REG - Crimson Tide PLC - Non-Executive Director Appointments

Crimson TideAnnouncement

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RNS Number : 4441U  Crimson Tide PLC  26 February 2026

26 February 2026

Crimson Tide plc

("Crimson Tide", the "Company" or the "Group")

 

Non-Executive Director appointments

 

The Board of Crimson Tide plc (AIM: TIDE), the provider of the mpro5 process
management platform, is delighted to announce the appointments of Nicky
Chenery and Ira Roxburgh as Non-Executive Directors of the Company.

 

Nicky has over 20 years' experience building go-to-market functions and
scaling SaaS businesses. Most recently, Nicky has held senior leadership roles
across a number of B2B organisations, including Wix, DeepL and SafetyCulture,
following earlier experience at Adobe and Yell.

 

Ira has over 18 years' experience in product leadership, with a strong
emphasis on global product development, scaling products and maximising
capital efficiency across both consumer and B2B sectors. Most recently, Ira
has served as Chief Product Officer at Checkatrade and before that, Zettle by
PayPal, following earlier senior product roles at Funding Circle, Expedia,
Amazon and Microsoft.

 

Nicky and Ira will join the Company's Remuneration Committee and Audit
Committee, each of which is chaired by James Joyce, Non-Executive Director of
the Company.

 

Chris Fielding, Non-Executive Chair of Crimson Tide, commented:

"We are delighted to announce the appointments of Nicky and Ira and look
forward with excitement to the contributions that both will undoubtedly make
to our developing business."

 

Jon Clarke, Chief Executive Officer of Crimson Tide, commented:

"We have ambitious growth plans for the business and have carefully considered
where we can further strengthen the Board to support those ambitions. The two
key areas identified were product and go-to-market execution. Ira brings
significant experience in defining and executing product strategy, having led
product teams for some of the most widely used platforms globally.

 

Nicky has a strong track record of building high-performing commercial teams
and delivering sustained revenue growth. Nicky's experience at SafetyCulture,
a business operating within our space, will be particularly valuable, having
scaled the EMEA region from an early stage through an effective
land-and-expand strategy aligned with our own. I am delighted to welcome both
appointments to the Board and believe they will play an important role in
supporting the Company's growth strategy."

 

Further disclosures pursuant to the AIM Rules for Companies:

 

Nicky Chenery's full married name is Nicola Suzanne Gardiner (nee Chenery).
Nicky is aged 50 and has not held any directorships or partnerships in the
past five years.

 

Ira Roxburgh's full married name is Irina Roxburgh (nee Ignatova). Ira is aged
53, is currently a director of Fieldlimit Limited and has not held any other
directorships or partnerships in the past five years.

 

Enquiries:

 

 Crimson Tide plc                                              +44 1892 542444

 Chris Fielding, Non-Executive Chair

 Jon Clarke, Chief Executive Officer

 Rachael Rowe, Finance Director

 Allenby Capital Limited - Nominated Adviser & Broker          +44 (0)20 3328 5656

 Jeremy Porter / Ashur Joseph (Corporate Finance)              info@allenbycapital.com

 Tony Quirke / Lauren Wright (Sales & Corporate Broking)

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