REG - Chrysalis Invs Ltd - Portfolio Update

Chrysalis InvestmentsAnnouncement

01/06/2023 15:15

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RNS Number : 3916B  Chrysalis Investments Limited  01 June 2023

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South Africa.

 

 

01 June 2023

 

Chrysalis Investments Limited ("Chrysalis" or the "Company")

 

Portfolio Update

 

The Company notes the announcement made earlier today by The Brandtech
Group ("Brandtech") that Brandtech has now completed the acquisition of
Jellyfish, the leading global digital media and marketing group. The deal
creates the number one digital-only marketing group in the world with over
$1bn in revenue, over 7,000 employees, working for eight out of ten of the
world's largest advertisers, and 49 of the top 100.

The announcement by Brandtech follows a period of exclusive negotiations which
were first announced by Brandtech in August last year. The acquisition further
establishes Brandtech as the key partner to global brands, able to help them
connect content, data, and media at vast scale, using technology and AI.

Jellyfish was founded in 2005 by Rob Pierre and now has more than 2,000
employees across 38 offices around the world. It joins Brandtech after its
most profitable year yet. Jellyfish is a global partner in digital and
performance marketing to some of the world's leading brands such as Google,
Netflix, and Uber. It is one of the most globally certified companies across
today's platforms including Google Marketing Platform, Google Cloud,
Salesforce, Snap, Amazon, Facebook and other major social platforms.

Jellyfish joins the group after a period of four years during which Brandtech
has significantly outperformed not only the legacy ad holding companies but
also the technology platforms, with annual organic revenue growth at an
average of more than 30 percent over the four-year period. Brandtech is also
one of CB Insights' Most Valuable Private Unicorns and was named one of Fast
Company's World's Most Innovative Companies.

This is Brandtech's ninth acquisition and comes after its July 2022 deal to
acquire Acorn-i, the global AI-driven e-commerce SaaS platform and Advanced
Amazon Partner, and it solidifies the Group's position as the next-generation
partner for next-generation marketers.

As reported on 4 May 2023, Brandtech comprises 12.2% of the Company's
portfolio as of 31 March 2023.

 

Nick Williamson & Richard Watts (co-portfolio managers) comment:

"We are delighted that Brandtech has been able to complete the acquisition of
Jellyfish which significantly boosts the scale and profitability of the group.
Chrysalis aims to identify companies that can establish a market leading
position in fast growing markets and this latest acquisition creates the
number 1 digital only marketing group globally with over $1bn of revenues.

Brandtech has significantly outperformed legacy holding companies in this
space since we made our initial investment in September 2020 and has generated
an average of 30% revenue growth per annum over the last four years. We are
very excited about the prospects for the group."

 

David Jones, Founder and CEO of Brandtech comment:

"Marketing gets ever more complicated, and our clients come to us for one
thing: to help simplify this very complex world. When I created the company,
we set out to be the best in the world at helping clients connect content,
data and media using technology and bringing Jellyfish into the Group allows
us to take this to the next level.

Both Brandtech and Jellyfish are industry disruptors at global scale, both
built on founder energy, and both are obsessive about solving our clients
biggest marketing challenges. And we also share the belief that technology is
the key to doing this. I'm obviously excited about bringing them into the
group but even more excited for what we are now going to be able to deliver
for our clients".

 

-ENDS-

 

 For further information, please contact

 Media

 Montfort Communications                         +44 (0) 7976 098 139

 Charlotte McMullen / Toto Reissland /           chrysalis@montfort.london

 Lesley Kezhu Wang

 Jupiter Asset Management:                       +44 (0) 20 3817 1696

 James Simpson

 Liberum:                                        +44 (0) 20 3100 2000

 Chris Clarke / Darren Vickers / Owen Matthews

 Numis:                                          +44 (0) 20 7260 1000

 Nathan Brown / Matt Goss

 Maitland Administration (Guernsey) Limited:     +44 (0) 20 3530 3109

 Chris Bougourd

 

LEI: 213800F9SQ753JQHSW24

A copy of this announcement will be available on the Company's website at
https://www.chrysalisinvestments.co.uk
(https://www.chrysalisinvestments.co.uk)

The information contained in this announcement regarding the Company's
investments has been provided by the relevant underlying portfolio company and
has not been independently verified by the Company. The information contained
herein is unaudited.

This announcement is for information purposes only and is not an offer to
invest. All investments are subject to risk. Past performance is no guarantee
of future returns. Prospective investors are advised to seek expert legal,
financial, tax and other professional advice before making any investment
decision. The value of investments may fluctuate. Results achieved in the past
are no guarantee of future results. Neither the content of the Company's
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website for any other website, is incorporated into, or forms part of, this
announcement nor, unless previously published by means of a recognised
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decision as to whether or not to acquire, continue to hold, or dispose of,
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