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RNS Number : 8959V Cake Box Holdings PLC 09 March 2026
9 March 2026
Cake Box Holdings plc
("Cake Box" or the "Company" or the "Group")
Grant of LTIP Awards
Cake Box Holdings plc (AIM: CBOX), the UK's largest retailer of fresh cream
celebration cakes, announces that it has today granted a total of 411,194
performance share options ("LTIP Awards") to the following persons discharging
management responsibility ("PDMRs") under the Company's Long Term Incentive
Plan.
Name of Director Role Number of LTIP Awards Exercise price Total value of LTIP Awards and options over ordinary shares
Sukh Ram Chamdal CEO 163,222 £0.01 £293,800
Michael Botha CFO 147,528 £0.01 £265,550
Jaswir Singh CCO 100,444 £0.01 £180,800
The LTIP Awards will vest over the period set out below, on a sliding scale,
subject to satisfaction of the EPS performance condition described in the
paragraph below. There is a minimum holding period of two years post vesting
and the awards are subject to malus and clawback provisions.
25% of the LTIP Awards vests if an undiluted EPS of 18.04p is achieved in the
third financial year starting from the financial year in which the date of
grant occurs. An additional 0.1% of the Award vests for every 0.0033p achieved
above an undiluted EPS of 18.04p, up to a maximum of 100% of the LTIP Awards
granted if an aggregate EPS of 20.54p is achieved in the third financial year
starting from the financial year in which the date of grant occurs in.
Further detail is set out in the PDMR disclosure table below.
1 Details of the person discharging managerial responsibilities / person closely
associated
a) Name Sukh Chamdal
2 Reason for the notification
a) Position/status Director
b) Initial notification Initial notification
/Amendment
3 Details of the issuer, emission allowance market participant, auction
platform, auctioneer or auction monitor
a) Name Cake Box Holdings plc
b) LEI 213800HZ61RLHNSM2698
4 Details of the transaction(s): section to be repeated for (i) each type of
instrument; (ii) each type of transaction; (iii) each date; and (iv) each
place where transactions have been conducted
a) Description of the financial instrument, type of instrument LTIP Awards - Options over Ordinary Shares in the Company
Identification code
GB00BDZWB751
b) Nature of the transaction Grant of LTIP Awards
c) Price(s) and volume(s) Exercise Price Volume(s)
1pence 163,222 Options
d) Aggregated information N/A (single transactions)
e) Date of the transactions 9 March 2026
f) Place of the transaction off market
d)
Aggregated information
N/A (single transactions)
e)
Date of the transactions
9 March 2026
f)
Place of the transaction
off market
1 Details of the person discharging managerial responsibilities / person closely
associated
a) Name Michael Botha
2 Reason for the notification
a) Position/status Director
b) Initial notification Initial notification
/Amendment
3 Details of the issuer, emission allowance market participant, auction
platform, auctioneer or auction monitor
a) Name Cake Box Holdings plc
b) LEI 213800HZ61RLHNSM2698
4 Details of the transaction(s): section to be repeated for (i) each type of
instrument; (ii) each type of transaction; (iii) each date; and (iv) each
place where transactions have been conducted
a) Description of the financial instrument, type of instrument LTIP Awards - Options over Ordinary Shares in the Company
Identification code
GB00BDZWB751
b) Nature of the transaction Grant of LTIP Awards
c) Price(s) and volume(s) Exercise Price Volume(s)
1pence 147,528 Options
d) Aggregated information N/A (single transactions)
e) Date of the transactions 9 March 2026
f) Place of the transaction off market
d)
Aggregated information
N/A (single transactions)
e)
Date of the transactions
9 March 2026
f)
Place of the transaction
off market
1 Details of the person discharging managerial responsibilities / person closely
associated
a) Name Dr Jaswir Singh
2 Reason for the notification
a) Position/status Director
b) Initial notification Initial notification
/Amendment
3 Details of the issuer, emission allowance market participant, auction
platform, auctioneer or auction monitor
a) Name Cake Box Holdings plc
b) LEI 213800HZ61RLHNSM2698
4 Details of the transaction(s): section to be repeated for (i) each type of
instrument; (ii) each type of transaction; (iii) each date; and (iv) each
place where transactions have been conducted
a) Description of the financial instrument, type of instrument LTIP Awards - Options over Ordinary Shares in the Company
Identification code
GB00BDZWB751
b) Nature of the transaction Grant of LTIP Awards
c) Price(s) and volume(s) Price Volume(s)
1pence 100,444 Ordinary Shares
d) Aggregated information N/A (single transactions)
e) Date of the transactions 9 March 2026
f) Place of the transaction off market
d)
Aggregated information
N/A (single transactions)
e)
Date of the transactions
9 March 2026
f)
Place of the transaction
off market
For further information, please contact:
Cake Box Holdings plc c/o +44 (0) 20 4582 3500
Sukh Chamdal, CEO
Michael Botha, CFO
Shore Capital (NOMAD and Sole Broker) +44 (0) 20 7408 4090
Stephane Auton
Patrick Castle
George Payne
Gracechurch Group +44 (0) 20 4582 3500
Harry Chathli cakebox@gracechurchpr.com
Alexis Gore
Rebecca Scott
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