Frasers weighs Hugo Boss CEO role for Murray, The Times reports (updated)

Hugo Boss AG

27/07/2026 09:32

Adds Hugo Boss's response in bullet 5
July 26 (Reuters) - Frasers Group FRAS.L is exploring ways to install its chief executive Michael Murray as the CEO of Hugo Boss BOSSn.DE, The Times newspaper reported on Sunday, as the British company pursues its takeover of the German fashion house. 
Murray, the son-in-law of Frasers' owner Mike Ashley, already sits on Hugo Boss's supervisory board.
     
Here are some details:
Frasers last week raised its holding in Hugo Boss to about 30.28%, crossing the threshold that triggers a mandatory bid under German takeover rules.
In June, Frasers launched an all-cash takeover offer for Hugo Boss at €38 per share, or about €2 billion ($2.28 billion), an offer the German group urged its shareholders to reject, saying it was "financially inadequate".
Frasers said last week its offer remained open, with the initial acceptance period running until July 27.
Founded in 1924, Hugo Boss is Germany's largest premium fashion house with annual revenue topping €4.3 billion in 2025.
A spokesperson for Hugo Boss redirected Reuters to Frasers' June statement where it had backed Hugo's current board but did not comment further. Frasers declined to comment. 

($1 = 0.8765 euros)

 (Reporting by Chandni Shah and Prerna Bedi in Bengaluru; Editing by Mrigank Dhaniwala and Louise Heavens)
 ((chandni.shah@thomsonreuters.com))