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By Chuck Mikolajczak
NEW YORK, April 22 (Reuters) - As the dollar's rally gained
pace since the start of the year, shares of small companies
followed, bid up by investors betting that such firms will be
largely spared currency headwinds faced by big multinationals.
Now, however, after investors have flung billions of dollars
into small stocks and small stock mutual funds over the past
several months, the "small is beautiful" strategy's shortcomings
are becoming apparent.
First, the rally made many of the members of the small cap
Russell 2000 .RUT index expensive. Secondly, not all small
firms offer the high degree of immunity from the strong dollar's
negative effect on U.S. exporters that investors expect.
"It's very simple to say small cap is domestically focused,
they are going to hold up better than large cap because of the
currency," says Bank of America Merrill Lynch small-cap
strategist Steven DeSanctis. "That is not always the case."
Some small firms generate as much of their sales overseas as
their bigger rivals and might be even more exposed than large
corporations that have hedging programs and operations spread
across multiple markets to cushion the impact.
Other act as suppliers to big players that suffer from the
dollar rally or compete against imports that have become
cheaper.
Some may simply face other headwinds such as energy
companies hurt by the slide in crude prices.
In fact, during the previous spell of dollar strength from
1995 to 2002 small stocks underperformed large caps by 4.8
percent as investors, rattled by the Asian currency crisis,
chose more liquid and less volatile assets, according to an
analysis by DeSanctis.
If the Federal Reserve sparks another flight to safety with
an interest rate hike, small stocks could again suffer,
especially given their already high valuations, DeSanctis said.
Russell 2000 stocks now trade at 24.4 times earnings
compared with 17.1 for the large cap S&P 500 .SPX , according
to Thomson Reuters data.
LOSERS AMONG WINNERS
So far in 2015, the dollar has risen 8.3 percent and the
Russell 2000 - made up of companies with less than $4 billion in
market capitalization - has rallied 5 percent, more than double
the 1.8 percent increase in the S&P 500.
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Graphic:small stocks and the dollar:
http://link.reuters.com/ten54w)
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In March, retail investors put $1.7 billion into small cap
mutual funds and exchange traded funds, while they pulled $11.9
billion out of large cap funds, according to Thomson Reuters
data.
But those who invested in small cap energy sector .SPSMCE ,
for example, are looking at a loss of more than 44 percent since
the start of July, when crude prices began heading lower, the
dollar's strength playing a part in the slide.
Examples of companies that rely on overseas markets also
underscore the need for caution.
Helicopter manufacturer Erickson Inc EAC.O , which
generated more than 60 percent of its 2014 revenue outside of
North America and depends on the oil industry for a big chunk of
its business, has seen its shares tumble 45 percent so far this
year.
Weight Watchers WTW.N , which derives over 40 percent of
its business from overseas, has said it expects the strong
dollar to shave roughly 15 cents a share off of its projected
annual 2015 earnings of 40-70 cents a share. Its share price is
down nearly 70 percent for 2015 and the company has acknowledged
the growing challenge from mobile calorie counting applications.
Yet other more domestically-focused weight management peers
have fared better. Nutrisystem Inc NTRI.O shares have held
steady over the same period while Medifast Inc MED.N has
slipped 7.8 percent.
A spokeswoman for Weight Watchers declined to comment for
the story and representatives for Erickson were unavailable to
comment.
To be sure, several small companies are insulated from the
dollar effect and doing fine.
For example, Drew Industries DW.N , a maker of components
for recreational vehicles and manufactured homes, reported an
almost 29 percent year-on-year rise in fourth quarter sales. Its
shares are up more than 20 percent since the start of the year
yet its forward price-earnings ratio of 18.3 is still well below
that for the whole small-cap index.
"We are trying to focus on companies that are much more
domestic oriented," says Michael Corbett, chief investment
officer at Perritt Capital Management in Chicago. Among his
picks are several financial services companies, such as Hennessy
Advisors HNNA.O , Silvercrest Asset Management SAMG.O and
Liberty Tax TAX.O .
But even those who cherry-pick such companies have to be
aware that they are arriving late to the party.
For example, Texas Roadhouse TXRH.O is a U.S.-focused
restaurant chain, but its forward price-to-earnings ratio is
near its eight-year peak just below 25.
"I wouldn't say that it shouldn't (go higher) or can't,"
says Edward Hemmelgarn, chief investment officer of Shaker
Investments in Cleveland, Ohio.
"But the price has moved up faster than the earnings have."
(Reporting by Chuck Mikolajczak; Editing by Linda Stern and
Tomasz Janowski)
((charles.mikolajczak@thomsonreuters.com; @ChuckMik; +1 646 223
5234; Reuters Messaging:
charles.mikolajczak.thomsonreuters.com@reuters.net))
Keywords: STOCKS SMALLCAP/DOLLAR