RCS - Blackbird PLC - Blackbird collaborating with Microsoft at NAB

BlackbirdAnnouncement

22/04/2022 07:00

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RNS Number : 9739I  Blackbird PLC  22 April 2022

Reach non-regulatory announcement

 

Blackbird plc (the "Company")

 

Blackbird to showcase fast, efficient and sustainable cloud video editing at
Microsoft's booth at NAB 2022

 

22 April 2022 London, UK - Blackbird plc (AIM:BIRD; OTCQX:BBRDF), the
technology licensor, developer and seller of one of the market-leading cloud
video editing platforms, Blackbird, today announces that the Company will be
showcasing fast, efficient and sustainable cloud video editing on Microsoft's
booth at NAB 2022.

 

Browser-based Blackbird is a fast, professional cloud video editing and
publishing platform. Enabling scalable, collaborative production, Blackbird
provides instant access to video content for the easy creation of clips,
highlights and long form content for rapid content publishing. Proven to
reduce carbon emissions by up to 91% compared to traditional video editing
workflows, Blackbird also reduces infrastructure costs by up to 75% due to its
highly efficient cloud native architecture.

 

Blackbird Edge can be deployed on the Microsoft Azure public cloud platform in
just minutes. Blackbird supports the use of Azure Blob Storage of video for
ingest and publishing which enables transparency of operation between
traditional and cloud enabled workflows for high quality content creation and
delivery to any device. In addition to this, Blackbird is integrated with
Azure Media Services for stream handling and VOD encoding of edits. A growing
number of organizations use Blackbird on Azure for efficient, sustainable
video editing and publishing including Deltatre and the National Rugby League
(NRL).

 

Blackbird CEO, Ian McDonough, said: "We are incredibly excited to be working
with Microsoft on the industry's first major live show for over 2 years. In
the time that has elapsed, seismic changes have happened across our industry
which we have been there to help our customers through. What has remained
constant are the values the two companies share when it comes to innovation,
quality and sustainability. In February, Blackbird and Microsoft held a
webinar where the benefits of carbon reduction were explained as not only
being good for the planet but also, in times of rising energy costs
especially, in other ways too. We look forward to building a lasting
relationship with Microsoft where we have multiple touch points in media,
entertainment and the cloud."

Simon Crownshaw, Worldwide Strategy Director, Media and Entertainment,
Microsoft said: "Microsoft is dedicated to working with partners and helping
customers transform. Blackbird is a leader in the cloud video production
space, and we share their commitment to delivering highly efficient and
sustainable technology to the media sector. We look forward to working closely
with their team at NAB and beyond."

Blackbird will be exhibiting on the Microsoft booth (#W3017) and its own booth
(#W2514) at NAB 2022 from 23 - 27 April. Contact commercial@blackbird.video
(mailto:commercial@blackbird.video) to schedule a meeting.

Enquiries:

 

 Blackbird plc
 Ian McDonough, Chief Executive Officer
 Adrian Lambert, Chief Marketing Officer

 Tel: +44 (0)20 8879 7245

 Allenby Capital Limited (Nominated Adviser and Broker)

 Nick Naylor / Piers Shimwell (Corporate Finance)

 Amrit Nahal (Sales and Corporate Broking)

 Tel: +44 (0)20 3328 5656

 

 

About Blackbird plc

 

Blackbird plc operates in the fast-growing SaaS and cloud video market. It has
created Blackbird®, the world's most advanced suite of cloud-native computing
applications for video, all underpinned by its lightning-fast codec. Blackbird
plc's patented technology allows for frame accurate navigation, playback,
viewing and editing in the cloud. Blackbird® enables multiple applications,
which are used by rights holders, broadcasters, sports and news video
specialists, esports, live events and content owners, post-production houses,
other mass market digital video channels and corporations.

Since it is cloud-native, Blackbird® removes the need for costly, high end
workstations and can be used from almost anywhere on almost any device. It
also allows full visibility on multi-location digital content, improves time
to market for live content such as video clips and highlights for digital
distribution, and ultimately results in much more effective monetisation.

Blackbird plc is a licensor of its core video technology under its 'Powered by
Blackbird' licensing model. Enabling video companies to accelerate their path
to true cloud business models, licensees benefit from power and carbon
reductions, cost and time savings, less hardware and bandwidth requirements
and easy scalability.

www.blackbird.vide (http://www.blackbird.video/) o

www.linkedin.com/company/blackbird-cloud
(http://www.linkedin.com/company/blackbird-cloud)

www.twitter.com/blackbirdcloud (http://www.twitter.com/blackbirdcloud)

www.facebook.com/blackbirdplc (http://www.facebook.com/blackbirdplc)

www.youtube.com/c/Blackbirdcloud (https://www.youtube.com/c/Blackbirdcloud)

 

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