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Bpost jumps after Kepler Cheuvreux starts coverage with 'buy'

** Shares of Bpost BPOST.BR rise around 9% after Kepler Cheuvreux initiated coverage of the Belgian postal operator at "buy," citing its "final transformation" into a fully fledged logistics player

** The broker says the recent Staci acquisition should fundamentally change Bpost's risk and earnings profile, with the troubled Belgian mail business playing a much smaller role

** "The consensus view assumes a failure of both the Staci integration and the Radial turnaround," it says

** Kepler's forecasts for its third-party Logistics segment are 7% above consensus, reflecting a more optimistic outlook on the Staci and Radial units

** "Sentiment on the stock is so cautious that any progress towards management's targets could be a positive surprise, even if the guidance is not fully met," the broker adds

 (Reporting by Jérôme Terroy)

 ((jerome.terroy@thomsonreuters.com))

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