** Shares of Indian consumer goods major ITC ITC.NS rise 1.5% to 424 rupees, highest since Sept. 4
** Co beats Q2 profit view, posts 5.4% rise in standalone profit y/y, rev rises 7.1%
** Nomura says co's performance in fast moving consumer goods sector better than peers, sees paperboard sales to recover in H2
** Jefferies says cigarette volumes better than peers, says FMCG segment beats estimates
** Macquarie expects cigarette margin pressure to ease in H2
** Brokerage highlights co's continued strength in cigarette volume and recovery in paper business
** Stock rated "buy" on avg by 37 analysts covering it; median PT at 491 rupees- data compiled by LSEG
** YTD, however, ITC down 7%
(Reporting by Komal Salecha)
((Komal@thomsonreuters.com;))