REG - Audioboom Group PLC - Launch of new iOS app and rebranding of platform <Origin Href="QuoteRef">BOOMA.L</Origin>

AudioboomAnnouncement

29/10/2014 13:40

RNS Number : 3151S
Audioboom Group PLC
23 September 2014
Audioboom Group plc
("Audioboom" or the "Company")
Launch of new iOS app and rebranding of platform
Audioboom (AIM: BOOM), the audio sharing social media platform, announces that it has launched its free iOS AudioBoom app and has relaunched its audio content sharing platform, AudioBoo, under the new brand of AudioBoom.
AudioBoom is a social media audio platform that allows content producers to create and broadcast audio content and syndicate it across the global social media platforms. Content partners include the BBC, the Telegraph, the Guardian, Sky Sports, Southern Cross Austereo, the Premier League, ZeeTV and Universal Music Group.
The new Apple-based app - which works on the iPhone, iPad and iPod touch features:
 A completely redesigned user interface.
 Swipe-based navigation which remembers what a listener likes based on how fast they swipe.
 A custom-built recommendations engine to learn what the listener loves.
 The 'Daily Download' - automatically stores 2 hours of favourite audio for offline listening on the cummute
 On the spot sharing buttons - making sharing audio immediate to other platforms like Twitter and Facebook 
 An updated record, trim and upload function to let you quickly create your own clips to share with the world.
Audioboom expects to launch an Android version of the app in the next few weeks.
At the same time, the Company's audio sharing platform has been relaunched under the new brand AudioBoom (previously AudioBoo) - for more details visit the relaunched website: www.audioboom.com
AudioBoom now has over 3 million registered users and has seen a huge increase in traffic over the past few months, recording 260m page impressions in August an increase of over 280% on the previous month. In September AudioBoom experienced its biggest day to date with 1,744,113 listens in just 24 hours and 2,051,220 unique users logging on to listen to content from the likes of Sky Sports News and talkSPORT covering football's transfer deadline day.
Rob Proctor, CEO of Audioboom, commented: "The launch of the new app marks the next stage in AudioBoom's ever increasing growth. We are all really looking forward to giving users access to the best content in the world. We are, quite literally, reinventing audio for the digital age giving our users the chance to find, listen and curate the audio they want, when they want it."
Enquiries:
Audioboom Group plc
www.audioboomplc.com
Rob Proctor
Tel: 020 7403 6688 


Arden Partners plc - nomad and broker
Tel: 020 7614 5929
Chris Hardie / Katelin Kennish, Corporate Finance

Walbrook PR
Tel: 020 7933 8780 oraudioboom@walbrookpr.com
Sam Allen / Paul McManus
Mob: 07884 664 686 / Mob: 07980 541 893


About Audioboom(www.audioboo.fm)
Audioboom Group plc is a Saas based digital social media audio platform enabling the creation, broadcast and consumption of audio across multiple global media outlets. Audioboom works with some of the biggest names in broadcasting across sport, entertainment and current affairs to bring their content to millions of listeners worldwide via Facebook, Twitter and other media platforms.
The technology allows partners to embed playlists onto their sites and apps, use our mobile apps and functionality as listen again players and re-syndicate their content around the web. Audioboom allows the monetisation of audio via the dynamic insertion of pre and post roll advertising into content as a user is listening, allowing contemporary advertising selection, depending on content genre and geographic location of the user.
Audioboom has over 1,200 content partners, including theBBC, Telegraph, Guardian, Sky Sports, Premier League, Southern Cross Austereo, CNBC and Universal Music Group.

This information is provided by RNS
The company news service from the London Stock Exchange
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