REG - CAP-XX Limited - Expansion of sales operations

CAP XXAnnouncement

04/10/2023 07:15

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RNS Number : 5881O  CAP-XX Limited  04 October 2023

 

4 October 2023

CAP-XX Limited

("CAP-XX" or "the Company")

Expansion of sales operations

 

The Directors of CAP-XX are pleased to announce the expansion of the Company's
international sales operations with the appointment of four sales
representatives for the North American market.

The appointments represent the first time that CAP-XX has engaged direct sales
for the North American market and follows new CEO Lars Stegmann's drive to
focus the Company's resources on technical led sales and broader geographic
reach. The announcement follows the recent appointment of sales directors for
Europe, India, and South Africa. CAP-XX is additionally expanding its
distribution network, targeting the larger Tier 1 and Tier 2 distributors.

CAP-XX now has a multipronged distribution strategy which combines direct
sales, distributors, and partnerships. CAP-XX is building relationships with
potential and existing key customers, through regular engineering meetings
with design teams, manufacturing groups and contract manufacturers. The
process will ensure that its customers' product development teams become more
familiar with the advantages of supercapacitor technology.

Following these appointments, and with its strengthened distributor network,
CAP-XX will have 20 designated personnel covering North America in the
Central/North, South East, South West and Texas/Mexico regions.

Lars Stegmann, CEO said "CAP-XX has introduced technical customer support
early into the sales cycle to strengthen its direct relationships with
customer design teams.  Expansion of our direct sales force will add greater
geographic reach and increase direct customer engagement.  Added to our
pipeline of imminent new product launches and commitment to innovation, we
expect these measures to increase our competitive edge."

 

For further information contact:

 

 CAP-XX Limited                                               +61 (0) 2 9428 0139

 Pat Elliott (Chairman)

 Lars Stegmann (CEO)

 Kreab (Financial PR)                                         +44 (0) 20 7074 1800

 Robert Speed

 Allenby Capital (Nominated Adviser and Joint Broker)         +44 (0) 20 3328 5656

 David Hart / Piers Shimwell (Corporate Finance)

 Tony Quirke/Stefano Aquilino (Sales and Corporate Broking)

 Cavendish Securities plc (Joint Broker)                      +44 (0) 13 1220 6939

 Neil McDonald / Pearl Kellie

 

More information is available at www.cap-xx.com (http://www.cap-xx.com)

 

Notes to Editors:

CAP-XX (LSE: CPX) is a world leader in the design and manufacture of
supercapacitors and energy management systems used in portable and small-scale
electronic devices, and to an increasing extent, in larger applications such
as automotive and renewable energy. The unique feature of CAP-XX
supercapacitors is their very high-power density and high energy storage
capacity in a space-efficient prismatic package. These attributes are
essential in power-hungry consumer and industrial electronics and deliver
similar benefits in automotive and other transportation applications. For more
information about CAP-XX, visit www.cap-xx.com (http://www.cap-xx.com)

 

 

 

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