REG - Eagle Eye Solutions - Director/PDMR Shareholding

Eagle Eye SolutionsAnnouncement

12/02/2026 11:00

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RNS Number : 7980S  Eagle Eye Solutions Group PLC  12 February 2026

 

12 February 2026

Eagle Eye Solutions Group PLC

 

("Eagle Eye" or the "Company")

 

Director/PDMR Shareholding

 

Eagle Eye, a leading SaaS and AI technology company that creates digital
connections enabling personalised, real-time marketing at scale, announces
that it has been informed today that the following Directors and PDMRs have
transferred Ordinary Shares in the Company to new custody accounts as set out
below.

 Name                 Position                    Shares transferred  Beneficial interest in Issued Ordinary Share capital  Beneficial interest in Issued Ordinary Share capital (%)
 Tim Mason            Chief Executive Officer     251,795             344,634                                               1.15%
 Lucy Sharman-Munday  Chief Financial Officer     37,637              119,459                                               0.40%
 Al Henderson         Chief Partnerships Officer  182,046             182,046                                               0.61%

 

Following these transactions the beneficial interests of the Directors and
PDMRs remains unchanged.

 

 1    Details of the person discharging managerial responsibilities / person closely
      associated
 a)   Name                                                         1.   Tim Mason

                                                                   2.   Lucy Sharman-Munday

                                                                   3.   Al Henderson
 2    Reason for the notification
 a)   Position/status                                              1.   Chief Executive Officer

                                                                   2.   Chief Financial Officer

                                                                   3.   Chief Partnerships Officer
 b)   Initial notification/Amendment                               Initial Notification
 3    Details of the issuer, emission allowance market participant, auction
      platform, auctioneer or auction monitor
 a)   Name                                                         Eagle Eye Solutions Group plc
 b)   LEI                                                          2138002S1AIBVVMZ7A21
 4    Details of the transaction(s): section to be repeated for (i) each type of
      instrument; (ii) each type of transaction; (iii) each date; and (iv) each
      place where transactions have been conducted
 a)   Description of the financial instrument, type of instrument  Ordinary shares of 1p each

      Identification code

                                                                   GB00BKF1YD83
 b)   Nature of transaction                                        Transfer of custody account

 c)   Price(s) and volume(s)                                       Price(s)                     Volume(s)
                                                                   N/A                          1.   251,795

                                                                                                2.   37,637

                                                                                                3.   182,046

      Aggregated information                                       n/a

      -      Aggregated volume

      -      Price
 e)   Date of the transaction                                      12 February 2026

 f)   Place of the transaction                                     Outside of a trading venue

 

Enquiries:

 Eagle Eye Solutions Group plc                                      Tel: 0844 824 3686
 Tim Mason, Chief Executive Officer
 Lucy Sharman-Munday, Chief Financial Officer

 Canaccord Genuity Limited (Nominated Adviser and Joint Broker)     Tel: +44 20 7523 8000
 Simon Bridges, Harry Gooden, Andrew Potts, Elizabeth Halley-Stott

 Shore Capital (Joint Broker)                                       Tel: +44 20 7408 4090
 Corporate Advisory: Daniel Bush, David Coaten, Lucy Bowden
 Corporate Broking: Henry Willcocks

 Alma Strategic Communications                                      Tel: +44 20 3405 0205
 Caroline Forde, Hannah Campbell, Kinvara Verdon

 

 

About Eagle Eye

Eagle Eye is a leading SaaS and AI company, enabling retail, travel and
hospitality brands to earn lasting customer loyalty through harnessing the
power of real-time, omnichannel and personalised marketing. Our powerful
technology combines the world's most flexible and scalable loyalty and
promotions capability with cutting edge, built-for-purpose AI to deliver 1:1
personalisation at scale for enterprise businesses, globally.

 

Our growing customer base includes Loblaws, Southeastern Grocers, Giant Eagle,
Asda, Tesco, Morrisons, JD Sports, E.Leclerc, Carrefour, the Woolworths Group
and many more. Each week, more than 1 billion personalised offers are
seamlessly executed via our platform, and over 700 million loyalty member
wallets are managed worldwide.

 

AI-powered, API-based and cloud-native, Eagle Eye's enterprise-grade
technology is fully certified by the MACH Alliance and has received
recognition from leading industry bodies, including Gartner, Forrester, IDC
and QKS.

 

Web - www.eagleeye.com

 

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