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RNS Number : 5971R Character Group PLC (The) 03 February 2026
Tuesday, 3 February 2026
The Character Group plc
("Character," the "Company" or the "Group")
Directors' share dealings
Notification and public disclosure of transactions by persons discharging
managerial responsibilities
Character Group (AIM: CCT) the designer, developer and international
distributor of branded toys, games and giftware, announces that:
- Mr Jon Diver, Joint Managing Director and a Person Discharging
Managerial Responsibilities (a "PDMR"), today notified the Company that he has
today sold 8,000 Ordinary Shares at a price of 240.1p per share and, through
his personal Individual Savings Account (an "ISA"), has purchased 8,000
Ordinary Shares at a price of 249.9p per share. Following these transactions,
Mr Diver's interest in Ordinary Shares remains unchanged at 984,089 Ordinary
Shares, which represents approximately 5.58% of the Company's issued voting
Ordinary Share capital.
- Mr Kiran Shah, Joint Managing Director and a PDMR, today notified
the Company that he has today sold 17,119 Ordinary Shares at a price of 239p
per share and, through his personal pension plan, has purchased 17,119
Ordinary Shares at a price of 239p per share. Following these transactions, Mr
Shah's interest in Ordinary Shares remains unchanged at 1,928,766 Ordinary
Shares, which represents approximately 10.93% of the Company's issued voting
Ordinary Share capital.
The information set out below is provided in accordance with the requirements
of Article 19(3) of the Market Abuse Regulation (EU) No 596/2014 (as it forms
part of domestic law by virtue of the European Union (Withdrawal) Act 2018).
1. Details of the person discharging managerial responsibilities / person closely
associated
a. Name Jon Diver
2. Reason for the notification
a. Position/status Joint Group Managing Director
b. Initial notification/Amendment Initial notification
3. Details of the issuer, emission allowance market participant, auction
platform, auctioneer or auction monitor
a. Name The Character Group plc
b. LEI 213800HY6EB8T8VWWE73
4. Details of the transaction(s): section to be repeated for (i) each type of
instrument; (ii) each type of transaction; (iii) each date; and (iv) each
place where transactions have been conducted
a. Description of the Financial instrument, type of instrument
Identification code Ordinary shares of 5 pence
GB0008976119
b. Nature of the transaction Purchase of shares
c. Price(s) and volume(s) Price(s) per share Volume
Sale 240.1p 8,000
Purchase 249.9p 8,000
d. Aggregated information
· Aggregated volume Not applicable.
· Price
e. Date of the transaction 3 February 2026
f. Place of the transaction London Stock Exchange, AIM
d.
Aggregated information
· Aggregated volume
· Price
Not applicable.
e.
Date of the transaction
3 February 2026
f.
Place of the transaction
London Stock Exchange, AIM
1. Details of the person discharging managerial responsibilities / person closely
associated
a. Name Kiran Shah
2. Reason for the notification
a. Position/status Joint Group Managing Director
b. Initial notification/Amendment Initial notification
3. Details of the issuer, emission allowance market participant, auction
platform, auctioneer or auction monitor
a. Name The Character Group plc
b. LEI 213800HY6EB8T8VWWE73
4. Details of the transaction(s): section to be repeated for (i) each type of
instrument; (ii) each type of transaction; (iii) each date; and (iv) each
place where transactions have been conducted
a. Description of the Financial instrument, type of instrument
Identification code Ordinary shares of 5 pence
GB0008976119
b. Nature of the transaction Sale and purchase
c. Price(s) and volume(s) Price(s) per share Volume
Sale 239p 17,119
Purchase 239p 17,119
d. Aggregated information
· Aggregated volume Not applicable.
· Price
e. Date of the transaction 3 February 2026
f. Place of the transaction London Stock Exchange, AIM
d.
Aggregated information
· Aggregated volume
· Price
Not applicable.
e.
Date of the transaction
3 February 2026
f.
Place of the transaction
London Stock Exchange, AIM
Enquiries to:
The Character Group plc
Jon Diver, Joint Managing Director
Kiran Shah, Joint Managing Director
Hamun Shah, Group Finance Director
Office: +44 (0) 208 329 3377
Panmure Liberum (Nominated Adviser and Joint Broker)
Atholl Tweedie, Investment Banking
Rupert Dearden, Corporate Broking
Tel: +44 (0) 20 7886 2500
Allenby Capital Limited (Joint Broker)
Nick Athanas, Corporate Finance
Amrit Nahal / Tony Quirke, Sales & Corporate Broking
Tel: +44 (0) 20 3328 5656
TooleyStreet Communications Limited (Investor and media relations)
Fiona Tooley
Tel: +44 (0) 7785 703523
Email: fiona@tooleystreet.com (mailto:fiona@tooleystreet.com)
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