Brief: 4Fun Media updates on rebranding and its possible impact on 2015 results
25/06/2015 07:59
June 25 (Reuters) - 4Fun Media SA 4FMP.WA :
* Said on Wednesday that it updated its development strategy
and sees higher costs than previously included in FY 2015
financial forecast
* Decided to raise expenditure for increase 4FUN brand
recognition and rebrand all television channels owned to 4FUN as
of June 25
* Sees expenditure related to rebranding of 2.5 million
zlotys ($672,224) in 2015
* Said that mjuzik.tv will change its name to 4FUN HITS and
TV DISCO to 4FUN FIT&DANCE
* Aims to create social media music television supported by
4FUN APP application
* Says that rebranding can influence realization of
financial forecast in next quarters of 2015
Source text for Eikon: ID:nEM2489625
Further company coverage: 4FMP.WA
($1 = 3.7190 zlotys)
(Gdynia Newsroom)
((gdynia.newsroom@thomsonreuters.com; +48 58 698 3920;))