eBay rises as Morgan Stanley names it top pick

eBay

12/10/2026 15:53

** E-commerce company eBay EBAY.O shares jump 4.2% to $116.95
** Morgan Stanley names co a top pick in the US internet sector, with an overweight rating 
** Brokerage also raises EBAY's price target to $132 from $127 
** Expects live shopping to support sustained sales growth and higher profits through 2030
** Raises its 2026-2030 GMV (Gross Merchandise Value) growth forecast to 6.5% from 5.8%, above its previous estimate
** 12 of 33 brokerages rate the stock "buy" or higher, 19 "hold", and 2 "sell"; median PT $115 — data compiled by LSEG
** Stock trading at 17.08 times expected EPS over the next 12 months, well above industry median of 11.81
** Including session's move, EBAY up 34.45% YTD

(Reporting byJayasree Prabhu)
((jayasree.prabhu@thomsonreuters.com ))