REG - Gfinity PLC - F1 Esports Series agreement extended

GfinityAnnouncement

06/06/2022 07:01

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RNS Number : 6616N  Gfinity PLC  06 June 2022

 

Gfinity plc

("Gfinity" or the "Company")

Gfinity extends agreement to deliver F1 Esports Series presented by Aramco

 

Gfinity (AIM: GFIN), a world-leading esports and gaming solutions provider,
announces that it has extended its relationship with Formula 1(®) for a
further year to deliver the main elements of the F1 Esports Series presented
by Aramco in 2022.

In 2022, Gfinity will deliver the Pro Exhibition from the FORMULA 1 LENOVO
BRITISH GRAND PRIX 2022 and the Pro Championship, the pinnacle of F1 Esports.
Gfinity will also provide adjudication services to Codemasters for the 2023
Challenger Series. Full details of the 2022 season format will be announced in
due course.

Under the terms of the contract, Gfinity will deliver a dedicated account
management team responsible for the delivery of all elements of the programme;
a full league operations team responsible for writing all rules and governing
the drivers participating in the tournament; and provide the use of 'Race
Control', Gfinity's proprietary in-race adjudication system. The Gfinity
Arena in London will remain the main venue for live broadcasts and will see
the drivers return to LAN racing.

Gfinity has been working with Formula 1(®) and EA/Codemasters, a
leading UK publisher of racing games, to design, develop and deliver the
main elements of the F1 Esports Series since 2017.

John Clarke, Chief Executive Officer, Gfinity said: "The F1 Esports Series
presented by Aramco is one of the most exciting esports tournaments in the
world. We are delighted to continue to work with Formula 1 to deliver an
expanded 2022 programme. Last years Series broke viewing records with more
than 23 million views across digital platforms, a 103% year on year increase.
The foundations are in place to grow the audience even higher. The thrills and
spills of virtual racing has captured the imagination. It is bringing even
more young people into the world of F1 and Gfinity is proud to play a role in
making it happen.

Brandon Snow, Formula 1(®) said "We are delighted to extend our agreement
with Gfinity. Since 2017, we have seen the rapid growth of the F1 Esports
Series and Gfinity have played a core part in that through their continued
support in developing and delivering the series. We are excited to build on
this foundation to bring further excitement to F1 Esports fans across the
globe."

ENDS

Enquiries:

 

Gfinity plc John Clarke, CEO www.gfinityplc.com

Canaccord Genuity Limited (AIM Nominated Adviser & Broker) Tel: +44 (0)207
523 8150 Bobbie Hilliam / Patrick Dolaghan

 

About Gfinity

Gfinity (AIM: GFIN) is a market-leading digital media publisher and technology
company in the rapidly growing esports and competitive gaming sector. Created
by gamers for the world's three billion gamers, Gfinity has a unique
understanding of this fast-growing global community. It uses this expertise
both to provide advisory services and to design, develop and deliver
unparalleled experiences and winning strategies for game publishers, sports
rights holders, commercial partners, and media companies. Gfinity connects its
partners with the esports community in authentic and innovative ways. This
consists of on‑and-off-line competitions and industry‑leading content
production. Relationships include Activision Blizzard, EA SPORTS, F1 Esports
Series Red Bull, Abu Dhabi Motorsport Management and Coca Cola. Gfinity
connects directly with tens of millions of gamers each month through its
digital media group, Gfinity Digital Media. Gfinity Digital Media includes
websites such as: Gfinityesports, RealSport101, Epicstream, Stock Informer,
StealthOptional, RacingGames.gg, MTGRocks.com and their respective social
channels. All Gfinity services are underpinned by the Company's proprietary
technology platform, delivering a level playing field for all competitors and
supporting scalable multi-format leagues, ladders, and knockout competitions.

 

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