RCS - Live Company Group - Formula E Update

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10/02/2023 07:00

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RNS Number : 5111P  Live Company Group PLC  10 February 2023

10(th) February 2023

 

LIVE COMPANY GROUP PLC

("LVCG", the "Company" or the "Group")

 

FORMULA E UPDATE

 

Live Company Group Plc are pleased to provide an update on the Formula E Race
which is due to take place in Cape Town in 15 days' time.

 

Whilst as previously notified no Title Sponsorship was obtained, smaller
sponsorship agreements have now been signed with the following companies:

·    City of Cape Town

·    Western Cape Government

·    South African Tourism

·    Nissan

·    Uber

·    E-tv

·    Nedbank

 

Ticket Sales

 

Currently over 15,000 tickets so far have been sold from the potential total
of 21 000 which is already 70 % of the tickets sold and the expectation is to
sell out prior to the event on 25(th) February.

 

Furthermore, Corporate Hospitality has now been sold out with 3400 VIP Guests
and the Company will be hosting a 30-person suite in the track side lounge.

 

There has been significant media interest in the participation of 11 teams
joining the race and there will be world-wide media coverage of the event on
various broadcasting channels including Channel 4 in the United Kingdom.

 

David Ciclitira Chairman of Live Company Group said, "I am so proud to be a
part of this project with my fellow partners Bruce Parker-Forsyth and Iain
Banner. It has been and incredible journey to reach this point. I'd like to
congratulate Bruce who heads the staging team on his amazing achievements.
What's particularly exciting is at the same time as LCSE's involvement in
Formula E we are also hosting the premier "Olympics Around the World" The
Ocean Race that starts on Sunday 26(th) following day. We are delighted with
our current sponsors and so pleased they could join us for this inaugural Cape
Town race. We are currently in advanced discussions to sign a Title Sponsor
from this list for next year's race."

 

 

Bruce Parker-Forsyth CEO of Live Company Sports & Entertainment said, "We
opened The Ocean Race Village yesterday mid-day with the Mayor of Cape Town
Geordin Hill-Lewis and then 3 hours later he Opened the Cape Town e Prix Track
- so it was a big day for Live Company Sport & Entertainment."

 

 

Enquiries:

 

 Live Company Group Plc                        Tel: 020 7225 2000

 David Ciclitira, Executive Chairman

 Sarah Dees, Chief Operating Officer

 Beaumont Cornish Limited (Nominated Adviser)  Tel: 020 7628 3396

 Roland Cornish/Rosalind Hill Abrahams

 Oval(X) (Broker)                              Tel: 020 7392 1436

 Thomas Smith

 

LIVE COMPANY GROUP

Live Company Group Plc ("LVCG", the "Company" or the "Group") is a live
events, entertainment and sports events company, that has been trading on AIM
since 2017.

The Group is divided into four divisions:

 

·    BRICKLIVE - consisting of a network of partner-driven fan-based and
touring shows using BRICKLIVE created content worldwide. The Company owns the
rights to BRICKLIVE - an interactive experience built around the creative
ethos of the world's most popular construction toy bricks. The Group is an
independent producer of BRICKLIVE and is not associated with the LEGO Group.

 

·    KPOP - the company owns the rights to the K.Flex brand and through
its joint venture with the Explorado group KPOP Europa (KPE) is a partner in
and the Executive Producer of K.Flex in Frankfurt.

LVCG also owns the brand KPOP Lux and is the executive producer of KPOP Lux in
Madrid and London. Both shows are produced in partnership with SBS - the
Korean television network.

 

·    StART Art Global (SAG) - SAG owns StART Art Fair in London which has
been staged over the last 9 years at the Saatchi Gallery. SAG has licensed the
rights to the StART brand in Korea. The licence includes the right to create
and run StART Art Fair Seoul and various StART+ exhibitions.

SAG has also licensed the right to the StART brand in Japan to Live Company
Japan a joint venture with M Group Holdings Co.

SAG has also licensed the brand to Live Company Korea to create the StART Art
Coin.

 

·    Live Company Sports and Entertainment (LCSE) - LCSE owns LCSE Pty in
South Africa which has a long-term relationship with Pick 'n' Pay and the
Ocean Race.

LCSE is a [Please say what percentage] shareholder in E-Movement - the
promoter of the Formula E Race in Cape Town. As part of this relationship
E-Movement has retained LCSE (through E-Movement holdings) as its
implementation partner. E-Movement Holdings a 100% subsidiary of Live Company
Group has the right to sell sponsorship for the Formula E race in Cape Town.

 

 

 

 

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