Trump threats should not be taken seriously, says Heidelberger Druck CEO

Heidelberger Druckmaschinen AG

12/02/2025 06:30

FRANKFURT, Feb 12 (Reuters) - Everything U.S. President
Donald Trump says should not be taken seriously, said the CEO of
German offset printing presses maker Heidelberger Druckmachinen
in remarks published on Wednesday. 
    "You can't take everything he says seriously, the president,
he always provides some direction," said CEO Juergen Otto. 
    "If tariffs are imposed, our customers will have to pay for
them," Otto said, adding that no local manufacturer in the
United States is capable of producing large printing machines. 
    The world's largest producer of offset printing presses
makes about 400 million euros ($412.84 million) of revenue in
the United States, which is a sixth of its annual global sales.
    "If a competitor were to decide in favour of local
production, we would have a two or three year time frame to
react in advance," the CEO added. 
    

($1 = 0.9689 euros)

 (Reporting by Ilona Wissenbach, writing by Andrey Sychev
Editing by Miranda Murray)
 ((andrey.sychev@thomsonreuters.com;))