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    BMW — Bayerische Motoren Werke Aktiengesellschaft News Story

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    BMW eyes auto division margin of 3-5% in 2028, Bernstein analyst says

    Picture of Bayerische Motoren Werke Aktiengesellschaft logoBayerische Motoren Werke Aktiengesellschaft
    30/09/2026 07:05
    BMW eyes auto division margin of 3-5% in 2028, Bernstein analyst says
    DINGOLFING, Germany, Sept 30 (Reuters) - BMW BMWG.DE set a margin target of 3% to 5% for its auto division in 2028, Bernstein analyst Stephen Reitman wrote in a note on Wednesday, as the German company plans to offer fewer models and increase localization.

     (Reporting by Christina Amann and Thomas Seythal
    Editing by Ludwig Burger)
     ((berlin.newsroom@thomsonreuters.com))

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