RCS - Eagle Eye Solutions - Eagle Eye selected by large Canadian retailer

Eagle Eye SolutionsAnnouncement

22/08/2023 07:00

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RNS Number : 9942J  Eagle Eye Solutions Group PLC  22 August 2023

RNS Reach

22 August 2023

 

Eagle Eye Solutions Group plc

("Eagle Eye", the "Group", or the "Company")

 

Eagle Eye selected by one of Canada's largest retailers

 

Hudson's Bay Company adopts the AIR platform to support the relaunch of its
loyalty programme

 

Eagle Eye, a leading SaaS technology company which enables retail, travel and
hospitality brands to earn the loyalty of their end customers by powering
their real-time, omnichannel and personalised consumer marketing activities,
is pleased to confirm that the previously disclosed three-year loyalty
contract signed in September 2022 is with Hudson's Bay, an iconic Canadian
department store brand, adding to Eagle Eye's growing presence in North
America.

 

Hudson's Bay operates TheBay.com, one of the largest life and style e-commerce
businesses in Canada, as well as 85 Hudson's Bay stores. They first introduced
a rewards program in 1986 and more recently launched Hudson's Bay Rewards in
2013. Now, using Eagle Eye's AIR platform and mobile loyalty services,
Hudson's Bay plans to re-launch its digital loyalty programme later this
month, engaging and rewarding customers across the full lifecycle by
delivering personalised offers and an array of engaging promotions including
member pricing and innovative quest campaigns, giving customers even more ways
to earn, spanning both their bricks and mortar and e-commerce businesses.

 

Eagle Eye's AIR platform will enable Hudson's Bay to launch a real-time,
omnichannel loyalty programme, targeting its six million loyalty members,
through integrating to their existing technology stack including the POS,
eCommerce platform, all digital channels including their new app, customer
call centre and CDP.

 

This contract win reflects the continued focus by retailers globally on
creating meaningful digital connections with their customers which they can
use to deliver value-driving personalised content, offers and rewards.

 

Tim Mason, Chief Executive of Eagle Eye, said: "We are delighted to be
supporting such an iconic brand as Hudson's Bay in relaunching their loyalty
programme. This contract strengthens our presence in North America, a growing
digital promotions market, and presents an exciting opportunity for the
business as we increase our market share and capitalise on the growing demand
for our AIR platform."

 

 For further information, please contact:

 Eagle Eye Solutions Group plc                                         Tel: 0844 824 3686

 Tim Mason, Chief Executive Officer

 Lucy Sharman-Munday, Chief Financial Officer

 Investec (Nominated Advisor & Joint Broker)                           Tel: 020 7597 5970

 Corporate Broking & PLC Advisory: David Anderson, Nick Prowting

 Shore Capital (Joint Broker)                                          Tel: 020 7408 4090

 Corporate Finance: Daniel Bush, David Coaten, Lucy Bowden

 Corporate Broking: Henry Willcocks

 Alma PR                                                               Tel: 020 3405 0205

 Caroline Forde, Hannah Campbell, Kinvara Verdon

About Eagle Eye

 

Eagle Eye is a leading SaaS technology company enabling retail, travel and
hospitality brands to earn the loyalty of their end customers by powering
their real-time, omnichannel and personalised consumer marketing activities.

 

Eagle Eye AIR is a cloud-based platform, which provides the most flexible and
scalable loyalty and promotions capability in the world. More than 750 million
personalised offers are executed via the platform every week, and it currently
hosts over 100 million individual loyalty members for businesses all over the
world. We are trusted to deliver a secure service at hundreds of thousands of
physical POS destinations worldwide, enabling the real-time issuance and
redemption of promotional coupons, loyalty offers, gift cards, subscription
benefits and more.

 

The Eagle Eye AIR platform is currently powering loyalty and customer
engagement solutions for enterprise businesses all over the world, including
Asda, Tesco, Morrisons, Waitrose and John Lewis & Partners, JD Sports,
Pret a Manger, Loblaws, Southeastern Grocers, Giant Eagle and the Woolworths
Group.

 

In January 2023, the Group acquired France-based Untie Nots, an AI-powered
personalised promotions business, adding Carrefour, E. Leclerc, Auchan and
other leading brands to its European customer base.

 

Web -  www.eagleeye.com (http://www.eagleeye.com/)

 

 

 

 

 

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