(Adds details, background from paragraph 4)
April 12 (Reuters) - Salesforce CRM.N is in advanced
talks to acquire data-management software provider Informatica
INFA.N , the Wall Street Journal reported on Friday, citing
people familiar with the matter.
The price of the deal being discussed is below
Informatica's current stock price of $38.48, which is a
potential complication factor, the Journal said.
Salesforce and Informatica did not immediately respond
to a Reuters' request for comment.
Informatica, based out of Redwood city, California, is a
cloud management company and has a market capitalization of
about $11.35 billion.
In early 2023, Salesforce had become a target for
activist investors to push for changes resulting in cost cuts,
increased share buybacks and a dismantled mergers and
acquisition committee.
San Francisco based Salesforce has historically had a
keen interest in deals and investments.
The customer relationship management technology provider
last month
led
a $106 million funding round for Nvidia NVDA.O backed
Together AI.
Salesforce in 2020
acquired
workplace messaging app Slack Technologies in a $27.7
billion deal, which is the cloud-computing pioneer's largest
acquisition.
(Reporting by Urvi Dugar and Utkarsh Shetti in Bengaluru;
Editing by Sandra Maler and Stephen Coates)
((UrviManoj.Dugar@thomsonreuters.com;))