REG - Aviva PLC - Director/PDMR Shareholding
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RNS Number : 7237Z Aviva PLC 17 September 2025
17 September 2025
Aviva plc
Notification of Transactions of Directors and Persons Discharging Managerial
Responsibilities (PDMRs)
Aviva announces that the share interests of the following PDMRs have increased
following the acquisition of shares under the Aviva All Employee Share
Ownership Plan and the grant of free shares to all employees on 15 September
2025.
Name Award/Plan Share Price No. of shares
Amanda Blanc Free Share Award £6.35 78
Charlotte Jones Free Share Award £6.35 78
Douglas Brown Free Share Award £6.35 78
Aviva All Employee Share Ownership Plan £6.73 39
James Hillman Free Share Award £6.35 78
Aviva All Employee Share Ownership Plan £6.73 39
Jason Storah Free Share Award £6.35 78
Mark Versey Free Share Award £6.35 78
Aviva All Employee Share Ownership Plan £6.73 36
Navinder Dhillon Free Share Award £6.35 78
This announcement is made in accordance with Article 19 of the EU Market Abuse
Regulation 596/2014 (as incorporated into UK domestic law by the European
Union (Withdrawal) Act 2018).
1 Details of the person discharging managerial responsibilities/person closely
associated
a) Name Amanda Blanc
2 Reason for the notification
a) Position/status Group Chief Executive Officer
b) Initial notification/Amendment Initial Notification
3 Details of the issuer
a) Name Aviva plc
b) LEI YF0Y5B0IB8SM0ZFG9G81
4 Details of the transaction(s): section to be repeated for (i) each type of
instrument; (ii) each type of transaction; (iii) each date; and (iv) each
place where transactions have been conducted
a) Description of the financial instrument, type of instrument Ordinary Shares
Identification code
GB00BPQY8M80
b) Nature of transaction Grant of Free Shares under the Aviva All Employee Share Ownership Plan
c) Price(s) and volume(s) Price(s) Volume(s)
£6.35 78
d) Aggregated information Price Volume
£6.35 78
e) Date of the transaction 2025-09-15
f) Place of the transaction London Stock Exchange, XLON
1 Details of the person discharging managerial responsibilities
a) Name Charlotte Jones
2 Reason for the notification
a) Position/status Group Chief Financial Officer
b) Initial notification/Amendment Initial notification
3 Details of the issuer
a) Name Aviva plc
b) LEI YF0Y5B0IB8SM0ZFG9G81
4 Details of the transaction(s): section to be repeated for (i) each type of
instrument; (ii) each type of transaction; (iii) each date; and (iv) each
place where transactions have been conducted
a) Description of the financial instrument, type of instrument Shares
Identification code
GB00BPQY8M80
b) Nature of transaction Grant of Free Shares under the Aviva All Employee Share Ownership Plan
c) Price(s) and volume(s) Price(s) Volume(s)
£6.35 78
d) Aggregate information Price(s) Aggregate volume(s)
£6.35 78
e) Date of the transaction 2025-09-15
f) Place of the transaction London Stock Exchange, XLON
1 Details of the person discharging managerial responsibilities/person closely
associated
a) Name Douglas Brown
2 Reason for the notification
a) Position/status CEO of Insurance, Wealth & Retirement
b) Initial notification/Amendment Initial Notification
3 Details of the issuer, emission allowance market participant, auction
platform, auctioneer or auction monitor
a) Name Aviva plc
b) LEI YF0Y5B0IB8SM0ZFG9G81
4 Details of the transaction(s): section to be repeated for (i) each type of
instrument; (ii) each type of transaction; (iii) each date; and (iv) each
place where transactions have been conducted
a) Description of the financial instrument, type of instrument Ordinary Shares
Identification code
GB00BPQY8M80
b) Nature of transaction 1. Grant of Free Shares under the Aviva All Employee Share Ownership
Plan
2. Acquisition under the Aviva All Employee Share Ownership Plan
c) Price(s) and volume(s) Price(s) Volume(s)
1. £6.35 1. 78
2. £6.73 2. 39
d) Aggregated information Price Volume
1. £6.35 1. 78
2. £6.73 2. 39
e) Date of the transaction 1. 2025-09-15
2. 2025-09-15
f) Place of the transaction 1. London Stock Exchange, XLON
2. London Stock Exchange, XLON
1 Details of the person discharging managerial responsibilities/person closely
associated
a) Name James Hillman
2 Reason for the notification
a) Position/status Group Chief Risk Officer
b) Initial notification/Amendment Initial Notification
3 Details of the issuer, emission allowance market participant, auction
platform, auctioneer or auction monitor
a) Name Aviva plc
b) LEI YF0Y5B0IB8SM0ZFG9G81
4 Details of the transaction(s): section to be repeated for (i) each type of
instrument; (ii) each type of transaction; (iii) each date; and (iv) each
place where transactions have been conducted
a) Description of the financial instrument, type of instrument Ordinary Shares
Identification code
GB00BPQY8M80
b) Nature of transaction 1. Grant of Free Shares under the Aviva All Employee Share Ownership
Plan
2. Acquisition under the Aviva All Employee Share Ownership Plan
c) Price(s) and volume(s) Price(s) Volume(s)
1. £6.35 1. 78
2. £6.73 2. 39
d) Aggregated information Price Volume
1. £6.35 1. 78
2. £6.73 2. 39
e) Date of the transaction 1. 2025-09-15
2. 2025-09-15
f) Place of the transaction 1. London Stock Exchange, XLON
2. London Stock Exchange, XLON
1 Details of the person discharging managerial responsibilities
a) Name Jason Storah
2 Reason for the notification
a) Position/status CEO of UK & Ireland General Insurance
b) Initial notification/Amendment Initial notification
3 Details of the issuer
a) Name Aviva plc
b) LEI YF0Y5B0IB8SM0ZFG9G81
4 Details of the transaction(s): section to be repeated for (i) each type of
instrument; (ii) each type of transaction; (iii) each date; and (iv) each
place where transactions have been conducted
a) Description of the financial instrument, type of instrument Ordinary Shares
Identification code
GB00BPQY8M80
b) Nature of transaction Grant of Free Shares under the Aviva All Employee Share Ownership Plan
c) Price(s) and volume(s) Price(s) Volume(s)
£6.35 78
d) Aggregate information Price Aggregate volume
£6.35 78
e) Date of the transaction 2025-09-15
f) Place of the transaction London Stock Exchange, XLON
1 Details of the person discharging managerial responsibilities/person closely
associated
a) Name Mark Versey
2 Reason for the notification
a) Position/status CEO of Aviva Investors
b) Initial notification/Amendment Initial Notification
3 Details of the issuer, emission allowance market participant, auction
platform, auctioneer or auction monitor
a) Name Aviva plc
b) LEI YF0Y5B0IB8SM0ZFG9G81
4 Details of the transaction(s): section to be repeated for (i) each type of
instrument; (ii) each type of transaction; (iii) each date; and (iv) each
place where transactions have been conducted
a) Description of the financial instrument, type of instrument Ordinary Shares
Identification code
GB00BPQY8M80
b) Nature of transaction 1. Grant of Free Shares under the Aviva All Employee Share Ownership
Plan
2. Acquisition under the Aviva All Employee Share Ownership Plan
c) Price(s) and volume(s) Price(s) Volume(s)
1. £6.35 1. 78
2. £6.73 2. 36
d) Aggregated information Price Volume
1. £6.35 1. 78
2. £6.73 2. 36
e) Date of the transaction 1. 2025-09-15
2. 2025-09-15
f) Place of the transaction 1. London Stock Exchange, XLON
2. London Stock Exchange, XLON
1 Details of the person discharging managerial responsibilities/person closely
associated
a) Name Navinder Dhillon
2 Reason for the notification
a) Position/status Chief Executive Officer of Aviva Canada
b) Initial notification/Amendment Initial Notification
3 Details of the issuer, emission allowance market participant, auction
platform, auctioneer or auction monitor
a) Name Aviva plc
b) LEI YF0Y5B0IB8SM0ZFG9G81
4 Details of the transaction(s): section to be repeated for (i) each type of
instrument; (ii) each type of transaction; (iii) each date; and (iv) each
place where transactions have been conducted
a) Description of the financial instrument, type of instrument Ordinary Shares
Identification code
GB00BPQY8M80
b) Nature of transaction Acquisition under the Global Matching Share Plan.
c) Price(s) and volume(s) Price(s) Volume(s)
£6.35 78
d) Aggregated information Price Volume
£6.35 78
e) Date of the transaction 2025-09-15
f) Place of the transaction London Stock Exchange, XLON
-ends-
Enquiries:
Media:
Andrew Reid +44 (0)7800 694 276
Sarah Swailes +44 (0)7800 694 859
Marion Fischer +44 (0)7800 693 219
Analysts:
Greg Neilson +44 (0)7800 694 564
Joel von Sternberg +44 (0)7384 231 238
Michael O'Hara +44 (0)7387 234 388
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