per subscriber amounts 
 
 International                                                                                           
 Segment Results                                                                                         
                                              First Quarter         
                                              2017                     2016            Percent Change    
 Segment operating revenues                                                                              
 Video entertainment                          $              1,341           $  1,130                      18.7  %  
 Wireless service                                            475                455                        4.4      
 Wireless equipment                                          113                82                         37.8     
 Total Segment Operating Revenues                            1,929              1,667                      15.7     
                                                                                                                    
 Segment operating expenses                                                                                         
 Operations and support                                      1,759              1,588                      10.8     
 Depreciation and amortization                               290                277                        4.7      
 Total Segment Operating Expenses                            2,049              1,865                      9.9      
 Segment Operating Income (Loss)                             (120   )           (198   )                   39.4     
 Equity in Net Income (Loss) of Affiliates                   20                 14                         42.9     
 Segment Contribution                         $              (100   )        $  (184   )                   45.7  %  
 
 
The following tables highlight other key measures of performance for the International segment: 
 
 (in 000s)                                                                                                                                                                                                                          First Quarter          
                                                                                                                                                                                                                                    2017                     2016            Percent Change    
 Mexican Wireless Subscribers                                                                                                                                                                                                                                                                  
 Postpaid                                                                                                                                                                                                                                          5,095             4,404                       15.7   %  
 Prepaid                                                                                                                                                                                                                                           7,244             4,445                       63.0      
 Branded                                                                                                                                                                                                                                           12,339            8,849                       39.4      
 Reseller                                                                                                                                                                                                                                          267               364                         (26.6  )  
 Total Mexican Wireless Subscribers                                                                                                                                                                                                                12,606            9,213                       36.8      
                                                                                                                                                                                                                                                                                                           
 Latin America Satellite Subscribers                                                                                                                                                                                                                                                                       
 PanAmericana                                                                                                                                                                                                                                      8,090             7,094                       14.0      
 SKY Brazil 1                                                                                                                                                                                                                                      5,588             5,342                       4.6       
 Total Latin America Satellite Subscribers                                                                                                                                                                                                         13,678            12,436                      10.0   %  
 1 Excludes subscribers of our International segment equity investments in SKY Mexico, in which we own a 41.3% stake. SKY Mexico had 8.0 million subscribers at December 31, 2016 and 7.7 million subscribers at March 31, 2016.  
 
 
30 
 
AT&T INC. 
 
MARCH 31, 2017 
 
Item 2.  Management's Discussion and Analysis of Financial Condition and Results of Operations - Continued 
 
Dollars in millions except per share and per subscriber amounts 
 
                                                                                                                                                    First Quarter       
 (in 000s)                                                                                                                                          2017                   2016          Percent Change    
 Mexican Wireless Net Additions                                                                                                                                                                            
 Postpaid                                                                                                                                                          130             116                       12.1  %  
 Prepaid                                                                                                                                                           517             450                       14.9     
 Branded Net Additions                                                                                                                                             647             566                       14.3     
 Reseller                                                                                                                                                          (14  )          (37   )                   62.2     
 Mexican Wireless Net Subscriber Additions                                                                                                                         633             529                       19.7     
                                                                                                                                                                                                                      
 Latin America Satellite Net Additions 1                                                                                                                                                                              
 PanAmericana                                                                                                                                                      52              28                        85.7     
 SKY Brazil                                                                                                                                                        39              (101  )                   -        
 Latin America Satellite Net Subscriber Additions2                                                                                                                 91              (73   )                   -     %  
 1 In 2017, we updated the methodology used to account for prepaid video connections. The impact of this change is excluded.                      
 2 SKY Mexico had net subscriber additions of 100,000 for the quarter ended December 31, 2016, and 398,000 for the quarter ended March 31, 2016.  
 
 
Operating Results 
 
Our International segment consists of the Latin American operations acquired with DIRECTV as well as our Mexican wireless
operations. Video entertainment services are provided to primarily residential customers using satellite technology. Our
international subsidiaries conduct business in their local currency and operating results are converted to U.S. dollars
using official exchange rates. Our International segment is subject to foreign currency fluctuations. 
 
Operating revenues increased $262, or 15.7%, in the first quarter of 2017. The increase in the first quarter includes $211,
or 18.7%, from video services in Latin America driven by price increases and favorable foreign currency exchange rates.
Mexico wireless revenues increased $51, or 9.5%, in the first quarter of 2017, primarily due to an increase in our
subscriber base and higher equipment sales offset by lower ARPU (average revenue per average wireless subscriber) and
foreign currency pressure. 
 
Operations and support expenses increased $171, or 10.8%, in the first quarter of 2017. Operations and support expenses
consist of costs incurred to provide our products and services, including costs of operating and maintaining our networks
and providing video content and personnel expenses, such as compensation and benefits. The increase in expenses is
primarily due to higher programming and other operating costs in Latin America, and favorable foreign currency exchange
rates. 
 
Depreciation expense increased $13, or 4.7%, in the first quarter of 2017. The increase was primarily due to updating the
estimated asset lives for video equipment in Latin America. 
 
Operating income increased $78, or 39.4%, in the first quarter of 2017. Our International segment operating income margin
in the first quarter increased from (11.9)% in 2016 to (6.2)% in 2017. Our International EBITDA margin in the first quarter
increased from 4.7% in 2016 to 8.8% in 2017. 
 
31 
 
AT&T INC. 
 
MARCH 31, 2017 
 
Item 2.  Management's Discussion and Analysis of Financial Condition and Results of Operations - Continued 
 
Dollars in millions except per share and per subscriber amounts 
 
Supplemental Operating Information 
 
As a supplemental discussion of our operating results, for comparison purposes, we are providing a view of our combined
domestic wireless operations (AT&T Mobility). See "Discussion and Reconciliation of Non-GAAP Measure" for a reconciliation
of these supplemental measures to the most directly comparable financial measures calculated and presented in accordance
with U.S. generally accepted accounting principles. 
 
 AT&T Mobility Results                                                                        
                                  First Quarter          
                                  2017                     2016             Percent Change    
                                
 Operating revenues             
                                                                                            
 Service                          $              14,538          $  14,798                      (1.8   )%  
 Equipment                                       2,629              3,156                       (16.7  )   
 Total Operating Revenues                        17,167             17,954                      (4.4   )   
                                                                                                           
 Operating expenses                                                                                        
 Operations and support                          9,998              10,624                      (5.9   )   
 EBITDA                                          7,169              7,330                       (2.2   )   
 Depreciation and amortization                   1,997              2,056                       (2.9   )   
 Total Operating Expenses                        11,995             12,680                      (5.4   )   
 Operating Income                 $              5,172           $  5,274                       (1.9   )%  
 
 
 The following tables highlight other key measures of performance for AT&T Mobility:                                                     
                                                                                                                                                                 
                                                                                                                                         First Quarter             Percent Change             
 (in 000s)                                                                                                                               2017                      2016                       
 Wireless Subscribers 1                                                                                                                
                                                                                                                                                                                                  
 Postpaid smartphones                                                                                                                                   59,025                       58,258         1.3    %    
 Postpaid feature phones and data-centric devices                                                                                                       18,324                       18,880         (2.9   )    
 Postpaid                                                                                                                                               77,349                       77,138         0.3         
 Prepaid                                                                                                                                                13,844                       12,171         13.7        
 Branded                                                                                                                                                91,193                       89,309         2.1         
 Reseller                                                                                                                                               10,625                       13,378         (20.6  )    
 Connected devices 2                                                                                                                                    32,400                       27,758         16.7        
 Total Wireless Subscribers                                                                                                                             134,218                      130,445        2.9         
                                                                                                                                                                                                                
 Branded Smartphones                                                                                                                                    71,274                       68,271         4.4         
 Smartphones under our installment programs at end of period                                                                                            31,583                       28,548         10.6   %    
 1 Represents 100% of AT&T Mobility wireless subscribers.                                                                              
 2 Includes data-centric devices such as session-based tablets, monitoring devices and automobile systems. Excludes postpaid tablets.  
 
 
32 
 
AT&T INC. 
 
MARCH 31, 2017 
 
Item 2.  Management's Discussion and Analysis of Financial Condition and Results of Operations - Continued 
 
Dollars in millions except per share and per subscriber amounts 
 
                                                                                                                                                                                                                                                                                                                               
                                                                                                                                                                                                                                                                                                         First Quarter         
                                                                                                                                                                                                                                                                                                         2017                     2016    Percent Change     
 (in 000s)                                                                                                                                                                                                                                                                                             
 Wireless Net Additions 1, 4                                                                                                                                                                                                                                                                           
                                                                                                                                                                                                                                                                                                                                                          
 Postpaid                                                                                                                                                                                                                                                                                                               (191   )          129                          -      %   
 Prepaid                                                                                                                                                                                                                                                                                                                282               500                          (43.6  )   
 Branded Net Additions                                                                                                                                                                                                                                                                                                  91                629                          (85.5  )   
 Reseller                                                                                                                                                                                                                                                                                                               (582   )          (400            )            (45.5  )   
 Connected devices 2                                                                                                                                                                                                                                                                                                    2,572             1,552                        65.7       
 Wireless Net Subscriber Additions                                                                                                                                                                                                                                                                                      2,081             1,781                        16.8       
                                                                                                                                                                                                                                                                                                                                                                                  
 Smartphones sold under our installment programs during period                                                                                                                                                                                                                                                          3,501             4,135                        (15.3  )%  
                                                                                                                                                                                                                                                                                                                                                                                  
 Total Churn 3, 4                                                                                                                                                                                                                                                                                                       1.46   %          1.42            %  4 BP      
 Branded Churn 3, 4                                                                                                                                                                                                                                                                                                     1.71   %          1.63            %  8 BP      
 Postpaid Churn 3, 4                                                                                                                                                                                                                                                                                                    1.12   %          1.10            %  2 BP      
 Postpaid Phone Only Churn 3, 4                                                                                                                                                                                                                                                                                         0.90   %          0.96            %  (6) BP    
 1 Excludes acquisition-related additions during the period.                                                                                                                                                                                                                                             
 2 Includes data-centric devices such as session-based tablets, monitoring devices and automobile systems. Excludes postpaid tablets.                                                                                                                                                                    
 3 Calculated by dividing the aggregate number of wireless subscribers who canceled service during a month divided by the total number of wireless subscribers at the beginning of that month. The churn rate for the period is equal to the average of the churn rate for each month of that period.    
 4 2017 excludes the impact of the 2G shutdown and a true-up to the reseller subscriber base, which were reflected in beginning of period subscribers.                                                                                                                                                   
 
 
Operating income decreased $102, or 1.9%, in the first quarter of 2017. The first-quarter operating income margin of AT&T
Mobility increased from 29.4% in 2016 to 30.1% in 2017. AT&T Mobility's first-quarter EBITDA margin increased from 40.8% in
2016 to 41.8% in 2017. AT&T Mobility's first-quarter EBITDA service margin decreased from 49.5% in 2016 to 49.3% in 2017
(EBITDA service margin is operating income before depreciation and amortization, divided by total service revenues.) 
 
Subscriber Relationships 
 
As the wireless industry continues to mature, future wireless growth will become increasingly dependent on our ability to
offer innovative services, plans and devices and a wireless network that has sufficient spectrum and capacity to support
these innovations on as broad a geographic basis as possible. To attract and retain subscribers in a maturing market, we
have launched a wide variety of plans, including unlimited and Mobile Share, as well as equipment installment programs.
Beginning in the first quarter of 2017, we expanded our unlimited wireless data plans to make them available to customers
that do not subscribe to our video services. 
 
ARPU 
 
Postpaid phone-only ARPU was $58.09 and postpaid phone-only ARPU plus equipment installment billings was $68.81 for the
first quarter of 2017, compared to $59.53 and $69.54 in 2016. 
 
Churn 
 
The effective management of subscriber churn is critical to our ability to maximize revenue 

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