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RCS - First Derivatives - Appointment of Scott Matthews as CEO for MRP

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RNS Number : 5803Q  First Derivatives PLC  01 March 2021

1 March 2021

 

First Derivatives plc

("FD" or the "Group")

 

Appointment of Scott Matthews as CEO for MRP

 

FD (AIM: FDP.L, Euronext Growth: FDP.I) announces the appointment of Scott
Matthews as Chief Executive Officer (CEO) for MRP, the Group's global
predictive intelligence business enabling sales and marketing organisations to
grow new business. Scott succeeds Kevin Cunningham, co-founder of MRP, who is
stepping down after 13 years as CEO. Kevin will continue as an employee for a
period to ensure a successful transition. Scott will report directly to Seamus
Keating, FD's Chief Executive Officer.

 

In this role, Scott will have responsibility for leading MRP as it takes its
enterprise-class predictive Account-Based Marketing (ABM) platform, Prelytix,
into new customer segments. Scott will also lead efforts to continue driving
MRP's reputation as a world-leader in predictive ABM by focusing on the firm's
commitments to R&D and the competitive differentiation of the Prelytix
platform.

 

Scott joins from Crowdtwist, a leading SaaS-based customer loyalty solutions
provider that was acquired by Oracle (NYSE:ORCL). As CEO, Scott was
instrumental in repositioning the firm's go-to-market strategy to achieve its
ambitious growth targets. He built a high-performing, motivated workforce and
a culture that consistently delivered significant increases in revenues,
annual contract value and customer loyalty.

 

Prior to Crowdtwist, Scott was General Manager and CEO at Answers.com, a SaaS
and Ad tech company, where he drove significant revenue growth for four
acquired stand-alone marketing services companies. Scott has also held senior
leadership and global sales positions at software firms in the security and
supply chain support sectors. Throughout his career, Scott has combined strong
sales and marketing expertise with visionary leadership to deliver bold,
transformative strategies that energise colleagues, optimise business
operations and drive growth. Scott holds two Bachelor of Arts degrees in
Business from Pace University and Rochester Institute of Technology.

 

Commenting on his appointment, Scott said: "The phrase 'market leader' is
often over-used but the Prelytix platform is genuinely world-leading. It is
relied on by firms across the globe to justify and optimise their marketing
investments and drive measurable revenue impact. I am looking forward to
working with the team as we drive a new chapter of growth."

 

Seamus Keating, CEO of FD, commented: "The impact of data analytics on
marketing continues to drive the growth of technologies that deliver more
targeted, personalised experiences and measurable results. MRP is incredibly
well placed to capitalise on these new market opportunities. I would like to
thank Kevin for his contribution to the Group and I'm excited to welcome Scott
as he brings a wealth of leadership experience building and growing
data-driven businesses in this space."

 

Enquiries

For further information please contact:

 

 First Derivatives plc                             +44(0)28 3025 2242

 Seamus Keating, Chief Executive Officer           www.firstderivatives.com (http://www.firstderivatives.com)

 Ryan Preston, Chief Financial Officer

 Ian Mitchell, Head of Investor Relations

 Investec Bank plc (Nominated Adviser and Broker)  +44 (0)20 7597 5970

 Andrew Pinder

 Carlton Nelson

 Sebastian Lawrence

 Goodbody (Euronext Growth Adviser and Broker)     +353 1 667 0420

 David Kearney

 Don Harrington

 Finbarr Griffin

 FTI Consulting                                    +44 (0)20 3727 1000

 Matt Dixon

 Dwight Burden

 Darius Alexander

About FD

FD is a global technology provider with more than 20 years of experience
working with some of the world's largest finance, technology, automotive,
manufacturing and energy institutions. The Group's KX technology,
incorporating the kdb+ time-series database, is a leader in high-performance,
in-memory computing, streaming analytics and operational intelligence. KX
delivers the best possible performance and flexibility for high-volume,
data-intensive analytics and applications across multiple industries. FD
operates from 15 offices across Europe, North America and Asia Pacific,
including its headquarters in Newry, and employs more than 2,400 people
worldwide.

 

For further information, please visit www.firstderivatives.com
(http://www.firstderivatives.com) and www.KX.com (http://www.kx.com)

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