China's BAIC Motor H1 revenue falls, posts net loss; hurt by price competition and lower sales

Baic Motor

28/08/2026 12:53

Overview
China automaker's H1 revenue fell sharply yr/yr to RMB 57.7 bln
Company posted net loss attributable to owners of RMB 1.6 bln vs profit last year
Results reflect significant decline in sales and profitability from prior-year period

Outlook
Beijing Brand will launch luxury and light off-road sub-brands in H2, led by the new energy SUV Taitan 700
BAIC Motor will expand high-value and high-volume product sales to drive volume growth across market segments

Result Drivers
PRICE COMPETITION AND LOWER SALES – Revenue fell 29.9% to RMB57.7 bln, primarily due to price competition and declining sales
OFF-ROAD VEHICLE DEMAND – Beijing Brand's core boxy off-road vehicle terminal sales rose 24% yr/yr, while BJ30 reached a post-launch monthly sales record
HYUNDAI EXPORT GROWTH – Beijing Hyundai export sales rose 15.8% yr/yr to 47,000 vehicles, with overseas markets becoming a new sales-growth engine

Key Details
Metric
Beat/Miss
Actual
Consensus Estimate
H1 Revenue
 
RMB 57.73 bln
 
H1 Net Loss Attributable
 
RMB 1.59 bln
 

Analyst Coverage
The current average analyst rating on the shares is "hold" and the breakdown of recommendations is no "strong buy" or "buy", 5 "hold" and 1 "sell" or "strong sell"
The average consensus recommendation for the auto & truck manufacturers peer group is "buy."
Wall Street's median 12-month price target for BAIC Motor Corp Ltd is HK$0.98, about 20.2% above its August 28 closing price of HK$0.82

Reuters Recommended Reads
Aug 26 - China's Li Auto Q2 revenue falls 15% on lower deliveries
Aug 26 - Chinese car dealership MeiDong Auto's H1 revenue falls 27% yr/yr amid weak demand
Aug 28 - BYD posts first quarterly profit rise in over a year

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(This story was created using Reuters automation and AI based on LSEG and company data. It was checked and edited by a Reuters journalist prior to publication.)