RCS - Crimson Tide PLC - New Contract Wins

Crimson TideAnnouncement

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RNS Number : 1557Z  Crimson Tide PLC  02 April 2026

REACH: non-regulatory announcement*

2 April 2026

Crimson Tide plc

("Crimson Tide", the "Company" or the "Group")

New Contract Wins

Crimson Tide plc (AIM: TIDE), the provider of the mpro5 operational compliance
platform, is pleased to announce three new contract wins, representing
combined monthly recurring revenue ("MRR") of approximately £8,300.

The three contracts span the Company's core verticals of food safety, retail
and facilities management, and include a new customer win in the United
States, further demonstrating the breadth and momentum of its commercial
pipeline.

Antrim Hills Spring Water Company Ltd - Full 36-Month Contract Following
Successful Trial

Following a successful three-month trial, Antrim Hills Spring Water Company
Ltd has signed a 36-month contract with Crimson Tide. mpro5 will be used to
digitise Antrim Hills Spring Water Company Ltd's food production processes,
including cleaning records, goods-in checks and production workflows. The
platform will provide the company with real-time traceability and compliance
oversight, replacing paper-based systems with mobile forms, scheduling and
dashboards, and supporting its ongoing regulatory requirements including its
BRCGS audit.

The conversion from trial to full contract reflects the tangible value Antrim
Hills Spring Water Company Ltd identified during the evaluation period and
underlines the Company's structured approach to new customer engagement. The
Company anticipates further expansion of the deployment to include cleaning
audits, deepening the use of mpro5 across Antrim Hills Spring Water Company
Ltd's compliance operations.

3Z Brands -  New Customer Win in the United States

Crimson Tide has signed a new contract with 3Z Brands, a leading US mattress
manufacturer and retailer based in Glendale, Arizona. Under the agreement,
mpro5 will be used by 3Z Brands' merchandiser network to monitor and evidence
the presentation of mattresses across retail stores. The platform will
digitalise in-store checks, capture compliance data in real time, and provide
clear insights to improve product visibility and execution. By driving more
consistent in-store presentation, the deployment is expected to deliver a
positive return on investment through improved retail execution and ultimately
increased sales.

This agreement represents further progress for Crimson Tide in the US market
and reflects the Company's continued investment in its North American
commercial capability, including the expansion of its dedicated US sales team
and the implementation of a best-in-class RevOps process to facilitate an
effective outbound sales process.

GTS Rail Operations Ltd - User Expansion on the Elizabeth Line

GTS Rail Operations Ltd, part of The Go-Ahead Group and operators of the
Elizabeth Line, has agreed to expand its deployment of mpro5, increasing the
number of users on the platform. This expansion builds on the existing
relationship between the two companies and reflects the continued and growing
value that GTS Rail Operations Ltd is deriving from mpro5 across its rail
operations.

Commenting on the wins, Jon Clarke, CEO of Crimson Tide plc, said:

"These three contract wins demonstrate the strength and diversity of our
pipeline across the UK and US. Converting Antrim Hills Spring Water Company
Ltd from trial to a three-year contract is a strong validation of our approach
to new customer engagement, and the expansion of our relationship with
Go-Ahead reflects the long-term value mpro5 delivers to its users. Combined
with our continued progress in North America with 3Z Brands, these wins give
us real confidence in the foundations we are building for sustainable growth."

Enquiries:

 Crimson Tide plc                                             + 44 1892 542444
 Chris Fielding, Non-Executive Chair
 Jon Clarke, Chief Executive Officer
 Rachael Rowe, Finance Director
 Allenby Capital Limited - Nominated Adviser & Broker         +44 (0)20 3328 5656
 Jeremy Porter / Ashur Joseph (Corporate Finance)             info@allenbycapital.com
 Tony Quirke / David Johnson (Sales & Corporate Broking)

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