Hasbro says investigating cybersecurity incident, some systems taken offline (updated)

Hasbro

01/04/2026 13:47

Updates shares in last bullet

April 1 (Reuters) - Toymaker Hasbro HAS.O said on Wednesday it was investigating a cybersecurity incident after identifying unauthorized access to its network on March 28, with help from third-party cybersecurity professionals.

In a regulatory filing, Hasbro said it had taken some systems offline and was using temporary measures to keep taking orders and shipping products.

The need to use a business continuity plan may continue for several weeks before the situation is fully resolved and may result in some order fulfillment delays, the company added.

It is still assessing the full scope of the impact, Hasbro said.

The company said it was also working to identify and review the files potentially impacted.

The Play-Doh maker's shares fell 3% in morning trading.

 (Reporting by Juveria Tabassum in Bengaluru; Editing by Tasim Zahid)

 ((Juveria.Tabassum@thomsonreuters.com;))